SUMMARY:
The VP of Product and Digital for Columbia Bank will be responsible for defining, delivering, and scaling Columbia Bank’s product and digital strategy across the Bank. This role encompasses leading a team that shapes the strategic direction and capabilities of digital channels and key banking products, ensuring a seamless, customer-centric experience that drives revenue and deposit growth. This person will collaborate with cross-functional teams to create innovative solutions that meet customer needs and elevate the brand
Job Responsibilities:
Product Oversight
- Own the product roadmap and recommendations for assigned digital products, ensuring alignment with the Bank’s strategic priorities.
- Manage relationships with key digital vendors to ensure functionality is maximized and best-in-class customer experience is delivered.
Product Strategy & Market Analysis
- Define and maintain a clear consumer and commercial deposit product strategy and roadmap covering the full product lifecycle.
- Maintain a clear understanding of market dynamics and client insights to define product trends and inform the product vision and strategy including specific product developments.
Innovation & New Product Development
- Develop new products and product changes iteratively and continuously together with cross-functional team members.
- Explore and research alternative/non-traditional product lines and fintech options with the potential to generate revenue and or deposit growth.
Product Performance & Analytics
- Establish and monitor product performance metrics.
- Partner with key support groups such as Business Intelligence, Finance, Deposit Operations and Client Experience to deploy actionable insights.
- Communicate product insights and updates to senior leadership and key stakeholders, ensuring alignment and support across the organization.
Operational Excellence
- Partner closely with Technology, Operations, CX, and Risk to ensure solutions are executed, secure, compliant, and operationally sound.
- Support product mapping and alignment for potential bank acquisitions.
Leadership & Strategic Support
- Support the 1st SVP of Product and Digital in key strategic decisions and execution.
- Lead a team of product specialists and cover all responsibilities of a manager from hiring, performance management, and skill-based coaching.
Required Qualifications:
- Bachelor’s degree.
- Minimum of 7+ years of experience in product management, with a focus on digital channels and customer-facing products.
- Experience working with vendors.
- Proven track record of successfully launching and managing digital products in the e-commerce, or financial services industries.
Preferred Qualifications:
- Higher level education such as a Master’s degree, PHD, or certification is desirable.
- Familiarity/Experience with Agile build methodologies preferred.
Core Competencies/Skills:
- Attention to detail and ability to manage multiple tasks and priorities simultaneously is critical for success.
- Strong analytical skills with the ability to leverage data to drive decisions and product enhancements.
- Exceptional communication and interpersonal skills, with a demonstrated ability to collaborate effectively across teams and levels.
- Familiarity with Product Management, eCommerce, Marketing.
- Passion for building something new, working across boundaries to implement change and helping others succeed.
Columbia Bank offers the following benefits:
- Medical, Dental, Vision and Rx which are contributory.
- Bonus programs.
- Employee Stock Option Program (ESOP).
- Life Insurance, Long Term Disability and Accidental Death and Dismemberment (LTD&AD&D).
- Paid Time Off (PTO) which includes Personal and Vacation Time.
- Paid Sick Time.
- Bank Holidays.
- Employees may participate in the 401k program.
Schedule:
This role is eligible for a hybrid schedule; 3 days in the office and 2 days work from home based on business need.
Columbia Bank and its affiliates is an Equal Opportunity Employer, including individuals with disabilities and veterans.
Skills Required
- Bachelor's degree
- Minimum of 7+ years product management experience focused on digital channels and customer-facing products
- Experience working with vendors
- Proven track record launching and managing digital products in e-commerce or financial services
- Familiarity/experience with Agile build methodologies
- Higher level education such as a Master's degree, PhD, or certification
- Strong analytical skills and ability to leverage data to drive decisions
- Exceptional communication and interpersonal skills
- Attention to detail and ability to manage multiple priorities
What We Do
You can Count on Columbia for all your personal banking needs in New Jersey. We’re more than just a bank – we’re your personal banker for life. As the largest independent bank in New Jersey, Columbia Bank is motivated by forming long-term relationships with our customers. Our team of experienced banking professionals provides our customers and the communities of New Jersey with unprecedented service and financial security. With conveniently located full-service branches in New Jersey, we believe that’s why individuals and families across New Jersey Count on Columbia to manage their personal bank accounts. Already have a personal bank account with us? We also offer business banking services, with the same service standard and financial stability that guide our personal bank account management. Whether we are helping you achieve your financial goals or helping the communities we serve through volunteering or our Columbia Bank Foundation, we strive to make Columbia Bank a place you can count on. Better Community Banking Starts Here.
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