The Role
Act as a business development consultant to understand client needs, craft tailored martech-driven digital marketing strategies, develop and present proposals, generate leads, collaborate with cross-functional teams, perform market research and competitive analysis, and report on business development performance to drive client engagement and ROI.
Summary Generated by Built In
Designation: Business Development - Solutioning Strategy
Job Location: Pune (Work from Office)
About Amura Amura Marketing is a next-generation Martech company that delivers end-to-end marketing and sales solutions to leading brands in India. The company's ethos is built upon the philosophy of 'Marketing Engineered', an approach that delivers marketing & sales solutions through innovative ideas in design, engineering, and technology. Role in the organization: We're searching for a forward-thinking individual who can establish relationships with large Indian companies and advise them on creating virtual one-on-one personalized connections with their customers. The ideal applicant would be a specialist in building relationships through martech solutioning and strategy with some of the most sought-after Indian and global businesses by understanding their needs and providing relevant solutions to help them achieve their marketing goals. Create value through solving real-world business problems.
Key Responsibilities:
Client Consultation & Solutioning
● Engage with clients to understand their business objectives, pain points, and opportunities.
● Conduct detailed needs assessments to identify gaps and recommend tailored digital marketing solutions.
● Act as a trusted marketing consultant, providing strategic advice to improve client engagement and conversions.
● Reach out and create own leads by engaging and building relationships with potential clients
Strategic Planning
● Develop comprehensive digital marketing strategies that align with client goals and industry best practices.
Proposal Development & Presentation
● Create compelling marketing proposals outlining strategies, tactics, timelines, and budgets.
● Present proposals to clients, articulating the value proposition, ROI, and expected impact.
Cross-Functional Collaboration
● Work closely with sales, marketing, creative, and technical teams to develop integrated marketing solutions.
Market Research & Competitive Analysis
● Conduct in-depth market research and competitor analysis to identify trends and opportunities.
● Use insights to refine marketing pitch decks and position Amura as a leader in martech solutions.
Thought Leadership & Industry Insights
● Stay updated on emerging marketing technologies, industry trends, and best practices.
● Share insights through blogs, webinars, conferences, and client interactions.
Reporting & Business Impact Analysis
● Prepare regular reports and presentations on Business Development and reporting
● Provide actionable insights to refine strategies and maximize results.
Key Skills & Competencies
● Digital Marketing Expertise: Strong understanding of SEO, SEM, PPC, social media, content marketing, email marketing, and data analytics.
● Strategic Thinking: Ability to develop innovative marketing solutions that align with business objectives.
● Analytical & Problem-Solving Skills: Strong ability to interpret marketing data, optimize campaigns, and derive actionable insights.
● Communication & Presentation Skills: Ability to articulate complex marketing strategies in a clear and persuasive manner.
● Team Collaboration: Ability to work seamlessly with sales, marketing, creative, and technical teams.
● Market Research & Insights: Expertise in conducting competitive analysis and industry benchmarking.
● Business Acumen: Understanding of business principles, marketing fundamentals, and financial impact of marketing strategies.
● Continuous Learning: A growth mindset with a commitment to staying updated on the latest marketing trends and technologies. Why Join Amura? ● Work with top Indian and global brands on innovative marketing solutions.
● Be part of a dynamic Martech company at the forefront of digital marketing transformation.
● Opportunity to grow your expertise in marketing, technology, and business strategy.
● Collaborate with a talented team of marketers, designers, and engineers to drive impactful solutions.
Why Join Amura?
● Work with top Indian and global brands on innovative marketing solutions.
● Be part of a dynamic Martech company at the forefront of digital marketing transformation.
● Opportunity to grow your expertise in marketing, technology, and business strategy.
● Collaborate with a talented team of marketers, designers, and engineers to drive impactful solutions.
Skills Required
- Strong understanding of SEO
- Strong understanding of SEM
- Experience with PPC
- Social media marketing expertise
- Content marketing experience
- Email marketing experience
- Data analytics skills (interpret marketing data, optimize campaigns)
- Strategic thinking and ability to develop marketing strategies
- Analytical and problem-solving skills
- Strong communication and presentation skills
- Ability to collaborate with sales, creative, and technical teams
- Market research and competitive analysis expertise
- Business acumen (understanding marketing fundamentals and financial impact)
- Growth mindset / commitment to continuous learning
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
With over 13 years in the growth marketing sector, Amura has established itself as a fast-growing digital marketing agency in India. With a blend of creativity and a data-driven marketing approach, Amura offers various services from across various industries. With more than 150 digital experts and 31 software products in its tech stack, Amura has successfully served over 250 clients across different domains. From creating a B2B lead generation strategy to e-commerce sales and branding, Amura’s MarTech solutions can help your brand create a strong digital footprint and grow your business vertically.
