Sr. Product Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
4 Locations
In-Office or Remote
124K-244K Annually
Senior level
Security • Cybersecurity
The Role
The Sr. Product Marketing Manager will lead marketing efforts for Insider Threat Management, develop strategic messaging, and align teams on go-to-market strategies to elevate Proofpoint’s Data Security offerings.
Summary Generated by Built In

About Us:

 

Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.

How We Work:

At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: 

Bold in how we dream and innovate

Responsive to feedback, challenges and opportunities

Accountable for results and best in class outcomes

Visionary in future focused problem-solving

Exceptional in execution and impact

The Role 

Proofpoint is looking for a Sr. Product Marketing Manager to lead product marketing for our Insider Threat Management solution, a strategically important and highly differentiated part of our Data Security portfolio. 

This is a senior individual contributor role for an experienced cybersecurity product marketer who wants to own a critical market narrative, shape go-to-market strategy, influence product and help accelerate growth in a timely, high-priority area of Proofpoint’s broader Data Security strategy. 

Your Day to Day 

  • Own the strategic messaging, positioning, and market narrative for Proofpoint’s Insider Threat Management solution, ensuring it is differentiated, compelling, and aligned with the broader Data Security story.
  • Become the expert on buyers, market dynamics, customer needs, buying criteria, and competitive alternatives to shape GTM strategy and field execution
  • Build high-impact content and GTM assets across the buyer journey, including pitch decks, solution briefs, web copy, sales plays, customer stories, and more
  • Lead go-to-market planning and launch execution, aligning cross-functional teams on target audiences, messaging, launch activities, and success measures
  • Drive field readiness by equipping sellers and SEs with practical positioning, objection handling, sales plays, and customer proof that connect key use cases and outcomes to buyer value. 

What You Bring to the Team 

  • 8+ years of product marketing experience, including significant experience in cybersecurity. 
  • Have strong cybersecurity experience, sharp storytelling instincts, and the ability to operate with ownership, urgency, and creativity.
  • Proven experience marketing complex technical solutions to CISOs, enterprise security leaders, technical buyers, and go-to-market teams.
  • Strong ability to create differentiated messaging, positioning, content, and narratives that translate technical capabilities into clear buyer and business value
  • Demonstrated ownership of product launches, major capability releases, or go-to-market initiatives
  • Experience enabling sales and SE teams with practical, compelling, field-ready materials
  • A proactive, collaborative working style with strong communication skills, technical curiosity, and accountability for outcomes
  • Experience in insider threat management, UEBA, data security/DLP, or identity security is strongly preferred.  

Why Proofpoint?

At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us:

  • Competitive compensation

  • Comprehensive benefits

  • Career success on your terms

  • Flexible work environment

  • Annual wellness and community outreach days

  • Always on recognition for your contributions

  • Global collaboration and networking opportunities

 

Our Culture:

Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone.

We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to [email protected].


How to Apply

Interested? Submit your application along with any supporting information- we can’t wait to hear from you!

Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below. Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee. This role may be eligible for variable compensation and/or equity. We offer a competitive benefits package, including flexible time off, a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year, plus a three-week Work from Anywhere option.

Base Pay Ranges:

SF Bay Area, New York City Metro Area:

Base Pay Range: 166,500.00 - 244,200.00 USD

California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska:

Base Pay Range: 136,200.00 - 199,760.00 USD

All other cities and states excluding those listed above:

Base Pay Range: 124,100.00 - 182,050.00 USD

Skills Required

  • 8+ years of product marketing experience
  • Significant experience in cybersecurity
  • Proven experience marketing complex technical solutions
  • Strong ability to create differentiated messaging
  • Demonstrated ownership of product launches
  • Experience enabling sales teams with materials
  • Experience in insider threat management or DLP strongly preferred

Proofpoint Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Proofpoint and has not been reviewed or approved by Proofpoint.

  • Healthcare Strength Healthcare coverage spans medical, dental, vision, life, and disability, complemented by global physical, mental, and financial health programs. Wellbeing resources such as mindfulness, resilience, and meditation courses are explicitly highlighted.
  • Leave & Time Off Breadth Time-off provisions include PTO, paid holidays and sick days, with parental and family medical leave available. Added flexibility appears in wellness days, a hybrid-first model, and limited work-from-anywhere periods.
  • Fair & Transparent Compensation Pay is considered competitive in many roles and settings, with external recognition indicating strong standing relative to peers. Feedback suggests employees in several departments view compensation favorably when considering base, bonus, and benefits together.

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The Company
Belfast
3,780 Employees
Year Founded: 2002

What We Do

We provide the most effective cybersecurity and compliance solutions to protect people on every channel including email, the web, the cloud, and social media.

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