Confido is the AI infrastructure powering CPG brands from deduction to production plan. We unify cash application, deductions, disputes, trade promotion management, forecasting, demand planning, and analytics in one integrated platform. The result: measurable time savings, smarter top- and bottom-line decisions, and the speed to scale.
Confido is trusted by 200+ brands managing $20B+ in revenue, including OLIPOP, Simple Mills, Dr. Squatch, Tropicana, and more.
We’ve achieved best-in-class growth and recently raised a $15M Series A led by Footwork Ventures and Y Combinator to accelerate our momentum.
The Role
Location: New York, NY (relocation assistance available)
We're seeking a seasoned demand planning professional from the CPG world to join us as a functional expert. In this unique role, you'll help bridge the gap between product, customer support, and go-to-market teams. You'll have outsized influence on how technology shapes the future of demand planning across the CPG landscape. You will report to the Head of Business Operations.
What You’ll Do
Partner with product and engineering team to inform roadmap priorities, validate designs, and ensure we're solving real CPG demand planning challenges
Synthesize customer feedback and market intelligence into actionable product insights
Serve as a trusted advisor to customers, helping them to optimize workflows, solve challenges, and maximize platform value
Collaborate with sales & marketing teams on key go-to-market activities including discovery calls, content generation and educational materials, running webinars, etc.
What We're Looking For
5+ years of hands-on demand planning experience at CPG brands, including direct responsibility for forecast generation, demand-supply collaboration, and S&OP processes
Deep functional expertise in demand planning methodologies, forecasting techniques, and planning systems
Understanding of how demand planning connects to broader supply chain, finance, and commercial objectives
Comfortable working with data and analytics tools
Excited by ambiguity, fast paced environments, and cross-functional collaboration
Willingness to work at our NYC Headquarters 5 days a week
Equity
Paid Relocation
Unlimited PTO
401(K) through Vestwell
Provided MacBook
Fully Paid Health, Dental, and Vision plans
Catered Lunches on Fridays
Nightly Team Dinners for those staying past 6:30pm
Unlimited coffee and snacks featuring our brands
Confido provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Skills Required
- 5+ years of hands-on demand planning experience at CPG brands
- Deep functional expertise in demand planning methodologies
- Understanding of demand planning's connection to supply chain, finance, and commercial objectives
Confido Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Confido and has not been reviewed or approved by Confido.
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Fair & Transparent Compensation — Pay is positioned as top‑decile with explicit base‑salary ranges publicly listed for multiple New York roles, and employer materials highlight compensation transparency. Feedback suggests candidates can anchor expectations on concrete ranges at various levels.
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Equity Value & Accessibility — Equity is consistently included alongside cash in role descriptions, with publicly shared grant ranges for certain positions and leadership roles noting meaningful ownership. This framing indicates ownership is a standard, visible component of total compensation.
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Healthcare Strength — Healthcare is described as company‑covered across medical, dental, and vision, and several postings specify fully paid healthcare. This signals strong employer subsidy for core health coverage.
Confido Insights
What We Do
Confido is the first automated financial operations software built for CPG. We help brands streamline and scale their financial and operational functions in brick-and-mortar retail. We power emerging leaders like Olipop, Chomps, and Dr. Squatch, as well as established brands like Baskin Robbins Ice Cream — giving them clarity and control through deep integrations with 40+ retailers, distributors, and ERP systems. Our two core products: Cash Application & Deductions Automation – handling 1M+ transactions annually so finance teams can focus on strategy, not spreadsheets. Trade Promotion Management (TPM) – helping brands forecast $1B+ in retail sales and track promo effectiveness in real-time. Backed by Y Combinator and trusted by 100+ brands managing $3B+ in revenue, Confido brings together domain expertise from Anheuser-Busch and Simple Mills with tech talent from Google, Square, and HubSpot — we're a tech company that understands CPG.
