Technical Product Marketing Senior Manager, Demo Engineering

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
143K-217K Annually
Senior level
Cloud • Software
If you’re ready to build your future — and the future of technology — then you’re in the right place.
The Role
Build credible, polished demos showcasing Salesforce Agentforce and AI agent capabilities. Collaborate with technical marketers, UX designers, product teams, and marketing organizations on demos, messaging, and positioning. Experiment with emerging AI technologies, troubleshoot and maintain demo environments, and support high-visibility events, workshops, and product launches. Translate complex product narratives into compelling experiences for technical and non-technical audiences.
Summary Generated by Built In

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Join Salesforce's Agentforce AI marketing team and help us SHOW audiences what Agentforce makes possible.
As a Technical Product Marketer, you'll blend technical creativity with problem-solving to craft polished, credible demos that inspire trust and excitement.
You'll collaborate with technical marketers, UX designers, and product teams to showcase the transformative potential of AI agents and help audiences experience what Agentforce and our portfolio of agents can do for them.
What You'll Actually Be Doing

  • Build demos that show what Agentforce makes possible—leveraging live product whenever possible and, when necessary, by showcasing future versions of Agentforce.
  • Collaborate with technical marketers, UX designers, product teams, and other demo builders in a dynamic environment that thrives on asking, 'What about this?'
  • Develop creative and credible ways to demonstrate AI agent capabilities and explain how it works, even when showcasing forward-looking features.
  • Lead messaging and positioning strategy for Agentforce and related features in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.
  • Balance rapid experimentation with practicality, focusing on building credibility while exploring innovative ways to demonstrate what's possible.
  • Troubleshoot and maintain demo environments to ensure performance and reliability for key events.


You're Our Person If...

  • Demonstrated experience in software engineering, demo creation, or a related technical field, with a focus on technical problem-solving and building credible solutions.
  • Proven ability to translate product narratives into compelling demos that resonate with diverse audiences and inspire trust.
  • A strong foundation in technical creativity and adaptability, with the ability to experiment and deliver in fast-paced, high-stakes environments.
  • A collaborative mindset with excellent communication skills to work across technical and non-technical teams, contributing to an iterative, problem-solving culture.


Even Better If...

  • Hands-on experience with Salesforce development, including Agentforce, Data Cloud, Lightning Web Components, Flows, and Apex Classes.
  • Hands-on exploration of Generative AI technologies, including coding agents, LLM APIs, LangChain, and Vector Databases, through personal or side projects.
  • Experience explaining Agentforce with
  • Experience designing and delivering demos for high-visibility moments like keynotes, workshops, or product launches.
  • Experience coordinating demo delivery under tight timelines using project management best practices.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $143,400 - $216,900 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

Skills Required

  • Experience in software engineering, demo creation, or a related technical field
  • Technical problem-solving and ability to build credible solutions
  • Ability to translate product narratives into compelling demos for diverse audiences
  • Technical creativity, adaptability, and ability to work in fast-paced, high-stakes environments
  • Strong communication and collaboration skills across technical and non-technical teams
  • Hands-on Salesforce development experience, including Agentforce, Data Cloud, Lightning Web Components, Flows, and Apex Classes
  • Hands-on exploration of generative AI technologies, coding agents, LLM APIs, LangChain, and vector databases
  • Experience explaining Agentforce
  • Experience designing and delivering demos for keynotes, workshops, or product launches
  • Experience coordinating demo delivery under tight timelines using project management best practices

Salesforce Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Salesforce and has not been reviewed or approved by Salesforce.

  • Healthcare Strength — Healthcare coverage is described as robust, with strong medical, dental, vision, and mental-health support. Offerings include multiple plan options and confidential counseling through Lyra for employees and eligible dependents.
  • Parental & Family Support — Family benefits stand out, with substantial paid parental leave for primary and secondary caregivers. Additional resources include fertility assistance, adoption and surrogacy support, and subsidized backup care.
  • Leave & Time Off Breadth — Time-off programs are broad, featuring flexible or unlimited PTO for many salaried roles. Paid volunteer days and early PTO accrual for hourly employees further enhance overall time-away flexibility.

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The Company
HQ: San Francisco, CA
72,000 Employees

What We Do

Salesforce is the #1 AI CRM, where Humans with agents drive customer success together. Through Agentforce, our groundbreaking suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and best-in-class Customer 360 apps together on one integrated platform to help companies connect with customers in a whole new way. Salesforce is democratizing AI agents for businesses of every size and industry so every company can embrace a workforce without limits. Our low code, open, and secure platform helps companies build and customize Salesforce fast so they can safely scale AI-powered work to every customer and employee experience and transform their business. Salesforce is proud to be the market leader, but we’re even more proud to lead in philanthropy, innovation and culture. Guided by core values of trust, customer success, innovation, equality, and sustainability, Salesforce is more than a business — we’re a platform for change.

Why Work With Us

There’s no typical day in the life of a Salesforce employee. You could be transforming our next AI innovation — or transforming your community. Closing deals — or closing your laptop for a day of Volunteer Time Off. Driving change for our customers — or driving change within one of our high-performing teams.

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