EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.
Job Duties and Responsibilities
Candidates must be willing to participate in at least one in-person interview.
Strategic, technically proficient personalization leadership owns web and app journey orchestration for Boost Mobile. Serving as the connective tissue between acquisition and monetization functions, this role designs, builds, and optimizes personalized customer experiences across BoostMobile.com and the Boost Mobile app using the Adobe Experience Platform ecosystem. Hands-on ownership of Adobe Journey Optimizer (AJO), the Adobe Experience Platform CDP, and Adobe Target directly impacts conversion rates, customer engagement, and lifetime value by ensuring the right message reaches the right customer at the right moment. This position solves complex experience fragmentation by delivering cohesive, automated marketing technology solutions at scale.
What Success Looks Like (Objectives):
- Design, build, and manage personalized multi-touchpoint customer journeys in Adobe Journey Optimizer (AJO) that support both new customer acquisition and existing customer monetization
- Build and activate high-value audience segments using the Adobe Experience Platform CDP, leveraging behavioral, transactional, and profile data to enable precision targeting
- Own the web and app personalization experimentation program using Adobe Target; design, execute, and analyze A/B tests and multivariate experiments that deliver measurable lift
- Serve as the primary subject matter expert on journey orchestration and personalization strategy, partnering closely with acquisition and monetization leads to translate business objectives into automated flows
- Orchestrate cohesive cross-channel personalization across web and app, ensuring customers receive consistent, contextually relevant experiences
- Leverage Adobe Sensei AI and machine learning capabilities within the Adobe stack to automate decisioning, optimize send times, predict propensity, and scale personalization performance
Skills, Experience and Requirements
Core Skills and Competencies (What you'll bring):
- Advanced hands-on proficiency with Adobe Journey Optimizer (AJO), including journey canvas design, trigger configuration, action setup, and real-time orchestration
- Deep expertise with Adobe Experience Platform (AEP) CDP, including unified profile management, segment builder, schema design (XDM), data ingestion, and audience activation
- Strong experience with Adobe Target, including A/B testing, multivariate testing, experience targeting, automated personalization, and Recommendations
- Strategic personalization acumen to translate business objectives into customer journey architectures and testing roadmaps
- Strong analytical proficiency with web and app analytics platforms (Adobe Analytics, Adobe Customer Journey Analytics) to measure journey performance and ROI
- AI Literacy, specifically the ability to leverage Adobe Sensei and machine learning-driven features (predictive audiences, auto-allocation, send-time optimization) to scale personalization
Minimum Requirements:
- Minimum Education: Bachelor's degree in Marketing, Business, Analytics, Computer Science, or a related field
- Minimum Experience: 4+ years of experience in personalization, journey orchestration, or marketing technology roles with hands-on ownership of enterprise-level platforms
- Required Technical Skills: Must have experience with:
- Adobe Journey Optimizer (AJO) — journey design, real-time triggers, and cross-channel orchestration
- Adobe Experience Platform (AEP) CDP — unified profiles, segment builder, XDM schemas, audience activation
- Adobe Target — A/B testing, experience targeting, automated personalization, Recommendations
- Adobe Analytics or Adobe Customer Journey Analytics for performance measurement
- Tag management (Adobe Launch/Tags) and data layer implementation
Visa sponsorship not available for this role
Salary Ranges
Compensation: $83,950.00/Year - $119,900.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits.
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.
We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.
EchoStar will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. EchoStar has a more detailed Accommodation Policy that applies to employees. EchoStar endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact [email protected] if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.
Click the links to access the following statements: EEO Policy Statement, Pay Transparency, EEOC Know Your Rights (English/Spanish)
Skills Required
- Bachelor's degree in Marketing, Business, Analytics, Computer Science, or a related field
- 4+ years of experience in personalization, journey orchestration, or marketing technology roles
- Hands-on experience with enterprise-level marketing technology platforms
- Adobe Journey Optimizer experience, including journey design, real-time triggers, and cross-channel orchestration
- Adobe Experience Platform CDP experience, including unified profiles, segment builder, XDM schemas, and audience activation
- Adobe Target experience, including A/B testing, experience targeting, automated personalization, and Recommendations
- Adobe Analytics or Adobe Customer Journey Analytics experience
- Tag management experience with Adobe Launch or Adobe Tags
- Data layer implementation experience
What the Team is Saying
EchoStar Compensation & Benefits Highlights
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Retirement Support — Retirement offerings include a 401(k) with company match and discretionary profit sharing that are prominently featured. Feedback suggests the 401(k) is regarded as standard-to-reasonable, adding tangible long‑term value.
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Equity Value & Accessibility — An Employee Stock Purchase Program with a 15% discount is widely available and emphasized. Feedback suggests this ownership opportunity is a notable perk within the total rewards mix.
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Wellbeing & Lifestyle Benefits — A broad slate of perks—tuition reimbursement up to $5,000/year, product discounts, HSA/FSA options with company HSA contributions, and counseling sessions—expands the package beyond core insurance. Feedback suggests the breadth is appealing even if individual benefits vary in impact.
EchoStar Insights
What We Do
Tune into the innovation, collaboration and culture that our team members bring to the office every day. We want you to be a part of our journey to build the next generation of technology that transforms the way the world communicates. Our team members are the key to our history of groundbreaking innovation and our continued progress. If you bring an inquisitive curiosity, a sense of pride in your work, an openness to adventure and a drive to win, we’ll provide the structure to take the next step in your career. This is more than just another job, this is your launchpad to achieve your potential and a community dedicated to your growth.
Why Work With Us
At EchoStar, we work to create opportunity and cultivate an environment where people thrive. Between our brands, our partners, our teams and our customers, the opportunities are endless. Get started on your next career adventure with EchoStar!
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EchoStar Offices
OnSite Workspace
All team members are in person at one of our locations across the globe. We proudly call Colorado home with several corporate offices in the Denver-Metro area and 4,000+ team members in the Denver-Metro area.
