VP, Strategy Leader

As our VP, Strategy Leader, you will…

Spark new ways of looking at the world and help drive creative solutions that address those realities. You serve as a strategic brand leader for our life sciences clients and take a lead in growing their business, partnering to guide our most senior clients toward bold solutions. You are also a key leader within internal teams, proactively contributing to help extended teams deliver work that meaningfully addresses client issues to drive growth.

Be Accountable and Responsible

• Translate business questions and challenges into actionable ideas. 
• Uncover human insights and craft strategies based on qualitative and quantitative research that inspire teams to deliver meaningful work.
• Lead effective collaboration with clients, creative leads, and extended partners  in informal and formal settings (e.g. brand workshops, creative ideation).
• Lead Brand Strategy on assigned accounts, including delivering outputs such as audience insights (e.g. research findings), positioning, launch strategies, and brand plans. You’re flexible with tailoring frameworks to the job at hand.
• Present strategic recommendations from a core brand strategy to a creative brief to a strategic roadmap, and partner to develop and sell inventive solutions.
• Inspire work beyond traditional communications tactics; develop and foster strategies and ideas that solve the real client issue.
• Apply brand and marketing strategy principles, frameworks, and methodologies to drive brand growth
• Demonstrate and encourage curiosity about culture and people. You’re attuned to learning about new ways of thinking and new technologies that can help support our work for clients.
• Take on a strategic leadership role in thought leadership and new business efforts.
• Support the development and deployment of strategy staff.

These are the qualifications we're looking for

• 12+ years of relevant professional experience, with 4+ years of life sciences experience at an agency or consultancy preferred
• A brand builder who excels at leading strategy for large projects and client accounts, you think progressively about the many ways a brand is built today
• A proven ability to enlist and inspire teams in developing culturally relevant ideas
• A trusted thought leader who champions and innovates upon brand thinking and approaches to drive the best outcome. Command of brand strategy and a variety of marketing models
• Familiar with a range of research methodologies, including qualitative and quantitative solutions. Recognizing how agencies tend to have access to the same tools, you’re inventive at arriving at fresh customer insights
• The ability to consult with clients on how brands grow and how to measure this impact in a way that invites investment
• An outstanding storyteller, accomplished at inspiring and persuading others
• You believe that working in true partnership with others leads to the best outcomes
• You’ve done this work with various companies, whether start-ups or members of the

Fortune 100, and you are adept at engaging with senior clients and their teams to realize ambitious outcomes

At MERGE, we’re committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.

MERGE is proud to invest in benefits that include meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards.

MERGE believes in transparency and equity. In accordance with state regulations, we’re proud to include salary ranges in our job postings to ensure fair compensation practices.

The salary range for this role is $180,000 - $190,000, based on the individual’s skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.  

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

#LI-VM1

#LI-HYBRID