Sr. Web Marketing Analyst

Posted 13 Days Ago
Be an Early Applicant
Manila, Metro Manila, National Capital Region
Hybrid
Mid level
Artificial Intelligence • Cloud • Events • Productivity • Software • Business Intelligence • Conversational AI
Trusted AI communications.
The Role
The Sr. Web Marketing Analyst analyzes web and campaign data, builds automated reporting systems, and collaborates to improve marketing strategies based on insights.
Summary Generated by Built In

Sr. Web Marketing Analyst

Say hello to possibilities.

It’s not everyday that you consider starting a new career. We’re RingCentral, and we’re happy that someone as talented as you is considering this role. First, a little information about us, we’re the $2 billion global leader in cloud-based communications and collaboration software. We are fundamentally changing the nature of human interaction—giving people the freedom to connect powerfully and personally from anywhere, at any time, on any device. 

The Sr. Web Marketing Analyst blends marketing analytics expertise with strong data management skills to improve digital performance and streamline reporting processes. In this role, you’ll analyze website and campaign data, build automated reporting systems, and ensure that all marketing data is accurate, consistent, and reliable. You will collaborate closely with marketing, product, sales, and data teams to integrate insights from multiple sources, creating cohesive and data-driven reports that guide smarter marketing strategies and business decisions. 

Responsibilities: 

1. Web & Campaign Analytics 

  • Monitor website traffic, user engagement, and conversion funnels using Google Analytics/Adobe Analytics and related tools 

  • Help analyze digital marketing performance (SEO, SEM, paid social, email campaigns 

2. Data Engineering & Automation 

  • Extract, transform, and load (ETL) web and marketing data from multiple sources into centralized data repositories 

  • Develop and maintain automated data pipelines using SQL, R, Python, or cloud tools 

  • Clean, validate, and standardize marketing datasets for consistency and accuracy 

  • Collaborate with data engineers to integrate marketing data with enterprise data warehouses 

3. Reporting & Visualization 

  • Build interactive dashboards and automated reports using Looker Studio, Power BI, or Tableau 

  • Create and maintain key marketing performance indicators (KPIs) 

4. Tagging & Tracking 

  • Ensure accuracy and completeness of website and campaign tracking setups 

  • Troubleshoot data discrepancies between tools (e.g., GA4 vs ad platforms) 


5. Data Governance & Quality 

  • Implement data quality checks and monitor for anomalies 

  • Maintain proper documentation for data pipelines and analytics configurations 

 

Experience and Skills: 

  • Bachelor’s Degree in Marketing, Data Analytics, Computer Science, Information Systems, Mathematics, Statistics or related fields 

  • 2–4 years of experience in web analytics, marketing data analysis, or marketing data engineering 

  • Experience building or maintaining automated data workflows or ETL pipelines 

  • Hands-on experience in digital marketing analytics tools (GA4, GTM, Google Ads, SEO/SEM tools) 

  • Data Tools: Adobe Analytics, Google Analytics 4 (GA4), Google Tag Manager, Looker Studio, Power BI, or Tableau, SQL (required), R or Python and experience with cloud data platforms (e.g., Hadoop, BigQuery, Snowflake) 

  • Data Modeling: Understanding of data schemas, joins, and normalization concepts 

  • Analytical and detail-oriented mindset 

  • Strong communication and presentation abilities 

  • Proactive, collaborative, and curious about data-driven problem-solving 

 


What we offer:

  • Comprehensive HMO package (medical and dental)

  • Personal Time Off Leaves

  • Quarterly Performance Bonus

  • Employee Assistance and Wellness Programs


RingCentral is the #1 global cloud-based communications provider because we’re not just selling solutions; we’re enabling human connections. That’s why we’re the largest and fastest-growing pure-play provider in our space, with a market capitalization of over $4 billion, 20%+ annual growth and a $2 billion annual revenue run-rate. 

RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success. RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.

About RingCentral/Acquire BPO

RingCentral, Inc. is a US-based company engaged as a global provider of cloud unified communications and collaboration solutions. It is being serviced in the Philippines by its offshore partner Acquire Asia Pacific Philippines, Inc.

Acquire BPO is an award-winning, global business outsourcer with 8,500+ staff operating out of Class A offices in 16 locations across the Philippines, Australia, the Dominican Republic, and the US, as well as from comprehensive Work-from-Home environments, where client-permitted. We are one of the fastest-growing BPO companies and Australia’s largest outsourcer to the Philippines.

We have 15 years of experience delivering intelligent contact center and back-office functions for global businesses across many industries including telecommunications, banking and financial services, insurance, media, education, and retail. We're recognized as being Safe, Flexible, and Innovative, giving our clients the capability to Outsource with confidence.

As a dynamic organization with the ability to take your career to the next level, we're looking for strong candidates to join our team and partner with one of the biggest cloud communications companies in the world - RingCentral. We value our employees highly and, as such, offer excellent career development programs and competitive compensation and benefits packages.

RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status


By completing your application for this role, you:

  • Agreed that the information collected through this site will only be processed with your prior consent and for the purpose of facilitating your employment opportunities

  • Have read and agreed to our Data Privacy Policy 

 

RingCentral, Inc. is a US-based company engaged as a global provider of cloud unified communications and collaboration solutions. It is being serviced in the Philippines by its off-shore partner Acquire Asia Pacific Philippines, Inc. 

#LI-JS10

Top Skills

Adobe Analytics
BigQuery
Google Analytics
Google Tag Manager
Hadoop
Looker Studio
Power BI
Python
R
Snowflake
SQL
Tableau
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The Company
HQ: Belmont , CA
7,000 Employees
Year Founded: 2003

What We Do

RingCentral is a global leader in AI-powered trusted business communications, contact center, revenue intelligence, video and hybrid event solutions. RingCentral empowers businesses with conversation intelligence and unlocks rich customer and employee interactions to provide insights and improved business outcomes.

Why Work With Us

Innovation isn't just a buzzword—it's the core and heart of everything we do. We believe that groundbreaking ideas emerge from every corner of our organization. Our biggest strength? We are not all the same. At RingCentral, our commitment to fostering a culture of curiosity and inclusivity is what sets us apart.

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