Updated on April 03, 2025
For any startup, pivoting is one of the hardest things you can do. For Venice-based Palaround, however, a pivot not only opened up business opportunities, but it also allowed the startup to scale the company in a way that would allow them to be profitable while building a community of users. The app, which started as one of many friend finding apps, hasn’t gone too far from its platonic matchmaking roots.