Magnite
Magnite Innovation & Technology Culture
What People Are Saying About Magnite
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Product Innovation: Magnite has launched ClearLine for direct premium video buying, enabled novel CTV executions like pause ads, helped create a local linear TV private marketplace with ITN, and fused SpringServe ad serving with its streaming SSP. These moves materially change how premium video is bought and sold by reducing hops and tightening CTV ad‑pod and yield control.
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Emerging Technology Adoption: AI and ML features in SpringServe (anomaly detection, demand path optimization, dynamic pricing), agentic tools like a buyer agent and Magnite Orchestration, and integrations such as PETs, clean rooms, and NLP/LLM contextual models are being incorporated. These additions target better decisioning, forecasting, privacy‑safe activation, and improved match rates.
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Process Innovation: ClearLine and Prisma-related integrations compress planning-to-activation steps and reduce fees, while Demand Manager productizes Prebid with automation to cut publisher toil. The unified CTV stack promises more efficient ad decisioning, ad‑pod management, and consolidated tooling for publishers.
Magnite's Tech Stack
Angular
FRAMEWORKS
AWS (Amazon Web Services)
SERVICES
C#
LANGUAGES
C++
LANGUAGES
Golang
LANGUAGES
Hadoop
FRAMEWORKS
HBase
DATABASES
Java
LANGUAGES
JavaScript
LANGUAGES
Kafka
FRAMEWORKS
Kubernetes
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MySQL
DATABASES
Pandas
LIBRARIES
Python
LANGUAGES
R
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React
LIBRARIES
React Native
FRAMEWORKS
Redis
DATABASES
Ruby
LANGUAGES
Ruby on Rails
FRAMEWORKS
Rust
LANGUAGES
Scala
LANGUAGES
Snowflake
DATABASES
Spark
FRAMEWORKS
Spring
FRAMEWORKS
SQL
LANGUAGES
Terraform
FRAMEWORKS
TypeScript
LANGUAGES
HubSpot
CRM
Wordpress
CMS
Asana
PROJECT MANAGEMENT
Google Hangouts
COLLABORATION
Slack
COLLABORATION
Zoom
COLLABORATION
