Staff Researcher, Player Research & Insights

Who We Are

2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K’s portfolio of world-class games across multiple platforms, include Visual Concepts, Firaxis, Hangar 13, CatDaddy, Cloud Chamber, 31st Union, HB Studios, and 2K SportsLab. Our portfolio of titles is expanding due to our global strategic plan, building and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment.

Our team of engineers, marketers, artists, writers, data scientists, producers, thinkers and doers, are the professional publishing stewards of 2K’s portfolio currently includes several AAA, sports and entertainment brands, including global powerhouse NBA®️ 2K,  renowned BioShock®️, Borderlands®️, Mafia, Sid Meier’s Civilization®️ and XCOM®️ brands; popular WWE®️ 2K and WWE®️ SuperCard franchises, TopSpin 2K25, as well as the critically and commercially acclaimed PGA TOUR®️ 2K

At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We encourage ALL applicants to explore our global positions, even if they don’t meet every requirement for the role.  If you're interested in the job and think you have what it takes to work at 2K, we encourage you to apply!

What We Need

2K is seeking a highly skilled and experienced Staff Researcher to join the Consumer Insights team. You will play a critical role in bringing the voice of the player to the forefront of the organization, providing player insights and recommendations based on primary and secondary research and data analysis.

The successful candidate will have a consistent track record of designing and executing primary research, working cross-functionally, and advising key decisions around marketing, product, and commercial strategy and tactics.

What You Will Do

• Identify, design, and complete qualitative and quantitative market research studies

• Use a variety of research methods to uncover deep insights into current and prospective players, helping us understand their needs, behaviors, and motivations

• Hire and manage 3rd party research vendors to ensure a high quality of work

• Integrate insights from multiple studies and sources into a cohesive narrative with clear implications and recommendations

• Serve as a trusted advisor to key internal partners across teams; build and cultivate relationships with diverse groups, from the more analytically minded to more creative professionals, and teams with varying levels of experience working with insights professionals

• Present research findings and recommendations to senior teams in a clear and compelling manner

• Collaborate closely with partner organizations including User Research (UXR) and Data Science

• Be responsible for the overarching Learning Agenda for your franchise(s) and/or Business Units (BUs)

Who We Think Will Be A Great Fit

• 6+ years of experience in market research or consumer insights, either client-side or at a research agency

• A consistent track record of impact (not research for the sake of it)

• Experience personally conducting qualitative and/or quantitative primary research (meaning you did the research as opposed to managing a vendor / 3rd party who did it)

• Strong analytical and statistical skills, with bonus points for experience with quantitative / statistical software (e.g. SPSS, SAS, R, Q, Python, Tableau)

• Excellent communication skills (verbal and written), comfort presenting information in groups or 1:1

• Strong interpersonal skills; able to work with a variety of personalities, skills, geographies, and seniority levels

• Comfortable with ambiguity and change, ability to operate with minimal direction / supervision when needed

• Independent thinking; ability to take direction and gather input from multiple sources, and chart a path with a mix of conviction, humility, and openness to evolution

• Eagerness to learn and for self-improvement across hard and soft skills

• Ability to travel, both domestically and internationally

Bonus Points

• Experience in the Entertainment and/or Games industry; Passion for video games

As an equal opportunity employer, we are committed to ensuring that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform their essential job functions, and to receive other benefits and privileges of employment. Please contact us if you need reasonable accommodation.

Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use 2K.com accounts. 

The pay range for this position in California at the start of employment is expected to be between $114,000 and $175,000 per Year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations. Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards, in addition to a full range of medical, financial, and/or other benefits. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an 'at-will position' and the company reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, company or individual department/team performance, and market factors.