[UPLIVE Company] Creative Strategist (Mobile App)

Posted 17 Days Ago
Be an Early Applicant
Ho Chi Minh City, VNM
In-Office
Junior
Information Technology • News + Entertainment
The Role
Plan, test, and produce high-performing mobile app ads and app store assets. Research trends and competitors, run playtests, manage Agile creative cycles, write briefs, coordinate designers, use AI to accelerate production, analyze creative metrics (CTR, CVR, IPM, CPI), and turn insights into improvements while communicating with UA and cross-functional stakeholders.
Summary Generated by Built In
We’re looking for a Creative Strategist with experience in multimedia or APP creative production. You’ll partner with UA and the creative team to produce high-performing ads and app store assets. 

WHAT YOU WILL DO

    Learn, Research & Planning

    • Play-test assigned games to understand USP, audience, and creative opportunities.
    • Research trends, competitors, and emerging AI-driven creative patterns.
    • Drive Agile cycle planning with clear hypotheses, success criteria, and weekly retros to improve speed and outcomes.
    • Creative Production Support

      • Manage creative tasks end-to-end using Agile project management to ensure clarity, prioritization, and fast iteration.
      • Write actionable briefs, coordinate resources, and provide hands-on design support when needed.
      • Use AI tools to explore variations, accelerate production, and enhance visual quality.
      • Analysis & Insights

        • Review creative performance metrics and turn insights into actionable improvements.
        • Use AI-assisted analysis to detect patterns and identify new creative opportunities.
        • Maintain clear documentation of learnings, best practices, and references.
        • Collaboration & Communication

          • Work closely with UA to understand goals and creative needs.

          • Communicate progress, risks, and priorities clearly to stakeholders.

          • Align expectations with the Creative Lead and cross-functional partners.

          • Share AI workflows or useful findings with the team to raise overall capability.

QUALIFICATION

    • 2+ years of creative production, product design (PO, UI/UX) experience for mobile apps, or performance marketing industry.
    • Strong research and analysis ability: able to study trends, competitors, play-test games, and extract actionable creative insights.
    • Project management skills: able to plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources.
    • AI learning mindset: familiar with or eager to adopt AI tools for ideation, variation, analysis, and workflow acceleration.
    • Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback.
    • Proven experience in reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements.
    • Skilled in writing clear briefs, document learnings, and communicating effectively with cross-functional teams.
    • Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level.
    • DEVICE QUALIFICATION

      • PC or Macbook provided by the company.

WHAT WE OFFER

  • Competitive salary, 100% salary during probation
  • Performance bonus with 30% of company profit shared with no cap
  • Full SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check
  • Minimum 12 days paid annual leave + 10 days paid sick leave.
  • 12 days working from home per year
  • Annual flexi-budget (9.400.000-18.800.000 VNĐ/year) for personal development
  • Free daily lunch with 10+ menu options.
  • Free daily F&B: Snacks, juice, beverage, tea-time
  • Monthly/Bi-monthly team activity allowance
  • Company learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan
  • Sponsored sports activities: badminton, soccer, ...
  • Sponsored overseas conferences and industry events for all levels.
  • Modern equipments/AI tool provided.

How To Apply?
Click the button or contact us at [email protected]

Skills Required

  • 2+ years in creative production, product design (PO, UI/UX) for mobile apps, or performance marketing
  • Strong research and analysis skills to study trends, competitors, and play-test games
  • Project management skills; able to plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources
  • Familiarity with Agile project management for creative production
  • AI learning mindset; familiar with or eager to adopt AI tools for ideation, variation, analysis, and workflow acceleration
  • Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback
  • Proven experience reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements
  • Skilled in writing clear briefs, documenting learnings, and communicating with cross-functional teams
  • Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level
Am I A Good Fit?
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The Company
HQ: Ho Chi Minh City
222 Employees
Year Founded: 2014

What We Do

Amanotes is a leading music tech company with the mission of delivering the best music interactive experience to users. Since 2014, 30+ music games and mobile applications were published under our name with 2+ billion downloads worldwide and 120+ million monthly active users. In 2019, we were proudly listed as the #1 mobile apps publisher from Southeast Asia, the #1 music games publisher in the world, and one of the top 20 mobile apps publishers in the world across all categories. If you love to work in a friendly and fun environment with music all around the corner, come join us! Explore our products on Google Play and iOS App Store such as Magic Tiles 3, Tiles Hop, Dancing Ballz, and more than 30 others.

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