ABM Manager

Posted 5 Days Ago
Be an Early Applicant
Manhattan, NY, USA
In-Office
145K-200K Annually
Junior
Artificial Intelligence • Information Technology • Software
The Role
Lead end-to-end ABM strategy for strategic enterprise and PE-backed accounts. Design and run 1:1 and 1:few bespoke programs, execute multi-channel campaigns (email, direct mail, digital), own ABM tooling and metrics, run A/B tests, and align closely with Strategic AEs, Sales, RevOps, and Product Marketing.
Summary Generated by Built In

ABOUT PROBOOK

Probook is the AI Operating System for the home services industry, transforming how plumbing, HVAC, and electrical businesses operate.

Our impact is real. Dispatching the right technician to the right job can mean the difference between a $300 "band-aid" fix and a $20,000 system replacement. By automating previously high-touch workflows around-the-clock, Probook ensures a consistent customer experience without the need for 24/7 live staffing. We unify our customers' processes into a single, scalable platform, giving businesses one place to run their entire dispatch operation.

THE ROLE

You'll be the architect of how our biggest deals get won — building the ABM strategy, and the AI-powered systems behind it, that turn Strategic AEs' target accounts into signed customers.

This role is for marketers who want to see their work move specific, named deals. Account experience quality is the leading predictor of engagement in complex enterprise and PE roll-up sales cycles. Your programs directly determine how our largest opportunities progress.

WHAT YOU'LL DO

  • Own the ABM strategy end-to-end: Architect scoring, messaging, channel mix, Sales handoff, and the metrics that define success, and partner directly with Strategic AEs on 1:1 account plans.

  • Build 1:1 and 1:few high-touch programs: Design and run bespoke account programs for a focused set of the most strategic accounts — custom research, messaging, and executive touchpoints built around each account's specific buying committee — using AI tools to move faster on research and content without losing the high-touch, hand-built feel these accounts need.

  • Execute multi-channel campaigns: Run integrated ABM campaigns across outbound email, direct mail, and digital, tailored to key personas and funnel stage, and build repeatable plays for PE-backed roll-ups and enterprise prospects.

  • Own the infrastructure and the numbers: Own ABM tooling and supporting infrastructure, and track account pacing, pipeline contribution, and activation rates by segment.

  • Test and learn: Run structured A/B tests, build a learning agenda, and translate results into strategic decisions.

  • Support the broader strategic motion: Support customer marketing initiatives and executive events for strategic accounts.

  • Align cross-functionally: Partner with Sales, RevOps, and Product Marketing to align on account targeting, campaign strategy, and pipeline metrics.

WHO YOU ARE

Craft & Experience

  • Background in enterprise B2B SaaS.

  • Deep, hands-on experience running 1:1 and 1:few ABM programs for a focused set of strategic accounts — using AI tools to move faster on research and content without losing the high-touch, bespoke feel these programs require.

  • Comfortable using AI tools to accelerate account research and content production, without treating them as a shortcut for genuine account-specific customization.

  • Experience supporting complex, multi-stakeholder enterprise buying cycles.

  • Bonus: PE roll-up experience or event marketing experience.

Operator Mindset

  • Strong project management and organizational skills across many concurrent accounts.

  • Comfortable building without a defined playbook, with a track record of standing up net-new campaign motions and creating structure from ambiguity.

  • You're energized by winning specific, named deals, not just generating pipeline volume.

  • High agency: you build the play before someone asks for it.

Judgment & Communication

  • Strong email copywriting skills, with demonstrated ability to craft persona-specific, funnel-stage-appropriate messaging that converts.

  • A strong analytical mind: comfortable pulling performance metrics, building simple models, and translating analysis into strategic adjustments independently.

  • Proven track record of tight alignment with Sales and RevOps, treating pipeline as a shared metric rather than a handoff.

  • You know when to build a bespoke asset and when to scale a repeatable one.

REQUIREMENTS

  • 2+ years in an ABM-specific role, with a track record of running multi-channel campaigns that drove measurable pipeline.

  • Experience running 1:1 programs against enterprise or PE-backed accounts.

  • NYC-based and excited about in-office collaboration in a high-intensity environment.

  • Willing to travel for customer and prospect onsite visits at least once a month.

WHY JOIN PROBOOK?

The Tailwinds: $700B industry with clear tailwinds: AI adoption, labor shortages, and generational transitions creating demand for operational modernization. We are defining the category, not fighting for share.

The Traction: $XXM ARR in >18 months. Product-market fit proven; now we're scaling.

Funding: $40M raised from Sequoia and Andreessen Horowitz.

The Team: 60+ people. Our founding team comes from the space and has spent thousands of days onsite with our customers. We live the space. We're also becoming one of the most talent-dense start-ups in NYC (MIT, Harvard, UPenn M&T, Waterloo, Citadel, Palantir, ICPC world finalists, IMO Gold Medalists).

The Opportunity: You'll own the account experience for the deals that define our push into enterprise and PE-backed roll-ups, building plays that become the standard for how Probook wins its biggest customers.

COMPENSATION & BENEFITS

Equity: Meaningful early-stage equity.

Salary: $145K – $200K OTE

Health: Comprehensive medical, dental, and vision.

Perks: $500 monthly Ramp card for commuting, meals, gym, etc. (plus $25 in nightly meal delivery credit) and really good office snacks.

Access: Direct access to world-class investors and advisors.

Skills Required

  • 2+ years in an ABM-specific role
  • Track record running multi-channel ABM campaigns that drove measurable pipeline
  • Experience running 1:1 programs against enterprise or PE-backed accounts
  • Background in enterprise B2B SaaS
  • Comfortable using AI tools to accelerate account research and content production
  • Experience owning ABM tooling and tracking account pacing, pipeline contribution, and activation rates
  • Strong project management and organizational skills managing many concurrent accounts
  • Strong email copywriting and persona-specific messaging skills
  • Analytical ability to pull performance metrics, build simple models, and translate analysis into strategy
  • Proven cross-functional alignment with Sales and RevOps
  • NYC-based and willing to collaborate in-office
  • Willing to travel for customer and prospect onsite visits at least once a month
  • Authorized to work in the United States
  • PE roll-up experience or event marketing experience
Am I A Good Fit?
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The Company
HQ: New York, New York
15 Employees
Year Founded: 2022

What We Do

Increase flip rates, boost ticket sizes, and reduce windshield time— all without scaling your dispatch department. Probook learns from your historical sales data and sends your technicians to the right calls every time. Our dispatcher-friendly interface overlays your dispatch board so you never have to leave ServiceTitan. Dispatchers can now focus on higher-value tasks like verifying job info and keeping customers updated. See why top operators nationwide trust Probook!

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