WHAT YOU WILL DO
- Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
- Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
- Work closely with Creative teams to provide UA insights to improve product marketability
- Work closely with global vendors/ ad networks to optimize campaigns
- Understand and implement each ad network’s best practices as well as test new ad networks to expand user inventories
QUALIFICATIONS
- 1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
- Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
- In-app marketing experience for driving deeper conversions
- Data analysis, Strategic & Tactical planning, Problem solving
- Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
- Good communication (English writing and speaking skills)
- Possess a creative mindset and an instinct for identifying trends.
- Customer-oriented, Innovative, Emotional intelligence
- Hunger and humble for learning, sharing, teamwork and self-development
- Resilient and adaptable under changes and uncertainties
- WILL BE A PLUS
- You love music and music-related products
- Love to interact with mobile music games/ apps
- Prior experience in gaming industry
- Being comfortable with data and turning multiple sources of data into insights
- Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment
- Fanatic learner: proactive learning and sharing knowledge
WHAT UPLIVE OFFERS
- Competitive salary, 100% pay during probation
- Performance bonus with up to 30% of company profit shared — no cap
- Full SHUI + premium private health insurance & annual check-up Personal Well-being
- 12 days annual leave + 10 days paid sick leave
- 12 WFH days per year for when you need flexibility
- 9.4M VND yearly flexi-budget for your personal development
- Free daily lunch (10+ options)
- Snacks, drinks, and tea-time always available
- Monthly/bi-monthly team bonding budget
- Sports activities (badminton, football, etc.) Personal Development
- Company learning trips to top markets (Korea first, Japan next)
- Sponsored access to international conferences & industry events
- Modern equipment + AI tools to help you work smarter and grow faster
• By applying to any position at Uplive, you acknowledge and agree that your personal data will be collected and processed for recruitment-related purposes. Please read the “ Consent Notice for Personal Data Processing ” carefully before submitting your application.
• Thank you for your interest in joining Uplive!
Skills Required
- 1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
- Familiarity with mobile marketing attribution tools (Appsflyer or Adjust)
- In-app marketing experience for driving deeper conversions
- Experience managing and optimizing UA campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
- Data analysis skills and ability to interpret campaign and revenue/product metrics
- A/B testing experience for creatives
- Ability to multitask, meet deadlines, and manage stakeholders in a cross-functional team
- Good English communication skills (writing and speaking)
- Creative mindset and instinct for identifying trends
- Resilience and adaptability to change and uncertainty
- Love for music and music-related products
- Prior experience in the gaming industry
- Comfortable turning multiple data sources into actionable insights
- Entrepreneurial spirit and comfort with fast-paced uncertainty
What We Do
Amanotes is a leading music tech company with the mission of delivering the best music interactive experience to users. Since 2014, 30+ music games and mobile applications were published under our name with 2+ billion downloads worldwide and 120+ million monthly active users. In 2019, we were proudly listed as the #1 mobile apps publisher from Southeast Asia, the #1 music games publisher in the world, and one of the top 20 mobile apps publishers in the world across all categories. If you love to work in a friendly and fun environment with music all around the corner, come join us! Explore our products on Google Play and iOS App Store such as Magic Tiles 3, Tiles Hop, Dancing Ballz, and more than 30 others.
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