Pfizer

[A&V] Launch Excellence, Director

Posted 2 Hours Ago

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Tokyo, JPN

Hybrid

Mid level

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical

We’re in relentless pursuit of breakthroughs that change patients’ lives.

The Role

The Launch Excellence Lead ensures successful launches of Pfizer products in Japan through cross-functional coordination, resource allocation, and best practice establishment. This includes training colleagues and collaborating with various teams to optimize market strategies and engagement plans.

Summary Generated by Built In

Position Purpose

The Launch Excellence Lead manages the Launch Excellence team and achieves the establishment of Launch Excellence pricetice in Japan.

This role facilitates the successful launch of Pfizer breakthroughs in Japan, through cross-functional and global-local coordination as early as 3 years prior to launch to ensure that necessary steps (i.e., customer engagement, access plans, policy shaping) are taken ahead of time and properly resourced.

This role builds market expertise in launch planning and execution by developing best practices and incorporating them into future asset launches.

The Launch Excellence Lead ensures that Japan's Launch Excellence Team is aligned with the Global Launch Excellence Team.

Responsibilities

Leads establishment of lanch excellence practice in Japan

Partners with Country LT (TA leads, TA MA leads, DJ lead, and A&V lead) to prioritize launches across categories at the country/cluster level and coordinates resource allocation to support launch planning.

Aligns with the global launch teams (Launch Navigation Group and Global DLPP Team) to exchange best-practices of launch excellence.

Trains and coaches Launch Excellence Sr. Managers and secondment kolleagues from BUs to plan and execute launch preparation activites, and to develop their capabilities.

Builds market expertise in launch planning and execution across BUs

Encourages utilization of global tools, such as Digital Launch Planning Platform (DLPP), and resources by the global teams, to ensure consistent standards for launch preparation across BUs.

Collects and establishes best practices for launch preparation activites.

Incorporates new product planning into overall BU Cx experience plans working closely with H&V and Medical Launch team and/or respective BU medical teams.

Facilitates the successful launch of Pfizer breakthroughs coordinating the cross-functional teams

Leads the project management of new product launch preparations and coordinates the cross-functional teams (Cliniucal, Regulatory, Access, Marketing, Medical, PGS, Channel Strategy, IP, Legal, Compliance etc.) as early as 3 years prior to launch to ensure on-time execution.

Serves as a conduit to a Global Asset Team, led by a Global Launch Operation Lead.

Collaborates with medical/A&V (NPP, AS, Pricing, HEOR and RWE team) in the development of early engagement plans (KOLs, HCPs, PAGs, payers, patients), identification of local data generation needs and full understanding of the patient pathways to optimize and accelerate access.

Ensures knowledge transfer to respective BU marketing team for smooth transition upon approval of commercialization.

Desired Skill Set

Must have Experience and Competency

Strong and rich experience in Japanese pharmaceutical product launches

At least 3years of marketing experience as brand manager or above, with diverse experience outside marketing is a plus

Experience in leading in global organisational, cross-functional environment successfully

Fluency in both Japanese (native level) and English (business discussion, writing, reading)

Project management experience is a plus (i.e., strategic consultancy)

Desired Experience and Competency

Strategic thinking and analytical skills

Agile thinking with flexible open mind

Networking and Alliance building

Active and positive communicator having a sense of inclusion

Influencing without authority

Organizational Relationships

TA leads

TA Brand Team

TA MA leads

TA MA Team

DJ lead

DJ Team (JCL, JRL, PPM, CMC, Dx Lead)

A&V lead

A&V Team (NPP, AS, Pricing, RWE, HEOR)

Supply Team (PGS, Chanel Strategy)

Direcrot of Strategy

Finance

Global launch excellence families

Resource management or Management of resources

2 full-time colleagues (Launch Excellence Sr, Manager and Manager) as play and coach model.

Potentially secure resources through secondment programs, if necessary.

Work Location Assignment: On Premise
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research

Top Skills

Digital Launch Planning Platform (Dlpp)

What the Team is Saying

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The Company

HQ: New York, NY

121,990 Employees

Year Founded: 1848

What We Do

Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.

Why Work With Us

We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.