Technical Product Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
2 Locations
In-Office or Remote
172K-229K
Senior level
Information Technology • Internet of Things • Security • Software • Cybersecurity
A safer Internet starts with Censys.
The Role
The role involves developing technical marketing strategies for products, creating targeted content, and collaborating with various teams to enhance product understanding and market penetration.
Summary Generated by Built In
Company Background

Censys’ mission is to be the one place to understand everything on the internet. Frustrated by the lack of trustworthy Internet intelligence, we set out to create the industry’s most comprehensive, accurate, and up-to-date map of the Internet. Today, Censys delivers real-time Internet intelligence and actionable threat insights to global governments, over 50% of the Fortune 500, and leading threat intelligence providers worldwide.

We’re hiring a technically-adept product marketer who can act as a bridge between product, engineering, and customers. Ideal backgrounds include sales engineering, product management, solutions architecture, or technical customer success. You should be comfortable with technical detail, design trade-offs, and able to articulate product value to both business and technical stakeholders. Drawing on your extensive experience in the security domain, you will lead the creation and execution of a compelling value proposition, built on a deep understanding of market share, competitive landscape, technical nuances, and customer use cases. Additionally, you’ll craft sharp, targeted messaging and product marketing collateral that resonates across all channels, ensuring strong alignment with buyer and influencer personas.

Your Impact

  • Establish the unique value proposition and messaging for Censys with a clear understanding of the target markets and buyer personas
  • Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video
  • Launch products and collaborate with marketing teams to execute marketing campaigns to deliver on awareness and pipeline targets
  • Enable the sales and channel teams to understand, present and become subject matter experts in Internet intelligence
  • Effectively work at building and executing plans that cross different functional groups, including product management, go to market, and sales

What You’ll do:

  • Define and execute the technical marketing plan for one or more product areas, from launch to scale
  • Lead technical storytelling and technical GTM efforts: Drive the creation of deep-dive blogs, demo environments, whitepapers, technical sessions, and diagrams — grounded in hands-on expertise
  • Translate customer needs, technical requirements, use cases, and edge-cases into collateral that markets product features, configuration, and enhancements to technical audiences
  • Work with demand marketing to deliver campaigns that focus on a security decision maker audience
  • Participate in product roadmap discussions: identify gaps, technical debt, opportunity costs, feasibility trade-offs

Skills you have: 

  • 5+ years in cybersecurity, ideally in Security Operations, Threat Hunting, Attack Surface Management or Cyber Threat Intelligence technologies working in product marketing, product management, or solutions engineering roles  
  • Knowledge of Internet infrastructure as it relates to tracking malware or APTs
  • Experience managing Product-led Growth (PLG)  initiatives
  • Exceptional verbal and written communication skills and proven ability to collaborate with broad range of stakeholders and customers 
  • Creative thinker able to develop and deliver engaging presentations in a range of environments, from large internal teams, to industry conferences and customer briefings
  • Experience with marketing campaigns that focus on a security decision maker audience 


For candidates located in high cost of living areas, the salary range for this position is $190,000 and $229,000. For all other locations, the salary range for this position is $171,700 and $205,000.  In addition to compensation, our benefits are effective on day one and include but are not limited to: 401k match, health, vision, dental, and more! Please see our careers page for more details.

This position is located fully remote with no expectation to come into any office.

We value diversity and are committed to creating an inclusive environment for all employees. Censys is an equal-opportunity employer. 


Top Skills

Cybersecurity
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The Company
HQ: Ann Arbor, MI
184 Employees
Year Founded: 2017

What We Do

At Censys we believe that cybersecurity is critical to the future of our global economy. And in order to evolve cybersecurity defenses, both the public and private sector need access to best-in-class intelligence data. By arming our customers with the visibility and insights that they need to protect against critical threats, Censys provides the intelligence needed to bolster cybersecurity capabilities worldwide.

Why Work With Us

We are a rapidly growing cyber security startup based in Ann Arbor, Michigan. Our innovation is fueled by the team’s global perspectives and diverse backgrounds. We welcome healthy debate, constructive conversations, and outside-the-box thinking to ensure we are moving fast, learning things, and iterating quickly.

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