Sr Public Relations Manager

Posted 2 Days Ago
Be an Early Applicant
New York City, NY
109K-204K Annually
Senior level
Cloud • Fintech • HR Tech
The Role
The Senior PR Manager will lead the partner PR program at Workday, focusing on joint storytelling with partners. The role involves strategic planning, project management, and creating compelling narratives to position Workday as a leader in AI and enterprise software communications. The candidate will collaborate across teams, manage multiple programs, and build strong relationships with media and stakeholders.
Summary Generated by Built In

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Team

The Product PR team is responsible for telling our innovation story and positioning Workday as a pioneer that is shaping the future of work. The team is creative, bold, thoughtful, and at the forefront of AI in the enterprise.

About the Role

The Senior PR Manager will be responsible for building and managing our partner PR program. The role requires enthusiasm, problem solving, and collaboration in helping identify new stories – and ways of telling them – and navigating different teams and priorities. The Senior PR Manager will work with our services, software, and innovation partners to find opportunities for joint storytelling. The candidate will be someone who is fast paced, a great collaborator and problem solver, an excellent communicator, and a strong writer. This position plays a significant role on the communications team, and the candidate needs to be prepared to skillfully handle multiple partners and programs.

About You

The candidate will be someone who is a creative PR professional with a can-do attitude, an excellent writer, a self-starter, and a natural at building productive relationships with executives, partner and marketing counterparts, media, influencers, and other stakeholders.

This candidate will report to the head of Product PR, and must have demonstrated experience juggling fast-paced programs, projects, and priorities from strategic planning through tactical execution.

Basic Qualifications

  • 6+ years of public relations experience, preferably in enterprise software technology. Background in both in-house and agency is a plus.

Other Qualifications

  • Superb written and verbal communication and project management skills.

  • Ability to quickly understand technology and translate into public relations strategies, messaging, and compelling narratives.

  • Create content that reaches audiences across paid, earned, and owned channels.

  • Ability to work independently, prioritize multiple tasks effectively, and thrive in a fast-paced, dynamic environment. 

  • Strong interpersonal skills and proven track record in navigating and building strong relationships with cross-functional teams. 

  • Strategic thinking, problem solving, attention to detail, technical, and analytical skills.

  • Demonstrated ability to develop and manage positive relationships with trade, partner, tech, and business media and influencers.

  • Hybrid office experience and periodic travel is required.


Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.

Primary Location: USA.NY.New York City


 

Primary Location Base Pay Range: $135,800 USD - $203,800 USD


 

Additional US Location(s) Base Pay Range: $109,200 USD - $203,800 USD


Our Approach to Flexible Work
 

With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!

The Company
HQ: Pleasanton, CA
14,894 Employees
On-site Workplace
Year Founded: 2005

What We Do

Workday is a leading provider of enterprise cloud applications for finance, HR, and planning. Founded in 2005, Workday delivers financial management, human capital management, and analytics applications designed for the world’s largest companies, educational institutions, and government agencies. Organizations ranging from medium-sized businesses to Fortune 50 enterprises have selected Workday.

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