VP of Marketing- San Francisco HQ

Posted Yesterday
Be an Early Applicant
San Francisco, CA, USA
Hybrid
275K-315K Annually
Senior level
Fintech • Payments • Software • Infrastructure as a Service (IaaS)
Orb is a Revenue Design platform that helps SaaS + GenAI companies turn monetization from bottleneck to growth driver.
The Role
Lead full-funnel, integrated marketing to drive demand generation, ABM, outbound, brand, creative, and partner/co-sell motions. Build scalable campaigns, partner with sales and product, and connect marketing directly to pipeline and revenue while executing hands-on in an early-stage, fast-moving environment.
Summary Generated by Built In

About Orb:
We’re a team that cares deeply about the work, the people we do it with, and the customers we do it for. Everyone at Orb has real ownership over their work, direct access to customers, and a voice in how the company grows. We’re building the revenue design platform that helps teams automate billing, evolve pricing, and grow revenue with confidence.

Looking ahead, joining forces with Adyen expands what we can build and raises the ceiling on the problems we get to solve for customers. The challenges are uniquely interesting, and you’ll be surrounded by thoughtful, ambitious people who move fast and hold a high bar.

For San Francisco Bay Area , New York, and Amsterdam residents, we've built a hybrid work culture where we are in office 3 days/week. For remote roles, we ask you to join us in person 1x per quarter. Our values, customer centricity, minutes matter, run with it, attention to detail, and go further together are at the core of everything we do.

About the role:

Marketing is the next unlock for Orb's growth. As part of Adyen, we're taking Orb toward a massive revenue line with Adyen's 2,000-person global sales org behind our distribution and a real opportunity to build a co-sell and partner marketing motion at scale. You get the reach of a platform business with the scrappiness, ownership, and speed of an early-stage team.

Today most of our revenue comes inbound and we see demand generation as the unlock to even faster growth. We're looking for a full-funnel operator to own growth and integrated marketing end to end, someone who can shift us toward a more balanced outbound and ABM motion while raising the bar on brand, creative, and everything in between. This is a hands-on role for a builder, not a hands-off executive: you'll set the strategy and run the plays.

In this role you will:
  • Own growth and integrated marketing strategy across owned and digital channels including web and digital marketing, paid advertising, demand generation, and creative strategy and brand output.

  • Lead demand generation as the primary growth lever, building programs that scale pipeline and revenue.

  • Shift Orb from a largely inbound business toward a more balanced outbound and ABM motion.

  • Build a co-sell and partner marketing motion in partnership with Adyen's global sales org.

  • Run integrated, full-funnel campaigns from global brand work through to scaled demand gen programs and events.

  • Partner closely with sales, product, and leadership to connect marketing directly to revenue.

About you
  • A full-funnel marketer who thinks about growth holistically, from global brand campaigns all the way through to scaled demand generation programs.

  • Deep demand generation expertise is your primary strength, with product marketing exposure as a valuable secondary skill.

  • Hands-on experience with ABM and outbound motions, and a point of view on how to build them.

  • Breadth across integrated marketing, events, paid marketing, web and digital, and creative and brand.

  • A strong hands-on operator who's energized by building and executing in scrappy, early-stage mode not just directing from the top.

  • A collaborative partner to sales and product who ties marketing tightly to pipeline and revenue.

Benefits:

  • Excellent medical, dental, and vision insurance

  • One Medical membership

  • Unlimited PTO plus an additional week off between Christmas and New Year’s

  • 401k plan

  • 16-week paid parental leave with equity vesting

  • Commuter stipend

  • Catered lunches in the office

  • Annual learning & development stipend

  • Meaningful equity in the form of stock options

Equal Opportunity Employer

We work with each other day in and day out, and strongly believe that building a diverse and inclusive team is key to our long-term goals and success as a company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.

Skills Required

  • Deep demand generation expertise and experience building scalable pipeline programs
  • Hands-on experience with ABM and outbound motions
  • Proven ability to run integrated full-funnel campaigns (brand through demand gen and events)
  • Experience building co-sell and partner marketing programs with enterprise sales organizations
  • Breadth across paid marketing, web/digital, creative, brand, and events
  • Strong operator mindset, comfortable building and executing in scrappy, early-stage mode
  • Collaborative partner to sales and product with experience tying marketing to pipeline and revenue
  • Product marketing exposure

Orb Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Orb and has not been reviewed or approved by Orb.

  • Healthcare Strength Healthcare coverage is described as comprehensive, with medical, dental, vision, and life insurance fully covered for employees and dependents. Feedback suggests this reduces out-of-pocket costs and strengthens overall total rewards.
  • Parental & Family Support Parental leave is portrayed as fully paid for an extended period, with equity vesting continuing during leave and availability to any caregiver. Feedback suggests this family-supportive approach is generous and inclusive.
  • Leave & Time Off Breadth Time off includes unlimited PTO with an encouraged minimum, paid holidays, and a year-end company-wide shutdown. Feedback suggests these policies support work-life balance and predictable recharge time.

Orb Insights

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The Company
HQ: San Francisco, CA
62 Employees
Year Founded: 2021

What We Do

Orb is the Revenue Design platform that helps SaaS and GenAI companies design, price, and execute monetization; from contracts and usage to billing, invoicing, and reporting. It is built for Revenue Architects, the product, finance, engineering, and sales leaders who shape how revenue is created. Legacy billing systems are rigid and slow, often forcing companies into workarounds. Orb adapts to any model, from self-serve usage to complex enterprise contracts, so teams can move faster and scale without friction. Companies like Replit, Glean, and Redis rely on Orb to bill millions of users, automate enterprise contracts, and keep finance audit-ready. Backed by Mayfield, Menlo Ventures, and Greylock, Orb is building the platform that turns monetization from a bottleneck into a growth driver.

Why Work With Us

The Orb team places customers, personal and collective ownership, urgency, and attention to detail at the center of everything it does. Solving this mission-critical problem is no easy feat, but our dedicated team holds itself to high standards and every individual makes a big impact on our business, product, and customers!

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