Staff Marketing Analyst

Posted 7 Days Ago
Be an Early Applicant
Austin, TX, USA
In-Office
Senior level
Information Technology • Security • Software
The Role
Analyze marketing performance, customer behavior, campaign effectiveness, and conversion rates to identify actionable improvements. Partner with marketing and web analytics teams to monitor goals, conduct A/B testing, perform deep analysis, integrate data sources, and translate complex findings into strategic recommendations. Present accurate insights to stakeholders and support marketing planning, analytics capabilities, and business growth.
Summary Generated by Built In

At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.

The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us!

SolarWinds, a leader in IT management software, is looking for a Staff Marketing Analyst to join the Marketing Analytics team. This role will support marketing teams by analyzing performance trends and applying learnings to improve marketing programs. Primary responsibilities will include planning and performance monitoring, driving customer insights through usability, and supporting our platform in an analytic and strategic planning capacity.

The Staff Marketing Analyst will also partner with and support our Web Analytics to track and analyze online customer behavior, campaign performance, and overall lift from marketing programs. It is critical that all data and conclusions are delivered on-time and accurately to key stakeholders within the organization. The Staff Marketing Analyst will play an important role in continuing to shape and refine our overall marketing strategy. They will also identify new ideas and opportunities for improving analytics capabilities including integration with additional data sources.

Responsibilities
• Partner with marketing teams to track weekly and monthly business performance against goals and provide recommendations on adjustments needed in future periods
• Help stakeholders improve their operations and answer business questions using data from key applications such as Adobe Analytics, Tableau, Marketo and SalesForce
• Drive improvements in Conversion Rate Optimization, including A/B testing and measurement
• Provide ad hoc and deep analysis, synthesize recommendations, and present actionable results
• Translate results of complex analytic problems into actionable recommendations or strategies

Requirements/Skills:
• 5+ years of experience in marketing analytics
• Passion for analytics and driving to results. Desire to help drive immediate improvement in business results based on the results of analysis. A love for problem solving and a passion for thinking analytically
• Strong knowledge in all facets of marketing analytics (data capture, measurement, reporting and translation into business and/or behavioral insights)
• Demonstrated ability to influence key decisions, as well as translate between business needs and technical implementation with ease and clarity.
• Minimum 5 years of Tableau, PowerBI or equivalent BI tool experience
• Minimum 2 years recent experience with web analytics applications, such as Adobe Analytics or Google Analytics
• Strong analytical skills and competency in database software, including relational databases and SQL
• Excellent skills in self-audit – careful documentation of process, cross-check for accuracy of data used in analysis, and ability to interpret results to verify accuracy or identify anomalies.

Nice to have:
• Strong understanding of SalesForce and how marketing interacts with an Inside Sales team via Campaign and Lead objects
• Understanding of data used in other marketing tools, such as Outreach, Marketo, etc
• Targeted, relevant industry experience that will allow the successful candidate to ramp up quickly. Relevant industry experience includes SaaS marketing tactics, digital advertisement tools and analysis, account based marketing, etc.
• Demonstrated experience at a senior management level coordinating with peers and stakeholders to contribute to marketing planning and strategy
• Experience in multi-channel attribution models
• Experience developing executive level presentations to help drive recommendations.
• Strong leadership and management skills and the ability to effectively lead in a constantly changing environment
• Superb communication, leadership and organizational skills; can successfully articulate at the vision, product and strategy levels, as well as the issues and priorities
• A hands-on mind-set and ability to thrive in fast-paced environments and take personal accountability to bring big/strategic initiatives to closure
• Personal qualities and characteristics that demonstrate include integrity, humility, honesty, trust, and teamwork and achievement above and beyond expectations.


SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.

All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice

Skills Required

  • 5+ years of experience in marketing analytics
  • Strong knowledge of marketing analytics, including data capture, measurement, reporting, and business or behavioral insights
  • Ability to influence key decisions and translate business needs into technical implementation
  • Minimum 5 years of experience with Tableau, Power BI, or an equivalent business intelligence tool
  • Minimum 2 years of recent experience with web analytics applications such as Adobe Analytics or Google Analytics
  • Strong analytical skills and competency with relational databases and SQL
  • Strong self-audit, documentation, data validation, and anomaly identification skills
  • Understanding of Salesforce and marketing interactions with inside sales Campaign and Lead objects
  • Experience with marketing tools such as Outreach and Marketo
  • Experience with SaaS marketing, digital advertising analysis, or account-based marketing
  • Experience coordinating with senior management and stakeholders on marketing planning and strategy
  • Experience with multi-channel attribution models
  • Experience developing executive-level presentations
  • Strong leadership, management, communication, and organizational skills

SolarWinds Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SolarWinds and has not been reviewed or approved by SolarWinds.

  • Healthcare Strength Health coverage is described as comprehensive, with some locations covering healthcare, dental, and vision at 100% and generally well-regarded plan quality. Feedback suggests wellness resources, counseling, and fitness reimbursements further strengthen the offering.
  • Leave & Time Off Breadth Paid time off, holidays, and a sabbatical after five years are part of the package. Feedback suggests global parental leave minimums add meaningful family support to the overall time-off mix.
  • Pay Growth & Progression Compensation is considered solid by many, with consistent raises noted alongside base pay. Feedback suggests bonuses and structured increases contribute to a sense of ongoing pay growth.

SolarWinds Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Austin, TX
2,299 Employees
Year Founded: 1999

What We Do

SolarWinds is a leading provider of powerful and affordable IT management software. Our products give organizations worldwide—regardless of type, size, or complexity—the power to monitor and manage their IT services, infrastructures, and applications; whether on-premises, in the cloud, or via hybrid models. We continuously engage with technology professionals—IT service and operations professionals, DevOps professionals, and managed services providers (MSPs)—to understand the challenges they face in maintaining high-performing and highly available IT infrastructures and applications. The insights we gain from them, in places like our THWACK® community, allow us to solve well-understood IT management challenges in the ways technology professionals want them solved. Our focus on the user and commitment to excellence in end-to-end hybrid IT management has established SolarWinds as a worldwide leader in solutions for network and IT service management, application performance, and managed services.

Similar Jobs

ServiceNow Logo ServiceNow

Partner Manager

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Hybrid
Austin, TX, USA
29000 Employees

ServiceNow Logo ServiceNow

Account Executive

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
Addison, TX, USA
29000 Employees

Wise Logo Wise

Consultant

Fintech • Mobile • Payments • Software • Financial Services
Hybrid
Austin, TX, USA
9000 Employees
180K-220K Annually

Cencora Logo Cencora

Information Security Intern

Healthtech • Logistics • Pharmaceutical
In-Office
Carrollton, TX, USA
51000 Employees

Similar Companies Hiring

Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees
Revel Thumbnail
Aerospace • Hardware • Robotics • Software
Marina Del Rey, California
60 Employees
Blee Thumbnail
Artificial Intelligence • Marketing Tech • Software
New York, New York
30 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account