Visual Designer

WHERE DOES THIS ROLE FIT IN THE BIG PICTURE?

This role requires someone passionate about visual storytelling, with a keen eye for design and a strong sense of brand aesthetics. The ideal candidate will collaborate across teams to create engaging visual content that brings ideas to life and supports organizational goals. They should be comfortable working in a fast-paced, impact-driven environment and committed to using design as a tool to communicate clearly, creatively, and meaningfully.

WHAT YOU WILL BE RESPONSIBLE FOR?

Visual Collateral Production

• Design concept-heavy graphics aligned with project goals and target audience
  
• Create content for digital and print: presentations, social media, reports, event branding, etc.
  
• Collaborate with content writers, marketers, and program teams to shape visual narratives
  
• Lead creative brainstorming, ensuring design outputs align with organizational objectives
  

Brand Identity & Asset Creation

• Support and lead the development and evolution of a strong, consistent visual identity
  
• Design or redesign brand assets such as logos, icons, brochures, illustrations, and more
  
• Translate complex ideas into clear, engaging visuals
  

Brand Compliance & Quality Control

• Ensure all visual assets adhere to brand guidelines and maintain consistency
  
• Partner with marketing, program, and leadership teams to craft unified, powerful visuals
  
• Conduct periodic brand audits and refreshes of visual elements as needed
  

Strategic Design Support

• Direct high-stakes visual projects (campaigns, flagship reports, large events)
  
• Design or oversee production of digital and print materials – presentations, social media, reports, web graphics, and more
  
• Provide guidance on style, images, and visual treatments to best communicate project goals
  

WHAT WE ARE LOOKING FOR:

• 2-4 years of experience in visual/graphic design.
  
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar tools
  
• Strong eye for aesthetics, typography, color, and layout
  
• Ability to simplify and communicate complex ideas visually
  
• Attention to detail and strong organizational skills
  

And some prior experience: 2-4 years of experience preferred, but if you have less, tell us how your skills still make you a great fit.

WHO YOU WILL WORK WITH?

These are some people you will be working closely with as members of MarCom. The descriptions indicate the peers’ & team members’ superpower, not their designation :)

• Architect of systems and visuals, turning structure into seamless design: Jai Tewari
  
• Strategic bridge-builder and adoption evangelist, turning policy into practice: Saurabh Rai
  
• Brand storyteller and narrative builder, shaping voices with purpose: Mohd. Nadeem Siddiqui
  
• Wordsmith enchantress, crafting stories with irresistible tone and clarity: Abhilasha Chauhan
  
• Digital strategist with a thousand hands, mastering campaigns and operations alike: Saubhagya Dubey