Strategic Revenue Management Leader Benelux

Reposted 8 Days Ago
Be an Early Applicant
2 Locations
In-Office or Remote
Senior level
Food
The Role
Lead Revenue Growth Management for Benelux snacking across pricing, promotions, mix, pack-price architecture and trade terms. Partner with sales, finance, category and global teams to drive profitable growth, prepare senior recommendations, embed SRM in account plans, and optimize commercial investments and promotional strategy.
Summary Generated by Built In

Job Description:

Segment: Mars Snacking

Location: Based in Brussels BE or Veghel NL (hybrid job, 2-3 days in office), with bi-weekly travel to the other office.

Contract type:  Full-time, one-year fixed-term contract, with the possibility of extension.

Strategic Revenue Management at Mars Snacking

Strategic Revenue Management (SRM), also know as ‘Revenue Growth Management’, sits at the heart of commercial decision-making at Mars Snacking. It connects company strategy, category, shopper, customers and finance to ensure growth is not only delivered - but delivered profitably and sustainably.

SRM is where market dynamics, consumer behaviour, customer negotiations and financial performance come together. The function plays a critical role in shaping the company’s commercial strategy across pricing, promotions, mix management, pack-price architecture and trade terms.

Working in SRM offers the opportunity to influence strategic decisions, challenge commercial plans, improve investment choices and help steer the business towards stronger value creation. It gives strong exposure to senior management and cross-functional leadership. This role focusses on the Benelux market in both Retail and Out-of-Home channels in the Snacking category.

Role purpose

As a SRM Leader Benelux you will act as a strategic commercial partner to the business across a broad part of SRM agenda with a focus on promotions, mix management and trade terms – while a peer will be responsible for the pricing and pack-price architecture capability.

You will challenge and support commercial teams to make better strategic decisions, improve value creation and strengthen the company’s long-term commercial model. This role requires a strong balance between strategic thinking, financial acumen, analytical capability and stakeholder management.

What are your key responsibilities?
  • Lead SRM business partnering across Sales, Finance, Portfolio, Category and Regional/Global teams
  • Drive the commercial agenda across pricing, promotion, mix, PPA and trade terms
  • Bring structure, insight and strategic challenge into commercial planning processes
  • Translate complex business issues into clear strategic choices and actions
  • Develop clear recommendations to improve profitable growth and market competitiveness
  • Prepare senior management recommendations and decision papers
  • Partner with customer teams to embed SRM thinking into account plans and negotiations
  • More specific on the five SRM pillars:
    • Pricing: support pricing strategy and price architecture decisions

    • PPA: lead pack-price architecture thinking to support consumer needs, channel strategy and margin development

    • Promotions: develop promotional strategy (optimized by continent and airport) and challenge and optimize promotional plans

    • Trade terms: drive the trade terms strategy, investment principles and conditionality of spend

    • Mix management: identify opportunities to improve product, brand, pack and channel mix

What are we looking for?
  • Curious, business-minded and able to drive change
  • 8+ years of experience in FMCG, preferably in SRM, commercial finance, sales strategy, category management, key account management or consulting
  • Strong analytical and financial acumen. Academic level in education and/or experience
  • Strong understanding of FMCG commercial dynamics, customer negotiations and value creation
  • Experience with pricing, promotions, trade investment, portfolio & channel mix and PPA
  • Able to challenge constructively and influence senior stakeholders
  • Comfortable working across functions and managing competing priorities
  • Strong strategic thinking combined with practical business execution
  • Excellent communication and presentation skills
What can you expect from Mars?
  • A strategic role at the centre of FMCG commercial decision-making
  • The opportunity to influence the company’s commercial strategy
  • Strong exposure to senior management and cross-functional leadership
  • A dynamic environment combining strategy, finance, sales and shopper thinking
  • A strong learning curve in one of the most strategically relevant areas in FMCG

 

If you like to challenge the status quo, turn insights into action and help shape better business decisions, we’d love to hear from you.

Skills Required

  • 8+ years of experience in FMCG
  • Experience in SRM, commercial finance, sales strategy, category management, key account management, or consulting
  • Strong analytical and financial acumen
  • Academic level education and/or equivalent experience
  • Strong understanding of FMCG commercial dynamics, customer negotiations and value creation
  • Experience with pricing, promotions, trade investment, portfolio & channel mix and pack-price architecture (PPA)
  • Ability to challenge constructively and influence senior stakeholders
  • Comfortable working cross-functionally and managing competing priorities
  • Strong strategic thinking with practical business execution
  • Excellent communication and presentation skills
  • Curious, business-minded and able to drive change

Mars Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.

  • Healthcare Strength The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
  • Parental & Family Support Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
  • Retirement Support Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.

Mars Insights

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The Company
HQ: Mc Lean, VA
41,866 Employees
Year Founded: 1911

What We Do

For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.

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