Technical Marketing Manager, Business Networking

Posted 7 Days Ago
Be an Early Applicant
Irvine, CA, USA
In-Office
140K-180K Annually
Mid level
Hardware • Manufacturing
The Role
Establish Technical Marketing for Omada business networking: consult with engineering/product, create technical marketing content and demos, act as spokesperson at events, train internal teams, partner with MarComm and Design, and build relationships with customers, partners, and influencers.
Summary Generated by Built In

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

Overview: We are seeking an individual to establish the Technical Marketing discipline within our Omada business networking solution and product portfolio. You should possess versatile skills and be equally comfortable engaging with engineers, creating persuasive marketing content, and presenting their work in a variety of internal and external settings, both internally and virtually. You will be the Marketing expert for the key technologies and software applications for the business networking solutions.

Key Responsibilities:

· Consult with Engineering and Product Management to identify key technologies for current and future products that offer meaningful benefits for consumers. Stay current on market dynamics and competitive offerings and communicate both internally, regularly and on-demand.

· Generate marketing content for key technologies and software applications in a variety of formats, including whitepapers, contributed articles, web copy, presentations, and press releases.

· Act as a spokesperson for key technologies and software applications across events, trade shows, conferences, webinars, and with the media.

· Create compelling demos that highlight the capabilities of key technologies and software applications.

· Conduct internal training as needed for colleagues in Marketing, Sales, and Service & Support.

· Develop, in collaboration with MarComm team, key technology and software application campaigns and assets across channels that meet the needs of customers and channel partners.

· Partner with colleagues in Design to ensure materials are visually appealing and consistent with brand IDs.

· Build relationships with customers, partners, and industry influencers.


Requirements

· BA/BS degree in network engineering, computer science, or technical field.

· 4+ years of progressive experience demonstrating growing influence in a technical marketing, applications engineering, or similar role involving extensive communication of technical features of both hardware and software products to a variety of audiences.

· Extensive knowledge and experience of SDN, Gateway, Switching, AP and vertical networking solution for retail, hospitality, education…

· Demonstrated ability to effectively communicate technical concepts to both technical and non-technical audiences, including through the creation of marketing assets utilizing multiple mediums and the use of demos.

· Have acted as a spokesperson in a variety of settings.

· Passion for learning and for helping others to learn.

· Excellent written and verbal English communication skills. Bilingual Mandarin a plus.

· Ability to work independently and as part of a team.

· Ability to manage multiple projects and priorities.


Benefits

Salary Range: $140,000 - $180,000 Benefits:

· Fully paid medical, dental, and vision insurance (partial coverage for dependents)

· Contributions to 401k funds

· Over four weeks of PTO per year

· Bi-annual pay increases

· Health and wellness benefits, including free gym membership

· Quarterly team-building events

Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.

Skills Required

  • BA/BS degree in network engineering, computer science, or technical field
  • 4+ years experience in technical marketing, applications engineering, or similar role
  • Extensive knowledge and experience of SDN, Gateway, Switching, Access Points (AP) and vertical networking solutions
  • Demonstrated ability to communicate technical concepts to technical and non-technical audiences and create marketing assets
  • Experience acting as a spokesperson in events, trade shows, conferences, webinars, or with media
  • Ability to create compelling product demos
  • Excellent written and verbal English communication skills
  • Bilingual Mandarin
  • Ability to work independently and as part of a team
  • Ability to manage multiple projects and priorities
  • Passion for learning and helping others to learn
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The Company
HQ: Shenzhen
95 Employees
Year Founded: 1996

What We Do

Ranked “Highest in Customer Satisfaction for Wireless Routers” by J.D. Power. TP-Link is an industry-leading provider of wireless networking products. With tens of millions of customers in more than 120 countries, TP-Link’s consumer and business products reflect the company’s substantial investment in research and development and meticulous in-house design, manufacturing and testing. TP-Link’s award-winning product line includes routers, range extenders, switches, network adapters, IP cameras, media converters, Powerline adapters and smart home products. TP-Link products are available from the world’s leading distributors, resellers and consumer tech retailers. TP-Link’s U.S. presence includes its headquarters in Brea, CA. For career-related inquiries, please contact [email protected].

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