Expert Contributors Articles

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Leslie Zane Leslie Zane
Updated on June 25, 2024

Ditch the Funnel and Tap Into the Power of Instinct

The traditional marketing funnel is outdated. Here’s how growth triggers like metaphor and humor can expand brand awareness and speed up the decision-making process.   

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Giorgos Myrianthous Giorgos Myrianthous
Updated on June 25, 2024

11 Terminal Commands You Should Know

The terminal allows users to perform computer tasks in an efficient, automated way. Here, our expert explains 11 commands you need to know to get started with it.

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Sadrach Pierre Sadrach Pierre
Updated on June 24, 2024

A Guide to Time Series Forecasting in Python

Time series forecasting is a useful data science technique with applications in a wide range of industries and fields. Here’s a guide to getting started with the basic concepts behind it.

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Brennan Nevada Johnson Brennan Nevada Johnson
Updated on June 24, 2024

Here’s Why You Should Attend Tech Conferences in Person

You’ll meet more people and have more fun, to start.

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Jordan Buning Jordan Buning
Updated on June 24, 2024

How Brand and Performance Marketing Can Thrive Together

Brand-based and performance-based marketing often compete for budget, but they can work together with the right approach. Here’s how.

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Jennifer Dunn Jennifer Dunn
Updated on June 24, 2024

Tired of Traditional Budgeting? Try Zero-Based Budgeting.

Small and medium sized business owners, don’t be intimidated by zero-based budgeting. Here’s how to use it.

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Ray Smith Ray Smith
Updated on June 24, 2024

4 Ways to Make Your Performance Reviews More Impactful

If you want an engaged workforce, it’s time to put the annual performance review to bed and do this instead.

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Cora Gold Cora Gold
Updated on June 21, 2024

6 Signs You Should Ask for a Contract When Freelancing

Freelancers, here’s how to know when to ask for a contract.

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James De Roche James De Roche
Updated on June 20, 2024

How to Reposition Your Marketing Strategy for Customer Success

Customer retention and expansion starts with communicating value. Here’s how your marketing team can tell better stories and boost customer success. 

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Erik Michal Erik Michal
Updated on June 20, 2024

How Automated Healthcare Marketing Can Encourage Healthy Behavior

A well-executed automated healthcare marketing campaign can lead to healthier outcomes for patients. Here’s how to do it.

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