Video Director, Social

Posted 2 Days Ago
Be an Early Applicant
New York, NY, USA
Hybrid
76K-87K Annually
Mid level
Digital Media • News + Entertainment
The Role
Concept, direct, and deliver social-first video campaigns from idea through final delivery. Lead creative development, scripts, visual style, on-set direction, and post-production, collaborating with producers and cross-functional teams while staying current on platform trends.
Summary Generated by Built In

Be Part of What’s Next

Help redefine how brands show up in culture through social-first storytelling that actually connects. This is your chance to concept, direct, and bring to life video work seen by millions.

About Hearst Magazines (Why Us?)

Hearst Magazines is one of the largest publishers in the world, with more than 30 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics, and Oprah Daily. We reach more than 150 million people every month in the United States alone.
But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.

Key Responsibilities (What You Are Doing)

  • Lead the creative development of social-first video concepts aligned with client goals
  • Own end-to-end execution from idea through final delivery across social and on-site platforms
  • Develop narratives, scripts, and treatments that balance brand objectives with editorial voice
  • Define visual style and storytelling approach through mood boards, references, and creative direction
  • Direct on-set shoots, guiding talent, creators, and crew while adapting in real time
  • Collaborate with producers to scope shoots, assess feasibility, and ensure efficient execution
  • Oversee post-production to ensure content is engaging, platform-native, and aligned with creative vision
  • Stay ahead of platform trends, creator formats, and emerging tools to continuously evolve output

Qualifications (What We’re Looking For)

  • 4+ years of experience in publishing, agency, or in-house brand environments
  • Strong understanding of social platforms (TikTok, Instagram, YouTube) and what drives performance
  • Experience developing and executing client-facing video campaigns
  • Confidence directing talent, including influencers, creators, and crew
  • Strong communication and collaboration skills across cross-functional teams
  • Highly organized with the ability to manage multiple projects simultaneously
  • A hands-on creative mindset—you can both concept and execute
  • Based in or able to work in NYC with a hybrid schedule (4 days/week in-office)

Benefits (What We Offer)

  • Comprehensive health, dental, and vision insurance
  • Flexible spending accounts (FSA) and health savings accounts (HSA)
  • 401(k) with company match
  • Paid time off, including vacation, sick time, and holidays
  • Parental leave and family support programs
  • Employee discounts and access to exclusive events

Compensation & EEO

The base salary for this role is between $76,000 and $87,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, and market demands.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, or any other protected classification under applicable law.
Please note: For consideration, please submit your resume in PDF format with a cover letter, salary requirements, and a link to a portfolio or samples of work.

Skills Required

  • 4+ years of experience in publishing, agency, or in-house brand environments
  • Strong understanding of social platforms (TikTok, Instagram, YouTube)
  • Experience developing and executing client-facing video campaigns
  • Confidence directing talent, including influencers, creators, and crew
  • Strong communication and collaboration skills across cross-functional teams
  • Highly organized with the ability to manage multiple projects simultaneously
  • Hands-on creative mindset; ability to both concept and execute
  • Based in or able to work in NYC with a hybrid schedule (4 days/week in-office)
  • Link to portfolio or samples of work

Hearst Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
  • Retirement Support Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
  • Leave & Time Off Breadth Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.

Hearst Insights

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The Company
HQ: New York, NY
3,010 Employees
Year Founded: 1887

What We Do

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.

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