For over four decades, PAR Technology Corporation (NYSE: PAR) has been a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. Our innovative solutions and commitment to excellence provide comprehensive software and hardware that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. Embracing our "Better Together" ethos, we offer Unified Customer Experience solutions, combining point-of-sale, digital ordering, loyalty and back-office software solutions as well as industry-leading hardware and drive-thru offerings. To learn more, visit partech.com or connect with us on LinkedIn, X (formerly Twitter), Facebook, and Instagram.
Position Description:
Restaurant brands increasingly buy systems, not single tools. This role owns PAR’s cross-product solution story—turning our product portfolio into compelling, outcomes-based narratives that win multi-product new logo deals and drive cross-sell/upsell across our installed base.
You will create and operationalize solution positioning, packaging, and repeatable field plays (bundles, ROI/TCO narratives, campaigns, enablement) in partnership with Sales, Customer Success/Account Management, Demand Gen/Lifecycle, Product/PMM, and RevOps. Success is measured by improved attach rate, higher average products per account, and growth in Expansion ARR and Net Revenue Retention (NRR).
Position Location: Remote
Reports To:
Senior Director, Corporate Marketing
What We’re Looking For:
5+ years in B2B SaaS product/solution marketing with measurable impact on multi-product GTM and expansion/cross-sell.
Strong storytelling and executive-ready writing; able to translate complex tech into clear business outcomes and ROI.
Experience building lifecycle/expansion programs with CS/AM/Marketing (triggers, offers, messaging, measurement).
Analytical comfort with pipeline, attribution, NRR/expansion metrics; uses data to iterate packaging and plays.
Proven cross-functional operator with Product, Sales, CS, Demand Gen, and RevOps.
Nice to have: restaurant/hospitality tech, ABM/buying groups, exposure to pricing/packaging.
Additional skills:
Strong stakeholder management and facilitation (workshops, enablement, play rollouts).
Commercial instincts: understands how messaging shows up in discovery, objections, competitive positioning, and exec conversations.
Program builder who can move from strategy → assets → field adoption → measurement and iteration.
Unleash your potential: What you will be doing and owning:
Own solution positioning: Connect POS + Ordering + Loyalty + Payments into a unified narrative tied to operator outcomes (topline, speed, margin, retention, simplification, vendor consolidation).
Build solutions GTM for new logos: Define ICPs, buying committees, competitive angles, and launches; partner with Demand Gen to create targeted pipeline-driving campaigns.
Operationalize cross-sell/upsell: Create expansion playbooks (who/when/what/offer) driven by product usage signals, renewals, and EBR/QBR moments; design “good/better/best” paths and renewal-adjacent offers.
Create sales-ready assets: One-sheets, solution briefs, pitch decks, ROI/TCO tools, talk tracks, objection handlers, demo storyboards, and executive value summaries.
Enable revenue teams: Train AEs/SDRs/CS/AM on solution discovery and expansion qualification; implement lightweight certification for message consistency.
Be the market voice: Track trends and competitors; translate insights into differentiated messaging, field guidance, and roadmap inputs.
Prove impact: Partner with RevOps to define KPIs, instrument dashboards, run experiments, and iterate.
Interview Process:
Interview #1: Phone Screen with Talent Acquisition Team
Interview #2: Video interview with the Hiring Manager (via MS Teams)
Interview #3: Video interview with the Team (via MS Teams)
PAR is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. We also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws. If you require reasonable accommodation to complete a job application, pre-employment testing, a job interview or to otherwise participate in the hiring process, or for your role at PAR, please contact [email protected]. If you’d like more information about your EEO rights as an applicant, please visit the US Department of Labor's website.
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What We Do
PAR is a leading global provider of software, systems, and service solutions to the restaurant and retail industries. Today, with 50+ years of experience and point of sale systems in nearly 100,000 restaurants and more than 110 countries, PAR is redefining the point of sale through cloud software and bringing technological innovation to all corners of the enterprise. PAR Technology Corporation's stock is traded on the New York Stock Exchange under the symbol PAR. For more information, visit www.partech.com. PAR Technology was founded in 1968 and its current CEO is Savneet Singh. Since its inception 55 years ago, PAR Technology has grown to 1500 employees.
Why Work With Us
At PAR, we believe we’ll win or lose through the culture we build. Our culture is built on 4 values: Speed, Ownership, Focus and Winning Together. For PAR to win, we need our customers, our employees, our suppliers, our shareholders, and our community to succeed. We believe by committing to these values in all our endeavors.
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