Web Producer

Reposted 2 Days Ago
Hiring Remotely in U.S.
Remote
130K-150K Annually
Senior level
Artificial Intelligence • Cloud • Software
Harness is the AI-native software delivery platform company.
The Role
Lead web strategy and SEO for Harness.com, focusing on organic growth and discoverability via traditional and AI-driven methods. Oversee architecture, optimize conversions, and manage external vendors to enhance website performance and user experience.
Summary Generated by Built In

Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics, acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. As AI accelerates code creation, the real bottleneck has shifted to everything after the code – testing, deployments, application security, reliability, compliance, and cost optimization. Harness brings AI and automation to this “outer loop,” helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle.

Powered by Harness AI and the Software Delivery Knowledge Graph, the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform. 

Over the past year, Harness powered over 185M deployments, 82M builds, 18T flag evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend — enabling customers like United Airlines, Morningstar, and Choice Hotels to accelerate releases by up to 75%, reduce cloud costs by up to 60%, and achieve 10x DevOps efficiency. 

With a global team across 14 offices and 25 countries, Harness is shaping the future of AI software delivery — and we’re looking for exceptional talent to help us move even faster.

Position Summary

Harness is looking for a highly strategic Web Strategy & SEO Lead to own the global website experience and organic discoverability strategy for Harness.com. This role sits at the intersection of web strategy, SEO/AEO, content architecture, and growth — and is responsible for ensuring Harness is discoverable across traditional search engines and emerging AI-driven discovery surfaces (LLMs, answer engines, zero-click experiences).

You will act as the single-threaded owner of website strategy and organic growth: setting direction, defining standards, prioritizing initiatives, and orchestrating execution across internal partners and external vendors. While you will be fluent in Webflow and modern web tooling, this role is not focused on day-to-day publishing or ticket execution. Instead, it is accountable for outcomes: traffic quality, discoverability, conversion, and pipeline impact

This is not a “ticket taker” role. This is a strategic owner role for someone who thrives on clarity, leverage, and measurable impact

About the roleWeb Strategy & Ownership
  • Own the end-to-end web strategy for Harness.com, aligning site architecture, content, and UX with business goals (pipeline, product adoption, brand).
  • Act as the primary owner of the website roadmap, balancing strategic initiatives with ongoing production needs.
  • Continuously evolve the website to reflect product launches, positioning updates, and market trends.
SEO & Discoverability
  • Own Harness’s organic discoverability strategy across traditional search engines and AI-driven answer engines (e.g. Google SGE, ChatGPT, Perplexity, Claude).
  • Define and evolve an AEO / GEO strategy focused on entity authority, structured content, use-case clarity, and high-signal pages optimized for LLM citation and summarization.
  • Partner with Product Marketing and Content to ensure product positioning, narratives, and use cases are reflected in search- and AI-readable site architecture.
  • Lead keyword strategy, content gap analysis, and competitive audits — with increasing emphasis on intent, topics, and entities over pure keyword volume.
  • Establish standards for technical SEO, structured data, internal linking, and content templates that scale across modules and solutions.
  • Own performance measurement across classic SEO metrics and emerging indicators of AI discoverability (citations, visibility, zero-click exposure).
  • Manage and direct external SEO / GEO agencies or vendors, setting strategy, reviewing output, and holding them accountable to performance outcomes.
Web Production & Execution
  • Own the Webflow platform strategy, including site architecture, CMS structure, templates, governance, and quality standards.
  • Ensure Webflow is used as a scalable, performant growth platform
  • Partner with design, engineering, and external vendors to ship new site experiences, templates, and technical improvements.
  • Oversee execution of site updates and launches, ensuring speed, accessibility, SEO hygiene, and brand consistency.
  • Set clear processes and prioritization for web work
Conversion & Performance Optimization
  • Optimize key conversion paths across the site (product pages, solutions, resources, demos).
  • Run experiments (A/B tests, messaging iterations, layout changes) to improve engagement and conversion rates.
  • Partner with demand gen on landing pages and campaign experiences.
About you
  • 6+ years of experience in web production, SEO, or digital marketing in a B2B SaaS or tech environment.
  • 1+ years of experience in WebFlow CMS specifically. Deep familiarity with modern CMS platforms and web tooling.
  • Experience owning web and organic growth strategy through influence, prioritization, and vendor management, not just hands-on execution.
  • Proven experience owning and operating a high-traffic, high-impact website.
  • Strong hands-on SEO expertise (technical, on-page, and content)
  • Strong understanding of B2B buyer journeys and how websites support demand generation.
  • Comfortable working with data and analytics to guide decisions.
  • Highly organized, detail-oriented, and able to balance strategy with execution.
  • A proactive operator who sees problems, proposes solutions, and drives them to completion.
Nice to Have
  • Experience in DevOps, cloud, or developer-focused products
  • Familiarity with marketing automation, personalization, or experimentation tools
  • Experience partnering with global teams and supporting international sites
  • Basic HTML/CSS knowledge or comfort working closely with developer
Work Location
  • Remote within the U.S or Hybrid from one of our U.S offices.
What you will have at Harness
  • Competitive salary
  • Comprehensive healthcare benefits
  • Flexible Spending Account (FSA)
  • Flexible work schedule
  • Employee Assistance Program (EAP)
  • Flexible Time Off and Parental Leave
  • Monthly, quarterly, and annual social and team building events
  • Monthly internet reimbursement

The anticipated base salary range for this position is between $130,000 and $150,000 annually. Salary is determined by a combination of factors including location, level, relevant experience, and skills. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.  The compensation package for this position may also include equity, and benefits. More details about our company benefits can be found at the following link: https://www.harness.io/company/careers. 


Pay transparency
$130,000$150,000 USD
Harness in the news:
  • Accelerating Our Mission to Bring AI to Everything After Code
  • Goldman Sachs leads investment in software delivery startup Harness at $5.5 billion valuation
  • How Harness runs 16 “startups within a startup” at scale | Jyoti Bansal
  • Harness Research Shows AI Visibility Crisis Fueling Security Nightmare
  • Harness has been named to the Inc. Power Partner list for software delivery success

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.

Note on Fraudulent Recruiting/Offers

We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of Harness. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. 

Please note, we do not ask for sensitive or financial information via chat, text, or social media, and any email communications will come from the domain @harness.io. Additionally, Harness will never ask for any payment, fee to be paid, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations.

If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Harness, please do not provide any personal or financial information and contact us immediately at [email protected]. You can also find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission’s website (https://consumer.ftc.gov/articles/job-scams), or you can contact your local law enforcement agency.

Top Skills

Aeo
Digital Marketing
Seo
Webflow
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The Company
HQ: San Francisco, CA
900 Employees
Year Founded: 2017

What We Do

Harness is a leader in AI-native software delivery, dedicated to empowering developers and engineering teams worldwide. We revolutionize how software is built, tested, deployed, and optimized by driving efficiency, reliability, and speed throughout the software development lifecycle. At Harness, we envision a world where developers focus on innovation, free from repetitive tasks, supported by tools that streamline every step. Our platform leverages AI and automation across all key pillars of software delivery: Continuous Integration, Continuous Delivery, Feature Flags and Experimentation, Cloud Cost Management, Security Testing, and more. By automating traditionally manual processes that slow down engineering teams, Harness enables organizations to release software faster, reduce errors, and optimize costs—all while enhancing the developer experience and flexibility. Harness is transforming software delivery on a global scale. As a pioneer in AI-driven automation, we streamline complex development processes, eliminate inefficiencies, and empower developers to innovate freely. Our mission is ambitious: enabling millions of developers to deliver code faster, more reliably, and with greater ease than ever before.

Why Work With Us

Harness is built on a culture of growth, collaboration, and transparency, where team members are encouraged to push boundaries and solve meaningful challenges. We invest in personal and professional development, value work-life balance, and foster a supportive environment—making Harness an ideal place to make a real impact in tech.

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