Digital Marketing Manager

Reposted Yesterday
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Santa Clara, CA, USA
In-Office
Expert/Leader
Healthtech
The Role
The Digital Marketing Manager leads marketing strategies and campaigns, supervises the marketing team, and enhances brand awareness while analyzing market trends.
Summary Generated by Built In

Who is Anatomage?

Founded in 2004, Anatomage is a world-leading health care technology company. Anatomage offers 3D medical imaging software and hardware for diagnosis, treatment planning, customized surgical devices, and anatomy education in both the dental and medical industries.

About the Role

As a Digital Marketing Manager you will be responsible for making high-level decisions regarding advertisement campaigns and the organization's marketing ventures. This candidate will help lead the company by managing all aspects related to the implementation of any given campaign.

The ideal candidate has a background in marketing, corporate strategy, project management with previous experience in brand marketing. This person must have strong verbal and written communication skills, excellent presentation skills, and enjoy working in a fast-paced and changing environment.

What You’ll Do

  • Designing and implementing comprehensive marketing strategies to create awareness of the company’s business activities
  • Supervising the department and providing guidance and feedback to other marketing professionals
  • Producing ideas for promotional events or activities and organizing them efficiently
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements
  • Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
  • Be flexible and willing to do a variety of tasks while the team is growing

Requirements

Skills and Abilities Required

  • 10+ years of experience as a Marketing Director or Marketing Manager
  • Proven track record of successful Brand Marketing
  • Proven track record of successful Product Marketing
  • Proven history for developing long-term partnerships
  • Up to date with current and online marketing techniques and best practices
  • Strong presentation/public speaking proficiencies with the ability to effectively communicate and influence potential partners, customers, and internal management at all levels
  • Excellent oral and written communication skills, including the ability to scale presentations to executive level

Qualities We Look For

  • Demonstrable business and financial acumen
  • Demonstrated analytical, reasoning, planning and problem-solving abilities
  • Excellent documentation writing skills
  • A strategic mindset
  • Ability to work as part of the leadership team and provide strategic direction
  • Strong team management skills

Minimum Education and Experience Required

  • Bachelor's degree in Business Management, Marketing, Communications or related fields

Benefits

What We Offer

  • Health, Dental, and Vision care for you and your family
  • 401K savings plan with employer matching
  • Generous PTO leave and paid holidays
  • Opportunity to grow with the company
  • On-site gym facility
  • Fun, casual and blooming culture

About Anatomage

Anatomage has been financially robust and growing for 15 consecutive years. Doctors world-wide have enthusiastically responded to the company’s products, making us a market leader and setting the industry standard. Currently, thousands of clinics and hospitals use Anatomage's software for patient diagnosis and treatment planning. Leading radiology equipment companies use Anatomage’s software as a key component in their systems.

Anatomage offers the world’s first and only life-sized virtual dissection table. Students can learn anatomy and physiology using highly interactive and accurate real human-based digital data. Institutions can offer high quality education without worrying about chemicals, facility costs, and regulatory issues. Hundreds of schools have adopted the Anatomage Table as the main teaching tool for students.

At Anatomage, there is an opportunity to work alongside the best in the field. With a diverse group of people from various technical, clinical, and artistic backgrounds, Anatomage provides a culture where distinguished individuals can work and collaborate in an organic manner. Our team members all bring unique strengths and talents to their group and embrace each other's diverse perspectives. Anatomage offers a distinct work experience with an exceptional opportunity to develop careers. Our philosophy is to foster a dynamic work environment, and we are proud to let our employees' knowledge and responsibilities grow with the company.

Anatomage is an Equal Employment Opportunity employer. We do not offer H1B Sponsorship at this time. Local candidates preferred.

Top Skills

Brand Marketing
Online Marketing Techniques
Product Marketing
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The Company
Santa Clara, CA
95 Employees
Year Founded: 2004

What We Do

Anatomage makes it possible to visualize and interact with virtual cadavers in the way people would on a living human body. Since its birth in 2004, Anatomage has been tirelessly running forward with unique medical innovations that enable both experienced medical professionals and students to benefit from virtual anatomy. From improving patient care to raising educational outcomes, Anatomage is capable of making the "magic" happen with its diverse product portfolio.

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