Jobs at Knix

Coordinates the CMO’s complex calendar, meetings, travel, agendas, and confidential information while supporting marketing operations. Maintains the master go-to-market calendar, tracks campaigns and launches, coordinates timelines and dependencies across teams, captures decisions and action items, identifies conflicts, and helps maintain operating rhythms, planning documents, and marketing trackers.

Supports retail employees and leaders across Western Canada throughout the employee lifecycle. Responsibilities include coaching leaders, managing employee relations, supporting investigations, onboarding, performance and engagement programs, workforce planning, compliance, retention, talent movement, and organizational change. The role partners with Retail Operations, Talent Acquisition, and the broader People Team while using workforce data and employee feedback to improve people programs and the retail employee experience.

Leads MNTD’s brand strategy, growth, digital marketing, retail, partnerships, customer experience, and commercial planning. Owns the P&L, integrated campaigns, acquisition and retention, eCommerce conversion, agency relationships, business reviews, forecasting, and cross-functional execution. Builds the brand, drives revenue and profitability, manages internal and external teams, and balances short-term performance with long-term brand development.

Own the digital product roadmap for Knix’s e-commerce sites, prioritizing customer-focused capabilities from discovery through deployment. Lead stakeholder alignment, product discovery, UX testing, A/B experimentation, KPI tracking, backlog prioritization, and agile delivery. Use customer behavior data to drive conversion optimization and explore AI and LLM applications for efficiency and content generation. Partner with Product, Technology, UX, and business teams to define initiatives, manage trade-offs, and deliver strategic outcomes.

Own Kt.'s brand and marketing strategy across positioning, campaigns, product launches, content, partnerships, social, influencer programs, and cultural moments. Translate consumer insights about tweens and parents into compelling brand stories, coordinate cross-functional teams, manage the marketing calendar, and connect brand-building efforts to measurable commercial results across the DTC customer journey.

Lead end-to-end UX/UI for Knix brands across web and mobile, owning redesigns and optimizations (homepage, PDP, PLP, cart, checkout). Create and maintain a living design system, produce high-fidelity visual and interaction specs, partner with product and engineering, drive conversion-focused improvements, and lead qualitative and quantitative research to inform product direction.

Leads public relations, corporate communications, creator and content partnerships, community initiatives, affiliate marketing, brand experiences, and strategic partnerships across Knix brands. Manages a team of three, agencies, and external partners; develops integrated strategies, oversees execution, tracks KPIs, manages budgets, and drives brand awareness, cultural relevance, consumer engagement, and earned media across North America.