The Vice President of Sales is responsible for developing and executing the company’s sales strategy, driving revenue growth, and leading a high‑performing sales organization. This role oversees sales operations, builds strong customer relationships, and ensures alignment between sales initiatives and overall business objectives. The VP of Sales provides strategic leadership, coaching, and direction to ensure consistent performance and long‑term success.
Preferred QualificationsJob Summary:
The Vice President of Sales is responsible for developing and executing the company’s sales strategy, driving revenue growth, and leading a high‑performing sales organization. This role oversees sales operations, builds strong customer relationships, and ensures alignment between sales initiatives and overall business objectives. The VP of Sales provides strategic leadership, coaching, and direction to ensure consistent performance and long‑term success.
Supervisory Responsibilities:
- Leads sales leadership team including regional managers, account executives, and sales operations staff.
- Recruits and hires top sales talent to support organizational growth.
- Oversees daily workflow and performance of the sales department.
- Provides performance evaluations that are timely, constructive, and aligned with company goals.
- Performs other related duties as assigned.
Duties/Responsibilities:
- Develops and executes sales strategy to achieve revenue and growth targets.
- Leads forecasting and pipeline management to ensure accurate visibility into performance.
- Establishes scalable sales processes and implements tools to improve efficiency.
- Builds and maintains key customer relationships and participates in high‑value negotiations.
- Collaborates cross‑functionally with Marketing, Product, Finance, and Operations to align strategies.
- Analyzes market trends and identifies new business opportunities.
- Leads sales training and development to strengthen team capabilities.
Required Skills/Abilities:
- Excellent communication skills, both verbal and written.
- Strong leadership and coaching abilities with a track record of building high‑performing teams.
- Exceptional sales acumen with the ability to close complex deals.
- Strategic thinking and analytical skills to interpret data and drive decisions.
- Strong organizational and time‑management skills with the ability to meet deadlines.
- Ability to thrive in a fast‑paced environment and manage competing priorities.
- Proficiency with CRM platforms and Microsoft Office Suite or related software.
Education and Experience:
- Bachelor’s degree in Business, Marketing, or related field required; MBA preferred.
- 10+ years of progressive sales experience with at least 5 years in a senior leadership role.
- Proven track record of achieving revenue targets and leading large sales teams.
- Experience in strategic planning, forecasting, and market expansion.
Physical Requirements:
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
- Ability to travel as needed for client meetings, conferences, and team leadership activities.
Skills Required
- Bachelor's degree in Business, Marketing, or related field
- MBA
- 10+ years of progressive sales experience
- At least 5 years in a senior leadership role
- Proven track record of achieving revenue targets and leading large sales teams
- Experience in strategic planning, forecasting, and market expansion
- Proficiency with CRM platforms
- Proficiency with Microsoft Office Suite
- Excellent verbal and written communication skills
- Strong leadership and coaching abilities
- Ability to travel as needed for client meetings, conferences, and team leadership activities
What We Do
CCL Label is the world's leading packaging solutions company, specializing in the design and manufacture of innovative and sustainable labeling and packaging. The company provides high-quality, customized labeling solutions for a diverse range of global industries, focusing on enhancing brand visibility and product protection through advanced printing technologies and materials to meet the needs of an international client base.








