As a leading MGA, MSI combines deep underwriting expertise with insurer and reinsurer risk capacity to create specialized insurance solutions that empower distribution partners to meet customers’ unique needs.
We have a passion for crafting solutions for the important risks facing individuals and businesses. We offer an expanding suite of products – from fully-digital embedded renters coverage to high-value homeowners insurance to sophisticated commercial coverages, such as cyber liability and habitational property – delivered through agents, brokers, wholesalers and other brand partners.
Our partners and customers count on us to deliver exceptional service through a dedicated team that makes rapid resolutions a priority. We simplify the insurance experience through our advanced technology platform that supports every phase of the policy lifecycle.
Bring on your challenges and let us show you how we build insurance better.
Position Summary:The Strategic Relationship Manager will report directly to the Head of Innovation & Growth and will be responsible for driving new business growth, expanding MSI’s presence in the multifamily market, and managing partner relationships. This role will focus on developing new distribution partnerships, deepening new and existing relationships and delivering a premium advisory experience. The successful candidate is a motivated sales professional who thrives in an external client-focused environment, can influence internal key stakeholders, and consistently delivers embedded insurance solutions that protect the assets of property managers, owner/operators, and tenants of their communities. Success is measured by consistent growth, exceptional partner experience, and disciplined sales execution.
Principal Responsibilities:1. New Distribution Development- Identify and prospect new distribution partners in the multifamily ecosystem
- Build executive-level relationships within PMS platforms, property management companies, agencies, and captives
- Lead end-to-end sales cycles from outreach through contracting and launch
- Develop tailored value propositions aligned to partner business models
- Coordinate with product, underwriting, and operations to structure scalable programs
- Manage and grow existing strategic partnerships
- Identify opportunities for:
- Cross-selling additional MSI products
- Expanding into new states
- Increasing adoption rates within contracted portfolios
- Migrating legacy programs to MSI solutions
- Drive revenue expansion through land-and-expand strategies
- Monitor performance metrics and proactively address adoption gaps
- Partner with Program Management, Client Success, Product, Compliance, and Operations to ensure smooth onboarding and state enablement
- Support marketing efforts including go-to-market launches and co-branded initiatives
- Provide feedback loops to program management, client success, and product based on field insights
- Maintain accurate pipeline reporting and forecasting
- New distribution partners signed
- Written premium growth
- Product adoption rate within partner portfolios
- Product adoption rate within partner portfolios
- Cross-sell penetration across MSI product suite
- Revenue growth per partner
- Time to launch and successful program activation
- 5+ years of experience in insurance, insurtech, multifamily, or strategic B2B sales
- Demonstrated success prospecting and closing complex distribution partnerships
- Experience selling into property management companies, PMS platforms, or agencies preferred
- Strong understanding of multifamily insurance products such as HO4, Master Policy, TLL, or Deposit Alternative preferred
- Ability to navigate carrier structures, commission models, and underwriting considerations
- Executive presence with strong negotiation skills
- Strategic thinker with strong commercial acumen
- Comfortable building from zero and scaling programs
- Data-driven approach to pipeline and forecasting
- Ability to influence cross-functional stakeholders
- High ownership mentality
- Ability to travel and work in a fast-paced environment and collaborate effectively with colleagues.
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The Baldwin Group will not accept unsolicited resumes from any source other than directly from a candidate who applies on our career site. Any unsolicited resumes sent to The Baldwin Group, including unsolicited resumes sent via any source from an Agency, will not be considered and are not subject to any fees for any placement resulting from the receipt of an unsolicited resume.
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What We Do
BRP is now The Baldwin Group! We’ve updated our name to reflect our unified group of talented teams across the country. The Baldwin Group is a cohesive group of experts in business insurance, employee benefits, retirement planning, and all areas of private and personal insurance. Since our founding in 2011, we’ve evolved from a local business into a national firm with a vast network of specializations and industry practices for the benefit of our more than two million clients across the country. In addition, we have built excellent relationships with a wide range of insurance company partners. These relationships, coupled with our entrepreneurial and family-oriented culture, and deep expertise enable us to seamlessly deliver a breadth of innovative solutions to clients. At The Baldwin Group, we help provide the solutions our clients need to have confidence and gain peace of mind as they pursue what’s possible for themselves, their families, and their businesses. Whether they are renting their first apartment or buying a larger home, opening a small business or taking their company public, we offer solutions to support them on every step of their journey. This has been our story since the beginning—we provide the indispensable expertise and quality insights that give our clients peace of mind to pursue their purpose, passion, and dreams. And that’s what The Baldwin Group will continue to do for years to come: we Protect the Possible℠.
