Vice President of Sales

Position Summary

The Vice President of Sales-Collision leads the commercial sales strategy, revenue growth, and market penetration. This role owns the go-to-market for wheels and lighting product categories, selling primarily through Collision Multi-Shop Operators (MSOs) and Tire Service Centers nationwide.

This is a build role: the VP will start with a single direct report and is charged with standing up the sales organization, performance framework, and go-to-market motion needed to scale the business, while personally leveraging existing relationships with the major Collision MSOs and insurance carriers to deepen our position with its largest accounts.

The ideal candidate brings direct collision-industry experience and already-established relationships with the major Collision MSOs.

Must relocate to Orlando FL or Dallas, TX. 

Responsibilities 

Commercial Strategy & Revenue Growth

• Develop and execute enterprise-wide sales strategies that drive sustainable revenue growth, profitability, and market expansion. 
• Establish annual and multi-year commercial growth plans aligned with corporate objectives and market opportunities. 
• Lead revenue forecasting, sales planning, pipeline management, and performance analytics across all assigned territories and customer channels. 
• Identify new market opportunities, product expansion initiatives, and strategic customer acquisition strategies. 
• Drive growth initiatives across traditional warehouse distributors (WDs), retail partners, program groups, fleets, and strategic accounts. 

Executive Customer Leadership

• Build and maintain executive-level relationships with key customers, strategic partners, and industry stakeholders. 
• Lead complex commercial negotiations involving pricing, contracts, rebates, marketing agreements, and long-term partnership initiatives. 
• Serve as the executive escalation point for strategic customer concerns, service challenges, and commercial opportunities. 
• Strengthen customer retention through strategic account planning, service alignment, and value-driven partnerships. 

Leadership & Organizational Development

• Lead, mentor, and develop high-performing sales leaders and commercial teams across multiple regions and channels. 
• Establish performance expectations, KPIs, accountability standards, and succession planning strategies for the sales organization. 
• Foster a culture focused on collaboration, accountability, customer service, innovation, and operational excellence. 
• Partner cross-functionally with Operations, Supply Chain, Product Management, Finance, Marketing, and Executive Leadership to align business priorities. 

Market Intelligence & Strategic Planning

• Monitor industry trends, competitive activity, customer buying behaviors, and category performance to identify risks and opportunities. 
• Utilize market analytics, sales data, and customer insights to improve strategic decision-making and sales effectiveness. 
• Drive pricing strategy, promotional planning, and category growth initiatives to maximize profitability and market competitiveness. 
• Represent the company at major industry conferences, customer meetings, trade shows, and executive events. 

Operational & Financial Leadership

• Maintain ownership of sales budgets, forecasting accuracy, expense management, and commercial profitability metrics. 
• Ensure disciplined sales execution through CRM utilization, reporting analytics, pipeline reviews, and performance tracking. 
• Partner with Finance leadership on revenue planning, margin improvement initiatives, and annual operating plans. 
• Lead strategic business reviews with executive leadership and key customer partners.

Minimum Qualification  

Education

• Bachelor’s degree in business, Sales, Marketing, or a related field preferred; equivalent depth of collision-industry and MSO relationship experience will be weighed at least as heavily as formal education.
• MBA or advanced business degree preferred. 

Experience (Required)

• Direct experience in the automotive collision repair industry, with established, existing relationships with the major Collision MSOs: Caliber Collision, Gerber Collision & Glass, Crash Champions, and Classic Collision.
• Prior ownership of at least $100M in revenue / P&L responsibility.
• 12+ years of progressive sales leadership experience, with meaningful time in the collision repair, automotive aftermarket, or related parts distribution sectors.
• 7+ years leading regional or national sales organizations.
• Proven track record of driving revenue growth, market expansion, and strategic account development within the MSO and/or Tire Service Center channel.
• Experience selling wheels, lighting, or adjacent collision/body parts categories is strongly preferred.
• Experience building a sales organization and KPI framework from an early or minimal team structure is strongly preferred.

Skills & Competencies

• Executive-level communication, presentation, and negotiation skills, including with MSO and insurance-carrier counterparts.
• Strong financial acumen with experience managing budgets, forecasting, and profitability targets. 
• Strategic thinker with strong analytical and problem-solving capabilities. 
• Demonstrated ability to build high-performing teams from the ground up and coach future leaders.
• Deep understanding of the collision repair ecosystem: MSOs, independent body shops, Tire Service Centers, and insurance-carrier dynamics.
• Advanced proficiency in CRM systems, sales analytics, Microsoft Excel, Power BI, and business reporting tools. 
• Willingness and ability to travel 50–60% of the time across a national territory.

About Us:

For over 35 years, TERREPOWER (formerly BBB Industries) has been a leader in sustainable manufacturing, driving the circular economy by extending the life of essential products in the automotive and industrial markets.

Founded in 1987 in Daphne, Alabama by the Bigler family, TERREPOWER began as a small regional remanufacturer of starters and alternators. Our commitment to quality and innovation quickly earned us a reputation as a trusted name in the automotive industry.

Recognizing new challenges and opportunities, in 2019 we set our sights on EV battery upcycling-addressing one of the industry’s most pressing issues. Our engineering team pioneered solutions to extend EV battery life, pushing the boundaries of sustainable innovation.

Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would potentially go into landfills by 2035, our team searched for an innovative way to upcycle solar panels. With an eye on the future, we developed ways to upcycle solar panels.

Rooted in family and community values, we’re proud to have second-generation employees contributing to our legacy. Backed by Clearlake Capital, we’ve expanded our footprint into Europe with facilities in Spain, Italy, Denmark, Germany and Poland. We now sustainably manufacture and supply an assortment of nondiscretionary repair parts across more than 90 countries. 

As we move forward under the TERREPOWER name, we remain committed to the same values that have always defined us: entrepreneurship, teamwork, customer-centered, sustainability, safety.

Why Join Us?

When you join our team, you become part of a company that is redefining how essential products are made, reused and repurposed to reduce waste and maximize resources.

Here’s what sets us apart:

• Purpose-Driven Work – Every day, your work will contribute to extending the useful life of essential products, keeping vehicles on the road and critical systems running.
• Innovative Mindset – We encourage creative problem-solving and bold ideas to push the boundaries of what is possible.
• Global Reach, Local Impact – With operations in North America and Europe, we have a global presence but remain deeply connected to the communities we serve.
• Growth & Development – Whether you’re on the production floor, in engineering, or part of our corporate team, we invest in your success through training, mentorship, and career advancement opportunities.
• A Culture of Collaboration – Rooted in teamwork and shared values, our employees work together to tackle challenges and drive meaningful change.

 TERREPOWER is an Equal Opportunity Employer. We are committed to fostering an inclusive, diverse, and equitable workplace. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, sex, pregnancy, age, veteran status, religion, national origin, genetic information, disability unrelated to the ability to perform a job, sexual orientation, or transgender status to the extent protected by law. We believe that diversity drives innovation and success.