Vice President of Sales

Position Summary

The Vice President of Sales is responsible for leading the company’s commercial sales strategy, revenue growth initiatives, customer expansion, and market penetration across all assigned business segments and product categories. This executive leader will drive profitable growth, strengthen strategic customer partnerships, expand market share, and align sales execution with overall corporate objectives.

The VP of Sales will provide strategic leadership to Regional Sales Directors, Territory Sales Managers, Key Account Managers, and cross-functional commercial teams while serving as a key member of the leadership organization. This role requires a high-impact leader capable of developing long-term growth strategies, optimizing sales performance, improving customer retention, and identifying new business opportunities within the automotive aftermarket and remanufacturing industries.

The ideal candidate brings deep industry expertise, executive presence, strong financial and commercial acumen, and a proven ability to scale sales organizations, build strategic partnerships, and lead high-performing teams in fast-paced, results-driven environments.

Responsibilities 

Commercial Strategy & Revenue Growth

• Develop and execute enterprise-wide sales strategies that drive sustainable revenue growth, profitability, and market expansion. 
• Establish annual and multi-year commercial growth plans aligned with corporate objectives and market opportunities. 
• Lead revenue forecasting, sales planning, pipeline management, and performance analytics across all assigned territories and customer channels. 
• Identify new market opportunities, product expansion initiatives, and strategic customer acquisition strategies. 
• Drive growth initiatives across traditional warehouse distributors (WDs), retail partners, program groups, fleets, and strategic accounts. 

Executive Customer Leadership

• Build and maintain executive-level relationships with key customers, strategic partners, and industry stakeholders. 
• Lead complex commercial negotiations involving pricing, contracts, rebates, marketing agreements, and long-term partnership initiatives. 
• Serve as the executive escalation point for strategic customer concerns, service challenges, and commercial opportunities. 
• Strengthen customer retention through strategic account planning, service alignment, and value-driven partnerships. 

Leadership & Organizational Development

• Lead, mentor, and develop high-performing sales leaders and commercial teams across multiple regions and channels. 
• Establish performance expectations, KPIs, accountability standards, and succession planning strategies for the sales organization. 
• Foster a culture focused on collaboration, accountability, customer service, innovation, and operational excellence. 
• Partner cross-functionally with Operations, Supply Chain, Product Management, Finance, Marketing, and Executive Leadership to align business priorities. 

Market Intelligence & Strategic Planning

• Monitor industry trends, competitive activity, customer buying behaviors, and category performance to identify risks and opportunities. 
• Utilize market analytics, sales data, and customer insights to improve strategic decision-making and sales effectiveness. 
• Drive pricing strategy, promotional planning, and category growth initiatives to maximize profitability and market competitiveness. 
• Represent the company at major industry conferences, customer meetings, trade shows, and executive events. 

Operational & Financial Leadership

• Maintain ownership of sales budgets, forecasting accuracy, expense management, and commercial profitability metrics. 
• Ensure disciplined sales execution through CRM utilization, reporting analytics, pipeline reviews, and performance tracking. 
• Partner with Finance leadership on revenue planning, margin improvement initiatives, and annual operating plans. 
• Lead strategic business reviews with executive leadership and key customer partners.

Minimum Qualification  

Education

• Bachelor’s degree in business, Sales, Marketing, or related field required. 
• MBA or advanced business degree preferred. 

Experience

• 12+ years of progressive sales leadership experience within the automotive aftermarket, manufacturing, remanufacturing, or industrial sectors. 
• Minimum 7+ years leading high-performing regional or national sales organizations. 
• Proven track record of driving large-scale revenue growth, market expansion, and strategic account development. 
• Strong experience managing executive customer relationships, national accounts, and complex commercial negotiations. 
• Prior experience developing and executing strategic sales plans with measurable business impact. 
• Experience leading sales transformation, organizational growth, and cross-functional commercial initiatives preferred. 

Skills & Competencies

• Executive-level communication, presentation, and negotiation skills. 
• Strong financial acumen with experience managing budgets, forecasting, and profitability targets. 
• Strategic thinker with strong analytical and problem-solving capabilities. 
• Proven leadership ability with experience building high-performing teams and coaching future leaders. 
• Deep understanding of aftermarket sales channels, customer dynamics, and market trends. 
• Advanced proficiency in CRM systems, sales analytics, Microsoft Excel, Power BI, and business reporting tools. 
• Ability to operate effectively in fast-paced, evolving, and highly competitive environments.

About Us:

For over 35 years, TERREPOWER (formerly BBB Industries) has been a leader in sustainable manufacturing, driving the circular economy by extending the life of essential products in the automotive and industrial markets.

Founded in 1987 in Daphne, Alabama by the Bigler family, TERREPOWER began as a small regional remanufacturer of starters and alternators. Our commitment to quality and innovation quickly earned us a reputation as a trusted name in the automotive industry.

Recognizing new challenges and opportunities, in 2019 we set our sights on EV battery upcycling-addressing one of the industry’s most pressing issues. Our engineering team pioneered solutions to extend EV battery life, pushing the boundaries of sustainable innovation.

Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would potentially go into landfills by 2035, our team searched for an innovative way to upcycle solar panels. With an eye on the future, we developed ways to upcycle solar panels.

Rooted in family and community values, we’re proud to have second-generation employees contributing to our legacy. Backed by Clearlake Capital, we’ve expanded our footprint into Europe with facilities in Spain, Italy, Denmark, Germany and Poland. We now sustainably manufacture and supply an assortment of nondiscretionary repair parts across more than 90 countries. 

As we move forward under the TERREPOWER name, we remain committed to the same values that have always defined us: entrepreneurship, teamwork, customer-centered, sustainability, safety.

Why Join Us?

When you join our team, you become part of a company that is redefining how essential products are made, reused and repurposed to reduce waste and maximize resources.

Here’s what sets us apart:

• Purpose-Driven Work – Every day, your work will contribute to extending the useful life of essential products, keeping vehicles on the road and critical systems running.
• Innovative Mindset – We encourage creative problem-solving and bold ideas to push the boundaries of what is possible.
• Global Reach, Local Impact – With operations in North America and Europe, we have a global presence but remain deeply connected to the communities we serve.
• Growth & Development – Whether you’re on the production floor, in engineering, or part of our corporate team, we invest in your success through training, mentorship, and career advancement opportunities.
• A Culture of Collaboration – Rooted in teamwork and shared values, our employees work together to tackle challenges and drive meaningful change.

 TERREPOWER is an Equal Opportunity Employer. We are committed to fostering an inclusive, diverse, and equitable workplace. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, sex, pregnancy, age, veteran status, religion, national origin, genetic information, disability unrelated to the ability to perform a job, sexual orientation, or transgender status to the extent protected by law. We believe that diversity drives innovation and success.