Top Senior Level eCommerce Marketing Jobs in San Diego, CA

Lead programmatic methodology, standards, and enablement across retail media. Define audience, bidding, measurement frameworks, drive MyHorizons platform adoption and automation, run internal training, secure partner betas, and grow agency-wide programmatic spend without owning client P&L.

Lead CRO strategy and testing across multiple Shopify Plus client accounts: own test implementation, analytics stack, reporting, hypothesis design, heuristic analyses, and translate test results into business impact while mentoring junior strategists and supporting new business and client presentations.

Lead Shipium's full-funnel demand generation: set strategy, own pipeline and budget, run ABM and paid media, launch product demand, manage marketing ops and attribution (Pardot/Salesforce), partner with Sales/SDR/Customer Success, scale programs with experimentation and AI, and report performance to leadership.

Lead design and implementation of Buying Group frameworks in Adobe Experience Platform and Adobe Journey Optimizer B2B Edition. Define person- and group-level attributes, data models, ingestion pipelines (Databricks), governance, and measurement to support ABM, segmentation, activation, and cross-functional stakeholder alignment in a consulting environment.

Lead retention marketing to drive repeat revenue and customer lifetime value across email, SMS, catalog, paid remarketing, affiliates and loyalty. Own retention strategy, budget allocation, forecasting, segmentation, experimentation, and reporting. Optimize lifecycle flows, reactivation and frequency, evaluate incrementality, and partner cross-functionally. Manage and develop direct reports and coordinate with agencies and creative teams to deliver personalized, performance-driven retention programs.

Lead Amazon DSP strategy and full-funnel retail media across Walmart, Instacart, and The Trade Desk. Translate AMC and CommerceIQ analyses into actionable, measurable campaigns; build reporting for WBR/MBR/QBR; drive testing and optimization; manage escalations with support/engineering; advise Sales on upsell; and raise team capabilities through playbooks and mentoring.

Own HubSpot marketing operations, drive CRO experiments across website/email/paid channels, support product launches with PMM assets, run customer lifecycle programs, manage marketing calendar and cross-functional execution, and leverage AI to automate and scale workflows.

Lead internal communications for a premier client: manage requests and workflows, craft strategic written and visual content, align cross-functional stakeholders, improve processes, and use bilingual Spanish skills to engage diverse audiences.

Lead creative vision and manage end-to-end production of assets across digital, print, video, social, advertising, events, and branded content. Oversee and mentor designers, writers, and vendors, ensure brand consistency and quality, manage timelines and budgets, collaborate cross-functionally, and measure creative performance.

Lead integrated marketing campaigns and manage partnerships to ensure brand consistency and effective project management across channels in a fashion or lifestyle brand.