Vice President of Product

Sorry, this job was removed at 02:19 p.m. (UTC) on Tuesday, Apr 07, 2026
Hiring Remotely in USA
Remote
eCommerce • Retail
THE BIGGEST NAME IN HOME. THE BOLDEST TEAM IN E-COMMERCE.
The Role

CRAFT MEETS COMFORT. At Resident, we believe your living space shouldn’t just look good, it should feel good. That’s why we’ve created a house of brands that focuses on quality materials, timeless style, and most importantly, comfort. Our current brands include the award-winning Nectar, DreamCloud, Awara, and Siena products and we continue to invest in new categories to broaden our offering and address our customer's needs. Since our inception in 2017, Resident has become one of the fastest-growing, scaled, and profitable omnichannel retailers in North America. We are a disruptor in the broader home furnishings category underpinned by deep and proven expertise in data science & analytics, performance marketing, and e-commerce technology. As our business continues to grow, we are focused on building world-class retail, finance, operations, logistics, data science, performance marketing, and customer success-driven teams that thrive in a modern work environment.

At Resident, our staff is dedicated to the values of Excellence, Customer Love, Big Thinking, Inclusivity, and Forward Momentum.


To be considered for this remote opportunity, you must reside and be authorized to work within the United States.

About The Role:

We are seeking a visionary Vice President of Product to lead and scale our Digital Product organization. This executive will own strategy, execution, and team development across our direct-to-consumer brands presence, our proprietary commerce platform, and other internal applications and data products that make up Resident’s technology differentiation.  The ideal candidate brings deep consumer ecommerce product leadership, platform and SaaS experience, and a track record of building high-performing product organizations. Reporting to the Chief Technology Officer, you will partner closely with Engineering, Data, Design, Brand, Marketing, Operations and Customer Success to align product execution with company goals and customer needs.


What You’ll Be Doing:

Strategic Leadership & Vision

  • Define and own the product vision and strategic roadmap for the Digital Product organization in alignment with Resident’s business objectives and growth priorities.
  • Spearhead the development of innovative internal applications and data products that create a competitive edge.

Product Execution & Delivery

  • Lead product planning and delivery practices across cross-functional teams to ensure high-quality releases that drive measurable business impact.
  • Lead and grow a world-class product design function, delivering intuitive user interface designs built on a modular, reusable design system.
  • Champion a customer-centric, data-driven approach across discovery, design, experimentation, and delivery.
  • Operationalize frameworks for prioritization that balance customer insights, business value, risk, and technical debt.

Metrics & Measurement

  • Define and own key product success metrics (e.g., conversion, AOV, LTV) and establish clear visibility into performance.
  • Drive rapid experimentation and data-informed decision making to continuously improve product outcomes.

Team Leadership & Development

  • Build, mentor, and scale a world-class product organization including Senior Product Leaders, Product Managers, Product Designers, and associated roles.
  • Foster a culture of innovation, outcome-orientation, collaboration, and continuous learning.
  • Develop product management career frameworks and strengthen cross-functional collaboration practices.

Cross-Functional Collaboration & Executive Communication

  • Partner with Engineering leadership to optimize delivery processes and ensure architectural alignment with product goals.
  • Work with Brand, Marketing, Customer Success, Ops, and Data  to translate market & customer insights into impactful product outcomes.
  • Regularly communicate product strategy, progress, risks, and outcomes to executive leadership and broader organization. 
  • Serve as a product thought leader within the company, key partners and external forums as appropriate.

Skills/Qualifications:

  • 15+ years of product leadership experience with increasing scope and responsibility, including consumer ecommerce and/or digital marketplace leadership.
  • Proven track record leading product organizations that build both customer-facing digital experiences and platform/SaaS-like internal products.
  • Experience scaling product teams and driving operational excellence in fast-paced, growth-oriented organizations.
  • Strategic thinker with excellent judgment and ability to balance strategic focus with tactical execution.
  • Strong communicator comfortable presenting to executives and cross-functional teams.
  • Deep empathy for customers, demonstrated through strong practices in discovery and validation.
  • Excellent analytical skills with skill leveraging data to inform decisions and product prioritization.
  • Experience with headless commerce architectures, modular product platforms, and modern ecommerce ecosystems.
  • Willing and able to attend in-person meetings.

What We Offer (subject to eligibility requirements):

  • Remote-first workplace (since 2016!)
  • Competitive salary
  • Annual bonus potential
  • Health, Vision & Dental Insurance
  • HSA company contributions
  • 401K with company match component
  • “Take what you need” PTO
  • Wellness benefits
  • WFH office and cell phone/internet stipend
  • A FREE MATTRESS plus an awesome Friends and Family discount!

If you reside in a state or location where pay transparency laws or regulations have been adopted please read the following: The salary for this position is $240,000 - $300,000. We carefully consider a wide range of compensation factors, including your background, skills, qualifications, experience, geographic location and other non-discriminatory factors. These considerations can cause your compensation to vary. [Additionally, this role might be eligible for discretionary bonuses or commission payments]. For more information regarding the pay range applicable for this position, please contact us at [email protected]

While this role at Resident is remote, if hired, please note that Resident employees are expected to first notify the People Operations Team (HR) if they plan to move from the state in which they were hired. Additionally, from time to time, the Company may organize in-person meetings, trainings, team events, or other off-site gatherings that are important to business operations and team alignment. Attendance at these events is considered an essential function of the role, and Resident employees are expected to participate and travel as-needed. The Company will provide advance notice of such events and will cover approved, reasonable business travel expenses in accordance with Company policy.

Resident is a privately held US-based Company with remote employees in the US and the UK, and an office in Tel Aviv, Israel. Learn more at: https://www.residenthome.com

Resident is committed to a policy of equal employment opportunity, and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.

#LI-REMOTE

Resident Home participates in E-Verify



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Ashley Digital Compensation & Benefits Highlights

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical, dental, vision, mental‑health benefits and HSA options, alongside life and disability insurance. These elements appear consistently across employer profiles and active job materials.
  • Retirement Support Retirement benefits include a 401(k) with company match highlighted in multiple postings and benefits overviews. This establishes structured long‑term savings support as part of the core package.
  • Parental & Family Support Family support is called out with generous parental leave, fertility benefits, childcare benefits, and adoption assistance, plus return‑to‑work programs. These offerings signal breadth beyond standard coverage for caregivers.

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The Company
HQ: Tampa, FL
238 Employees
Year Founded: 2016

What We Do

Ashley Digital is the e-commerce engine behind Ashley Furniture Industries — one of the most recognized home brands in the world. As the world's largest manufacturer of home furnishings and the largest furniture store brand in North America, Ashley is in a category unto itself. Our team sits at the intersection of world-class retail and digital innovation, driving the e-commerce experience for millions of customers across every platform and touchpoint. If you’ve shopped online for a mattress in the last decade, there’s a good chance you’ve already experienced our award-winning Nectar Sleep and DreamCloud. We're a fast-moving, highly collaborative team operating at a transformational moment, and we're charged with shaping how people discover, explore, and buy home furnishings. Our expertise spans data science, performance marketing, product, and creative, and our work reaches millions of customers every day. It's a rare combination: the energy of a tech company, the stability of an industry leader, and the opportunity to build something truly significant. If you're energized by transformation, collaboration, and meaningful impact at scale, Ashley Digital is where ambition meets opportunity.

Why Work With Us

At Ashley Digital, we pride ourselves in our creative, innovative, and collaborative company culture. We are a Remote-first company in the US, and we’ve been doing this WFH thing since we were founded in 2016 (now in 33 states and counting!). We don't underestimate the importance of work/life balance.

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Ashley Digital Offices

Remote Workspace

Employees work remotely.

We are a Remote-first company in the US (now in 33 states and counting!) and in the UK and we have a technology office in Tel Aviv, Israel.

Typical time on-site: None
HQTampa, FL
United States
United Kingdom
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Tel Aviv-Yafo, IL
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