Teams at TopFoxx

Lead and execute full-funnel marketing for a DTC sunglasses startup: own strategy, creative/video production, paid media, organic social, influencer/affiliate/TikTok Shop growth, website conversion, email/SMS retention, analytics, and build a high-performing marketing team to drive revenue and profitability.

Lead growth and performance across paid and non-paid e-commerce channels. Set KPIs, coordinate with paid agency, ideate and manage ad creatives, optimize funnels, run reports, and drive email/SMS/website strategies alongside the CEO and cross-functional team.

Lead growth and performance across all revenue channels for an e-commerce DTC brand. Set strategy, track KPIs, manage/coordinate creative and paid media (with outside agency), optimize email/SMS/social/website funnels, report performance, and manage team execution alongside the CEO.