About the role
At JustGiving, we're on a mission to help people raise more for the causes they care about. As Website Content Manager, you'll play a key role in shaping how fundraisers, donors and charities experience our digital channels. You'll own and optimise marketing-managed website content, ensuring every page is clear, accessible and effective. Working closely with colleagues across Marketing, Design and Product, you'll help create engaging customer journeys that drive growth, build trust and make it easier for people to take action.
What you'll be doing
Own and manage marketing-led website content within our CMS, ensuring content is accurate, accessible and aligned to brand standards
Create, publish and optimise landing pages, campaign content and key customer journeys that drive engagement and conversion
Lead content governance and publishing best practices, improving how content is structured, maintained and managed across the website
Use customer insight, analytics and testing to identify opportunities and continuously improve content performance
Partner with Marketing, Design and Product teams to deliver seamless, user-centred website experiences
What you'll bring
Experience managing website content through a CMS and maintaining high standards of content quality and governance
Strong copywriting and editing skills with the ability to simplify complex information into clear, compelling content
Knowledge of UX writing, information architecture and conversion-focused content best practices
Experience using data, customer insight and experimentation to improve digital experiences and outcomes
Strong stakeholder management, organisation and prioritisation skills with a proactive, solutions-focused mindset
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Blackbaud powers social impact through purpose‑driven technology and responsible AI. Guided by our Intelligence for Good® vision, we’re building a culture where innovation, trust, and human expertise come together to help organizations make a greater difference in the world.
Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Skills Required
- Experience managing website content through a CMS, ideally WordPress or a similar platform
- Strong understanding of content governance, publishing workflows, and website content operations
- Excellent copywriting, editing, and proofreading skills
- Experience creating landing pages and conversion-focused website content
- Strong understanding of information architecture and digital content best practices
- Experience using analytics and customer insight to improve content performance
- Working knowledge of SEO, GEO, and CRO principles
- Ability to simplify complex information into clear, engaging customer content
- Strong project management, organization, and attention to detail
- Ability to manage multiple stakeholders and priorities
- Experience in online fundraising, charities, nonprofit organizations, or mission-led businesses
- Familiarity with accessibility standards and inclusive design principles
- Experience working alongside CRM, acquisition, or lifecycle marketing teams
- Experience using AI tools responsibly to support content workflows and optimization
Blackbaud Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Blackbaud and has not been reviewed or approved by Blackbaud.
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Leave & Time Off Breadth — Paid time off, paid holidays, and “wellbeing days” are emphasized, and feedback suggests PTO is a consistent strength. Remote/hybrid flexibility further supports time-away needs.
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Wellbeing & Lifestyle Benefits — Wellbeing programs, health coaching, and flexibility (including remote/hybrid schedules) are highlighted as part of a holistic support approach. Tuition reimbursement, wellness recognition, and home-office support add everyday value.
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Inclusive Benefits Coverage — Benefits extend to mental health support, fertility options, and travel support for abortion care, with parental leave also included. These offerings signal attention to diverse needs across life stages.
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What We Do
Blackbaud unleashes the potential of the people and organizations who change the world. As the leading software provider exclusively dedicated to powering social impact, Blackbaud expands what is possible across the nonprofit and education sectors, at companies committed to social responsibility, and for individual change makers. Built specifically for fundraising, nonprofit financial management, digital giving, grantmaking, corporate social responsibility and education management, Blackbaud’s essential software accelerates impact through unmatched expertise and powerful data intelligence. Millions of people across more than 100 countries connect, give, learn, and engage through Blackbaud platforms.
Why Work With Us
We’re here to fuel impact that creates a better, more connected world. When nonprofits, social impact teams, schools and individual change-makers have powerful and effective foundational infrastructure, they transform our communities and our world.
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