inPowered AI

inPowered AI is sell-side AI for media outcomes that drives performance from within the exchange. Our machine learning models activate programmatically via PMP, optimizing every impression in real time based on high-signal contextual, publisher, and performance data.

Founded by Peyman and Pirouz Nilforoush, inPowered AI is reshaping how programmatic campaigns are executed. Backed by leading investors and integrated with partners like Index Exchange, we’re advancing AI decisioning on the sell side, delivering measurable lift across outcomes including brand lift, search lift, customer value, attention, and engagement.