VP of Sales

Posted 5 Days Ago
Hiring Remotely in Seattle, WA, USA
In-Office or Remote
425K-460K Annually
Senior level
Artificial Intelligence • Software • Generative AI
The Role
Lead and scale the enterprise new-business sales organization: hire, coach, and manage Account Executives; drive team revenue through pipeline management, forecasting, and deal execution; partner with Marketing on pipeline and conversion; implement sales methodologies and repeatable processes; participate in strategic deals; analyze performance and optimize territories; and ensure smooth post-sale transitions.
Summary Generated by Built In

Gradial helps marketers and creatives move from idea to execution faster. Our platform turns intent into action, automating website updates, design system migrations, and ongoing content optimization while preserving brand integrity across every touchpoint.

Backed by leading investors, we’re building software that adapts to the user, not the other way around. We move with urgency, operate with ownership, and solve hard problems from first principles. If you want to do ambitious work, take real responsibility, and help define the future of AI-native content operations, you’ll do your best work here.

The Role

We’re looking for a VP of Enterprise Sales to lead and scale our enterprise new business team. This role is responsible for driving predictable revenue growth across enterprise accounts, developing a high-performing team of Account Executives and building the systems, processes and operating cadence needed to accelerate our next stage of growth.

You’ll be joining at a pivotal moment as we continue to expand our presence within enterprise marketing organizations. You’ll partner closely with Marketing to generate pipeline, coach sellers through complex buying cycles and help refine the playbook that enables the team to consistently win. While this is a leadership role, we’re looking for someone who remains close to the business, actively engages in strategic deals and leads by example.

This is an opportunity to shape how enterprise revenue is built at Gradial while helping some of the world’s leading marketing teams transform how they operate with AI.

What You’ll Own

  • Lead, coach and develop a team of Enterprise Account Executives focused on net-new customer acquisition.
  • Drive attainment of team revenue targets through effective pipeline management, forecasting and deal execution.
  • Partner with Marketing to improve demand generation programs, lead quality and conversion throughout the funnel.
  • Establish and refine repeatable sales processes that improve productivity, consistency and scalability.
  • Coach sellers on multi-threaded enterprise sales motions and executive-level engagement strategies.
  • Participate directly in high-impact opportunities to accelerate deal progression and improve win rates.
  • Implement and reinforce sales methodologies that strengthen qualification, deal inspection and forecast accuracy.
  • Analyze performance data to identify opportunities for process improvement, territory optimization and revenue growth.
  • Collaborate with Strategic Account teams to ensure successful transitions following new customer acquisition.
  • Build a culture of accountability, execution and continuous improvement across the sales organization.

What We Need

  • 8+ years of B2B SaaS sales experience with significant experience selling marketing technology solutions to enterprise organizations.
  • Experience leading and developing quota-carrying Account Executives in a high-growth environment.
  • Proven track record of consistently delivering and exceeding team revenue targets.
  • Strong enterprise sales leadership skills with experience managing complex sales cycles and multiple stakeholders.
  • Demonstrated ability to coach sellers through executive-level conversations with CMOs, VP Marketing leaders, Heads of Content and MarTech decision makers.
  • Deep understanding of pipeline management, forecasting and sales operating rhythms.
  • Experience implementing and driving adoption of structured sales methodologies such as MEDDPICC or similar frameworks.
  • Ability to balance strategic planning with hands-on execution and deal support.
  • Strong analytical skills with a data-driven approach to decision making and performance management.
  • Excellent communication skills with the ability to influence cross-functional stakeholders.
  • Experience building and refining sales playbooks, processes and operational frameworks that scale.
  • Experience selling AI-powered products or platforms.

Nice to Have

  • Experience helping build and scale sales teams within high-growth startup environments.

Compensation

The on-target earnings salary range for this position is $425,000 – $460,000. Final compensation will be determined based on factors such as experience, skills, and qualifications.

In addition to base salary, this role will be eligible for performance-based bonuses and equity awards. Gradial offers a comprehensive benefits package, including medical, dental & vision insurance, 401K retirement plan, paid time off, paid sick leave.


You'll thrive here if you...

  • Embrace AI as a core tool for problem-solving, creativity and scale.
  • Show a strong work ethic, high ownership and bias toward action.
  • Communicate with clarity and curiosity.
  • Thrive in fast-paced, hyper-growth environments; where building is always better than maintaining the status quo.

What we offer

  • Meaningful equity and competitive salary
  • Comprehensive health, dental and vision coverage
  • Fast-paced environment with autonomy and ownership
  • Real impact, zero bureaucracy
  • A front-row seat to building category-defining AI infrastructure

AI Literacy & Interviewing Tools

As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We’re excited by candidates who thoughtfully apply AI tools in their work, but during interviews we’re focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.

Privacy Policy

By submitting your application to Gradial, you acknowledge that any personal data you provide will be processed in accordance with our Privacy Policy. This includes the collection, use, and storage of your information for the purposes of evaluating your qualifications and communicating with you about your candidacy. We handle applicant data with care and in compliance with applicable data protection laws.

If you have any questions about how your information is used, please refer to our Privacy Policy or contact us directly.

Applicants who require reasonable accommodation to participate in the application or interview process should contact us at [email protected] to request assistance.

Skills Required

  • 8+ years of B2B SaaS sales experience selling marketing technology solutions to enterprise organizations.
  • Experience leading and developing quota-carrying Account Executives in a high-growth environment.
  • Proven track record of consistently delivering and exceeding team revenue targets.
  • Enterprise sales leadership managing complex sales cycles and multiple stakeholders.
  • Ability to coach sellers through executive-level conversations with CMOs, VP Marketing, Heads of Content and MarTech decision makers.
  • Deep understanding of pipeline management, forecasting and sales operating rhythms.
  • Experience implementing and driving adoption of structured sales methodologies such as MEDDPICC or similar frameworks.
  • Ability to balance strategic planning with hands-on execution and deal support.
  • Strong analytical skills with a data-driven approach to decision making and performance management.
  • Excellent communication skills with the ability to influence cross-functional stakeholders.
  • Experience building and refining sales playbooks, processes and operational frameworks that scale.
  • Experience selling AI-powered products or platforms.
  • Experience helping build and scale sales teams within high-growth startup environments.
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The Company
HQ: Seattle, WA
6 Employees
Year Founded: 2023

What We Do

Gradial is the enterprise generative AI platform for transforming content management and customer journey intelligence. Gradial leverages frontier generative image and text models to enable personalized digital experiences at scale. We empower creative teams to bring their vision to life using words and truly differentiate their brand's voice in a sea of content.

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