Vrinda International Jobs

WEB ANALYTICS DEVELOPER – B2B DIGITAL ANALYTICS

Vrinda International

WEB ANALYTICS DEVELOPER – B2B DIGITAL ANALYTICS

Posted 4 Days Ago

Be an Early Applicant

Hiring Remotely in Karnataka, IND

Remote

1-1 Annually

Senior level

Edtech • HR Tech • Information Technology • Professional Services

The Role

Develop and optimize end-to-end digital analytics for B2B platforms using GA4, GTM, server-side GTM, BigQuery, SQL, JavaScript, and CRM integrations. Build lead, conversion, campaign, and customer journey tracking; define data-layer standards; validate and troubleshoot analytics data across browsers, cookies, ad blockers, and privacy controls; and establish governance and data-quality processes while collaborating with Marketing, Product, Sales, IT, and Data teams.

Summary Generated by Built In

HIRING | WEB ANALYTICS DEVELOPER – B2B DIGITAL ANALYTICS

Location: Remote

Experience: 5+ Years

Shift: 1:30 PM – 10:30 PM IST

Budget: ₹1.3 LPM

Employment Type: Contract

ROLE OVERVIEW

We are looking for a hands-on Web Analytics Developer to manage and enhance end-to-end digital measurement for B2B platforms, covering analytics, tagging, server-side tracking, data integration, and reporting.

MUST-HAVE SKILLS

Google Analytics 4 (GA4) Google Tag Manager (GTM) & Server-Side GTM (sGTM)

BigQuery & SQL

JavaScript, HTML & APIs

Data Layer & Event/Conversion Tracking

Consent Management & OneTrust

First-Party Data & Identity Resolution

Browser Developer Tools & Network Debugging

CRM/Analytics Data Integration

Troubleshooting ad blockers, cookies & privacy restrictions

KEY RESPONSIBILITIES

• Implement, configure & optimize GA4/GTM/sGTM

• Build tracking for leads, conversions, campaigns & customer journeys

• Integrate GA4, BigQuery, CRM & BI platforms

• Define data-layer specifications and tracking standards

• Validate, monitor & troubleshoot analytics data

• Improve measurement accuracy across browsers, cookies & privacy controls

• Establish analytics governance and data-quality processes

• Collaborate with Marketing, Product, Sales, IT & Data teams

GOOD TO HAVE

Salesforce Data Cloud, CDP, Salesforce/CRM integrations, B2B lead-generation analytics, digital marketing analytics, GCP/Azure and relevant Google Analytics certifications.

Skills Required

5+ years of experience
Google Analytics 4 experience
Google Tag Manager and Server-Side Google Tag Manager experience
BigQuery and SQL experience
JavaScript, HTML, and API experience
Data layer and event/conversion tracking experience
Consent management and OneTrust experience
First-party data and identity resolution experience
Browser developer tools and network debugging experience
CRM and analytics data integration experience
Experience troubleshooting ad blockers, cookies, and privacy restrictions
Salesforce Data Cloud, CDP, Salesforce/CRM integrations, B2B lead-generation analytics, digital marketing analytics, GCP/Azure, or Google Analytics certifications

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The Company

10 Employees

Year Founded: 2018

What We Do

Vrinda International is a Chandigarh-based recruitment and education consultancy connecting job seekers and employers through domestic and international IT and non-IT hiring. It also supports students with overseas university admissions, visa applications, education guidance, and test preparation for IELTS, PTE, and other programs. Its tech-enabled talent portal provides job matching and career pathways across India and global markets, alongside staffing partnerships.