By bringing together next-gen technology and the highest fidelity live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalized than ever before. Learn more at geniussports.com
The Role - VP Sales, Media & Sponsorship
Following Genius Sports' acquisition of Legend, we have a unique opportunity to significantly expand our sponsorship and media sales business across Covers and Oddspedia.
We are hiring a VP of Sales to build this B2B business by leveraging the high value player pool to secure partnerships with operators. You will own the number for converting audience attention into premium, sponsorship-grade revenue.
What You'll Do:
- Tier 1 Sponsorships: Own and execute end-to-end sponsorship sales cycles with Tier 1 operators, from account planning through pitch, negotiation and contracting, driving high-seven-figure annual revenue across Covers and Oddspedia.
- Vertical Scaling: Scale Game Provider partnerships from their current baseline into a primary, high-volume revenue vertical, building the commercial playbook that gets operators competing for co-owned game placements.
- Senior Relationship Ownership: Act as the senior commercial relationship owner with C-level, VP, and Head-of-Marketing stakeholders across operators, game providers, and payment partners.
- Pricing & Packaging: Set and defend premium pricing benchmarks across sports and gaming audiences, spanning operator, game provider, and payment method sponsorships.
- Commercial Discipline: Institute and normalize monetization standards across all productized real estate game reviews, operator reviews, dedicated hubs, and detail pages.
- Operating Cadence: Run a tight weekly operating cadence - pipeline reviews, deal inspection, and forecast calls – deliver a forecast leadership can trust.
- Cross-Functional Partnership: Partner closely with the performance marketing sales team and Commercial Intelligence function to align go-to-market and launch automated dashboard tracking growth.
- Industry Presence: Represent Genius Sports at key industry moments, enhancing the Genius profile in sponsorship and media marketing.
What You'll Bring
- Commercial Leadership: A decade of high-level B2B commercial leadership within iGaming, Fintech, or digital media.
- Industry Authority: Deep background in sports and iGaming, with a sharp understanding of how to turn player experience and user journey into high-value commercial outcomes.
- Revenue Innovation: Proven ability to identify unmonetized digital real estate and build high-margin revenue pipelines from scratch.
- Expert Negotiation: Skilled at commanding premium terms, protecting brand value, and walking away from deals that devalue the asset.
- Data Discipline: Experience working in complex data environments where KPIs and rigorous measurement frameworks dictate strategy.
- Collaboration: A natural ability to navigate a sophisticated organization and align multiple departments around one commercial number.
This role offers an annualized salary of $180,000 - $230,000, plus variable compensation, and includes eligibility for Genius Sports Group’s benefits plan.
We enjoy an ‘office-first’ culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location. Occasional travel may be required.
As well as a competitive salary and range of benefits, we’re committed to supporting employee wellbeing and helping you grow your skills, experience and career. Learn more about how rewarding life at Genius can be at Reward | Genius Sports.
One team, being brave, driving change
We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at Culture | Genius Sports.
Let us know when you apply if you need any assistance during the recruiting process due to a disability.
Skills Required
- 10+ years of high-level B2B commercial leadership within iGaming, Fintech, or digital media.
- Proven track record executing end-to-end sponsorship sales cycles with Tier 1 operators and driving high-seven-figure revenue.
- Deep background in sports and iGaming with ability to convert player experience into commercial outcomes.
- Proven ability to identify unmonetized digital real estate and build high-margin revenue pipelines from scratch.
- Expert negotiation skills, including defending premium terms and preserving brand value.
- Experience working in complex data environments with KPI-driven measurement frameworks.
- Strong cross-functional collaboration skills and ability to align multiple departments around commercial goals.
What the Team is Saying
Genius Sports Compensation & Benefits Highlights
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Leave & Time Off Breadth — Company-wide time off between Christmas and New Year, a dedicated World Mental Health Day, and a paid Volunteer Day expand core PTO. Feedback suggests these extras meaningfully enhance rest and balance beyond standard leave.
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Flexible Benefits — A Workcation option enables working from anywhere for 30 days annually, alongside remote and hybrid arrangements. Feedback suggests this flexibility supports varied personal and location needs.
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Healthcare Strength — Medical, dental, vision, and mental-health benefits are offered with access to local Employee Assistance Programs, with some listings also noting pet insurance. Feedback suggests the breadth of coverage addresses diverse healthcare needs.
Genius Sports Insights
What We Do
Genius Sports is the layer between what happens on the field and how the world engages with it. Our solutions across the global sports ecosystem are underpinned by our next generation big data and artificial intelligence platform, GeniusIQ. By ingesting and computing multiple real-time data feeds, GeniusIQ powers a wide range of functions and applications across sports performance and officiation, fan engagement, advertising, and sports betting. Founded in 2001, Genius Sports is now one of the world’s largest sports technology companies, working with the likes of the NFL, NBA, EPL, FIBA, ESPN, Sky Sports, Flutter, DraftKings and 100s more. We're headquartered in New York and London, with offices in Los Angeles, Medellin, Tallinn, Sofia, Singapore, Lausanne, Manchester and Melbourne.
Why Work With Us
We are one team, being brave, driving change. Our company values help create a cohesive culture, where we think, feel and act like One Genius. We strive to create an environment where everyone feels a sense of belonging and the ability to make a difference, driving our vision to be everywhere in sports, redefining experiences through technology.
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Genius Sports Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
