Sr. Sales Strategy Analyst

Posted Yesterday
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Sarasota, FL, USA
In-Office
Senior level
Industrial • Manufacturing
The Role
Supports sales strategy through CRM reporting, data integrity, forecasting, performance analysis, dashboard development, and financial modeling. The role identifies trends, improves sales processes, standardizes reporting, supports QBRs, and collaborates with Finance, Product Management, Supply Chain, and Sales Leadership to improve commercial execution and data-informed decision-making.
Summary Generated by Built In

Join the IPG Team!

Are you ready to elevate your career? At IPG, we are more than just a global leader in packaging and protective solutions—we are a community that values safety, people, passion, integrity, performance, and teamwork. From tapes and films to packaging and protective products, as well as engineered coated materials and advanced packaging machinery, we develop innovative solutions that protect the world. Now, we are expanding our global team and looking for talented individuals like you!

 

Position Description

Title:                                       Sr. Sales Strategy Analyst

Department:                           Sales 

Immediate Supervisor:          Dir, Business Perf & Sales Ops

Status:                                    Exempt Salaried          

Position Purpose:                 This role supports the Sales organization by transforming data into actionable insights that enhance commercial execution, CRM utilization, and strategic decision-making. This role is critical in developing consistent reporting, monitoring sales performance, and ensuring data accuracy across systems. Working cross-functionally with Finance, Product Management, Supply Chain, and Sales Leadership, the Analyst helps standardize processes, strengthen forecasting accuracy, and drive a culture of data-informed accountability.

 

Principle Accountabilities

  1. CRM Reporting & Data Integrity
    1. Develop and maintain CRM dashboards and performance reports for sales leadership and management
    2. Monitor data accuracy, identify gaps or inconsistencies, and partner with the CRM admin to improve data quality and compliance with governance standards
    3. Serve as a secondary system resource, capable of performing light admin tasks when needed
  2. Sales Forecast & Business Analysis
    1. Support monthly and quarterly forecasting cycles through data collection, pipeline validation, and variance analysis
    2. Analyze sales performance by segment, region, or account to identify trends and opportunities
    3. Contribute to financial modeling and performance projections that inform strategic decisions
  3. Reporting & Performance Metrics
    1. Build and maintain Power BI and Excel-based dashboards to measure KPIs across sales, pricing, and customer engagement
    2. Deliver recurring and ad hoc reports to support leadership visibility and strategic reviews
    3. Support quarterly business (QBR) preparation through data visualization and insight summaries
  4. Process & System Optimization
    1. Document and refine CRM-related workflows to enhance efficiency and consistency
    2. Identify process bottlenecks or data gaps, proposing solutions to improve sales operations effectiveness
    3. Collaborate on change management and training initiatives to drive system adoption and performance visibility
  5. Cross-Functional Collaboration
    1. Partner with Finance, Product Management, and Supply Chain to ensure data alignment across business functions
    2. Support integrated business planning to ensure consistent reporting and shared metrics
    3. Contribute to strategic initiatives that improve commercial performance and organizational alignment
    4. Related tasks as requested by supervisor

 

Essential Skills and Experience

  • Bachelor’s degree in Business, Marketing, Analytics or related field.
  • 2-4 years of experience in business analysis, sales operations, or performance reporting
  • Strong analytical and problem-solving skills with proficiency in Excel, Power BI, and CRM systems (Microsoft Dynamics preferred)
  • Demonstrated ability to translate data into insights that drive business outcomes
  • Excellent organizational skills and attention to detail
  • Strong analytical and financial modeling skills.
  • Strong interpersonal and communication abilities to collaborate across departments

 

Why Choose IPG?

At IPG, you will find more than just a job—you will find a place where your success is our success. We pride ourselves on a culture built around strong relationships, where every team member plays a crucial role in our growth. Whether it is through cross-department collaboration, continuous training, or sustainability-driven initiatives, we create an environment where you can thrive.

Our commitment to sustainability influences everything we do, from designing eco-friendly products to minimizing waste in our production processes. We are dedicated to building a greener future while providing safe, supportive workplaces for our people.

With over 40 years of industry expertise and a proven track record of growth and innovation, IPG offers a stable, secure environment where you can flourish!

We offer competitive pay, extensive benefits that support you and your family, and exciting career development opportunities. Whether you are looking to enhance your skills or advance your career, we offer ongoing training and the support you need to succeed. Think big, dream bigger, and make an impact with IPG.

You belong here. Join us today!

Skills Required

  • Bachelor's degree in Business, Marketing, Analytics, or a related field
  • 2-4 years of experience in business analysis, sales operations, or performance reporting
  • Proficiency in Excel, Power BI, and CRM systems; Microsoft Dynamics preferred
  • Strong analytical and problem-solving skills
  • Ability to translate data into insights that drive business outcomes
  • Excellent organizational skills and attention to detail
  • Strong analytical and financial modeling skills
  • Strong interpersonal and communication abilities for cross-department collaboration
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The Company
HQ: Charleroi
2,804 Employees
Year Founded: 1981

What We Do

IPG (Intertape Polymer Group) is a global packaging and protective-solutions manufacturer headquartered in Sarasota, Florida. It develops, manufactures, and sells paper- and film-based pressure-sensitive and water-activated tapes, stretch and shrink films, protective packaging, woven and non-woven products, and packaging machinery. Its offerings support diverse geographies and end markets, with a focus on packaging performance, automation, sustainability, and operational efficiency for industrial and consumer applications.

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