US Digital Marketing Manager

Posted Yesterday
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Irvine, CA, USA
In-Office
102K-177K Annually
Mid level
Healthtech • Pharmaceutical • Manufacturing
The Role
The US Digital Marketing Manager will develop and execute digital marketing strategies, manage influencer programs, collaborate with teams, and optimize eCommerce performance while ensuring compliance and project management.
Summary Generated by Built In

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.  We provide an inclusive work environment where each person is considered as an individual.  At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Digital Marketing

Job Sub Function:

Digital Engagement

Job Category:

Professional

All Job Posting Locations:

Irvine, California, United States of America

Job Description:

Johnson & Johnson MedTech is hiring a US Digital Marketing Manager for its Aesthetic and Reconstruction Business, based in Irvine, CA.

#Li-Hybrid

About Surgery

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that’s reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world’s most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting!

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

Position Overview:

Are you a passionate and innovative digital marketer ready to make a significant impact? Are you a social media guru who thrives in a dynamic, collaborative environment? If so, this role may be for you.

We are seeking an enthusiastic and professional Marketing Manager to join our forward-thinking team. In this role, you will be a key player in developing and executing groundbreaking digital marketing strategies that connect with customers and patients in new and meaningful ways.

Who we are looking for:

  • A creative at heart with a passion for creativity and innovative thinking.
  • A true team player who loves to collaborate and bring ideas to life with others.
  • Someone who thrives in a fast-paced environment and can adapt to changing priorities with ease.
  • An experienced professional with a proven track record of building and managing influencer programs and agency partnerships.
  • An organizational powerhouse with excellent project management skills.

This is more than a marketing role—it’s an opportunity to help change how an industry markets to its customers and patients. You’ll have a seat at the table, real influence, and the chance to create work that truly makes an impact.

If you’re energized by creativity, collaboration, and the opportunity to do meaningful, industry-shaping work, we’d love to hear from you.

Job Responsibilities

  • Drive our digital presence to new heights as our resident digital media rockstar
  • Lead and grow impactful social media and influencer marketing programs that build brand awareness, trust, and engagement
  • Build impactful email campaigns that align with social, digital, and sales force messaging cadence
  • Develop and manage comprehensive content calendar for all US initiatives.
  • Collaborate closely with internal teams and external partners to bring creative ideas to life
  • Partner with and manage agency relationships, ensuring high-quality, on-brand execution across projects
  • Own projects end to end with strong project management skills, keeping timelines, stakeholders, and deliverables on track
  • Bring fresh thinking, creative energy, and a test-and-learn mindset to everything you do
  • Manage and maintain the US consumer and HCP, websites to ensure that branding and messaging are accurate and consistent with brand strategy and adhering to promotional integrity compliance requirements
  • Work with operations team to identify key area of improvement for eCommerce platform. Identifying issues and providing solutions for our customers
  • Ensure legal/regulatory compliance and medical accuracy of marketing materials and conduct all responsibilities in accordance with Company policies.
  • Coordinate with the Market Research, Analytics & Sales Ops Teams to identify research, insight and measurement needs to inform spend, scale, or campaign optimizations.
  • Evaluate new & innovative marketing opportunities and provide perspective for adoption (where appropriate).

Job Requirements

  • A minimum of a bachelor’s degree required; Advanced degree preferred.
  • 3 + years of experience required in a digital marketing role
  • Experience developing and executing effective influencer programs
  • 2+ years of experience managing promotional budgets with strong business analysis skills.
  • Outstanding project management skills and experience leading multiple vendors, marketing partners and agency partners with understanding of digital implementation (e.g., programming/development, QA testing, etc.).
  • Digital experience including website management, social media, AI, CRM, SEM, SEO, GEO,is preferred.
  • Platform experience Sales Force Marketing Cloud, Canva, Bee Free, Hootsuite, Air Table, Google Analytics, Looker Studio and Heat mapping tools.
  • Strong analytical skills and the ability to interpret data to drive decision-making.
  • Demonstration of leadership skills and the ability to influence partners at all levels.
  • Excellent listening, presentation, writing, editing and communication skills with ability to present to senior management when needed.
  • Solutions-oriented with strong problem-solving skills.
  • The ability and willingness to travel domestically as required – up to 25%.

Benefits Summary:

  • Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
  • Employees may be eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
  • This position is eligible to participate in the Company’s long-term incentive program.
  • Employees are eligible for the following time off benefits:
    • Vacation – up to 120 hours per calendar year
    • Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
    • Holiday pay, including Floating Holidays – up to 13 days per calendar year
    • Work, Personal and Family Time - up to 40 hours per calendar year

Additional information can be found through the link below!

https://www.careers.jnj.com/employee-benefits

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. 

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers. Internal employees contact AskGS to be directed to your accommodation resource.

Required Skills:



Preferred Skills:

Customer Analytics, Customer Engagement, Data Savvy, Digital Governance, Digital Marketing, Digital Trends, Digital Visualization, Digital Well-Being, Industry Analysis, Innovation, Motivating People, Organizational Communications, Organizational Knowledge, Process Improvements, Project Schedule, Technical Credibility

The anticipated base pay range for this position is :

$102,000.00 - $177,100.00

Additional Description for Pay Transparency:

The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year. Bonuses are awarded at the Company’s discretion on an individual basis.

Top Skills

Air Table
Bee Free
Canva
Google Analytics
Heat Mapping Tools
Hootsuite
Looker Studio
Sales Force Marketing Cloud
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The Company
HQ: New Brunswick, NJ
143,612 Employees
Year Founded: 1886

What We Do

Profound Change Requires Boldness. Johnson & Johnson is the largest and most broadly based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world. Social Media Community Guidelines: http://www.jnj.com/social-media-community-guidelines

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