The Role
The Senior Technical Product Marketing Manager will lead product positioning, create sales enablement tools, and collaborate with teams to engage technical buyers effectively.
Summary Generated by Built In
About Kasada
Join us in stopping bad bots, for good! Kasada protects millions of online users everyday. Founded to stop automated bot attacks, we believe the internet should be a safe place for everyone. Bad bots are highly destructive. They take over accounts, steal content, overload systems and infrastructure and cause billions of dollars in damages every year. Seeking to restore trust in the internet, Kasada stops bots at the very first request including those that have never been seen before.
We’ve grown from a few friends working out of a shipping container under the Sydney Harbour Bridge to now operating globally, we’re spread across the world protecting some of the most well-known brands on the face of the earth.
We’re an innately curious team that’s not afraid to bring bold ideas to create better ways of solving problems. We’re looking for people who are passionate about solving some of the most difficult and pressing cybersecurity issues, while having fun doing it!
Kasada is hiring a west coast based Senior Technical Product Marketing Manager to lead how we bring our product to life for technical buyers. This role blends deep product understanding with sharp storytelling and will play a key part in how we position Kasada’s technology in the market.
You’ll work closely with product, engineering, sales engineering, and marketing to create content that clearly communicates how Kasada works and why it matters. Your work will help drive understanding and engagement across customer conversations, sales cycles, and analyst interactions.
Why This Role Matters
Our buyers are technical. Their trust must be earned. This role ensures Kasada's messaging is not only compelling, but technically accurate, credible, and deeply resonant with security leaders, fraud prevention professionals, and technical teams.
What You’ll Be Doing
- Translate technical depth into value: Develop positioning and messaging that clearly explains how Kasada works, why it matters, and how it’s different – tailored to technical decision-makers like CISOs, architects, and security engineers.
- Deliver impactful product demos: Lead live and recorded demos that communicate Kasada’s technical advantages in a clear, credible, and engaging way.
- Create high-impact sales tools: Build and maintain technical sales enablement assets including slides, one-pagers, talk tracks, reference architectures, and FAQs that help the field sell with confidence.
- Support product launches: Own the technical GTM execution for product releases, ensuring launch materials, messaging, and training are aligned across teams.
- Validate messaging with product and engineering: Collaborate closely with internal teams to ensure all external messaging and materials reflect how the product works and the real-world problems it solves.
- Drive analyst and buyer engagement: Support briefings, evaluations, and events by communicating Kasada’s technical differentiation in ways that resonate with experts and influencers.
- Enable the field: Deliver technical training sessions and resources that help sales, customer success, and partner teams speak fluently and accurately about Kasada.
- Contribute to competitive insights: Track and communicate key technical differences in the market, helping refine positioning and objection handling strategies.
What You’ll Bring
- 5+ years in a technical role such as product marketing, sales engineering, solutions architecture, product management, or cybersecurity consulting
- Strong understanding of web application security, SaaS platforms, APIs, and modern cloud architectures
- Experience building and delivering excellent content for a B2B technical audience
- Clear, confident communication skills – both written and verbal – especially when explaining complex ideas
- Comfortable presenting to technical and executive audiences
- Experience collaborating cross-functionally with product, engineering, and sales
- A self-starter mindset with strong attention to detail and a focus on clarity
The Benefits of being a Kasadian
We want to ensure Kasada remains a great place to work and a place to do great work. It's important to us to build an inclusive environment where you can realize your full potential. We are a highly collaborative team regardless of location, placing a strong emphasis on our core values; and we have designed our benefits package so you can thrive, both inside and outside of work:
- A stake in Kasada’s global success with equity/stock options
- Flexible working hours and arrangements - Create a schedule that suits you
- Support for growing families - Generous parental leave allowances and resources to help in the lead up, during and after parental leave.
- Resources for well-being to support your growth including our EAP - confidential counselling for you and your loved ones
- Birthday leave
- Wellness leave
- An action packed calendar of fun in-person and virtual events
Sound interesting? What’s next?
Hit the apply button and one of our team will set up an exploratory, confidential discussion. We have designed our hiring process to be streamlined and thorough so everyone can make the right call on whether it is the right move for you. We are an inclusive team and this extends to all candidates that interview with us. Interviews are conducted virtually however if you want to come onsite - just ask! When you apply, please tell us the pronouns you use and any adjustments you may need during the interview process, we want to ensure you are set up for success in every conversation.
Still with us? Just a little bit more…
Research shows that women and other marginalized individuals tend to only apply when they check every box. We’re always keen to broaden our perspective, so if you think you have what it takes, but don't necessarily meet every single point above, please still get in touch, we'd love to have a chat and see if you could be a great addition to the team!
Please note: Kasada is an e-verify employer (US based applicants only)
Top Skills
APIs
Cloud Architectures
Saas Platforms
Web Application Security
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The Company
What We Do
Kasada is the most effective and easiest way to defend against advanced persistent bot attacks across web, mobile, and API channels. With Kasada, trust in the Internet is restored by foiling even the stealthiest cyber threats, from credential abuse to data scraping. The solution invisibly stops automated threats while inflicting financial damage to attackers, destroying their ROI. With the ability to onboard in minutes, Kasada ensures immediate and long-lasting protection while empowering enterprises with optimal online activity. Kasada is based in New York and Sydney, with offices in Melbourne, San Francisco, and London. For more information, please visit www.kasada.io and follow on Twitter, LinkedIn, and Facebook.
