Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces.
Our advanced AI photo and video generation models, including our open-source LTXV model, power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allowing creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.
The team & roleWe’re hiring an experienced User Acquisition lead to head our Paid Social team and drive revenue growth through various social marketing channels.
As the Paid Social UA Team Lead, you’ll be responsible for strategy, execution, and performance across platforms like Meta, TikTok, Snapchat, and more. This includes optimizing spend, analyzing campaign performance, running tests, and managing relationships with external media partners.You’ll also contribute to B2C performance management and collaborate with the broader marketing team to achieve business goals.
The ideal candidate has deep expertise in Growth Marketing, hands-on experience with multiple paid media channels, and a proven track record of launching successful campaigns and onboarding new platforms.
- Define our user acquisition paid social channel strategy & execution
- Explore, recommend, and execute marketing campaigns across a variety of paid social channels across apps & web
- leading a team of Social and growth UA campaign managers
- Identify and define projects for Marketing Growth
- Collaborate with teams spanning from Creative, Analytics and Product Marketing
- Have ownership of a substantial testing budget to hit new channel acquisition company targets
- Work with our Media partners representatives to increase scale & efficiency
- Bachelor’s degree in Marketing, Engineering, or related field with a strong academic record
- 3+ years of proven experience in performance marketing, including at least 2 years of hands-on campaign management with budgets of $250K/month or more
- Proven background with experience building and presenting marketing business cases
- Experience with social media paid channels (B2C and mobile app experience a plus)
- Experience with Analytics in Product Marketing and the ability to collaborate with stakeholders in these teams
- Team management experience - Advantage
- Outstanding organizational skills, project management skills, and the ability to multitask
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What We Do
Lightricks is returning creative intelligence and power to the people who imagine and create by building open, efficient AI models and products that understand and generate the visual world. Our vision: push the limits of technology to reimagine the way creators express themselves. Big mission. Fast-moving team. Come build it with us. At our core is LTX- an open-source generative video model built to deliver expressive, high-fidelity video at unmatched speed. It powers our own products and a growing ecosystem of creative partners worldwide. We're one of the few companies globally building our own multimodal foundation models, competing directly with the world's largest AI labs. Startup speed. Experienced leadership. A product people already love. Backed by a proven business model and unicorn-scale resources. We were founded by four computer-science PhDs who never stopped thinking like researchers. That mindset still defines us: deep technical ambition, a bias toward building, and a belief that the best creative tools haven't been invented yet. The team has done it before. Lightricks' suite of apps, including the famous Facetune, has over 500 million downloads worldwide and has won numerous prestigious awards, including Apple's App of the Year, the Apple Design Award and both Apple and Google Play's Best of the Year. What makes us "us" - At Lightricks, innovation starts with people, not buzzwords. We move fast, speak plainly, and take real ownership. Impact here comes from passion, curiosity, and initiative, and from raising the bar for yourself and the people around you. We believe the best work happens together. The culture here is genuinely collaborative, people share knowledge, back each other up, and win as a team. When things click, everyone feels it. You'll have what you need to do your best work: unrestricted access to compute, tools, and resources. We're AI-native in practice- first access to the latest models, real infrastructure, and a team that learns together in real time. We move at the pace of AI, not just in what we ship, but in how we think and work. Priorities shift, the market moves, and we move with it. If you thrive on change, adapt quickly, and want to be part of a team that keeps up, you'll feel right at home. We build, break, iterate, repeat. What matters here is how you think, what you're curious about, and where you want to go.
Why Work With Us
Native frontier AI, built in-house, competing with the largest players. A product already in market, already winning customers, with a B2B story just getting started. AI-first and people-first in how we operate. Unrestricted access to tools and compute. People who push you and celebrate when you win. The right moment to be at the front.
