(Sr) Product Marketing Manager - SiC (m/f/d)

About the role

Nexperia is a global leader in essential semiconductors, enabling a sustainable future through innovation in automotive, industrial, mobile and consumer applications. As we continue to expand our Silicon Carbide (SiC) portfolio, we are looking for an experienced (Sr) Product Marketing Manager (m/f/d) to drive business growth, product strategy and market success across our SiC product portfolio.

This is a highly visible, international role where you will shape the future direction of our SiC business, working closely with R&D, operations, sales, quality and marketing teams to deliver innovative products and profitable growth

• Own and manage the SiC product portfolio throughout the entire product lifecycle, including product positioning, specification definition, quality requirements and pricing strategy.
• Define and drive the SiC product roadmap, identifying opportunities for innovation, optimisation and business growth.
• Develop and execute the global SiC product strategy and long-term portfolio planning.
• Deliver annual revenue and margin targets by driving cross-functional initiatives and ensuring successful execution of business plans.
• Lead New Product Introduction (NPI) activities to achieve business case objectives and accelerate market adoption.
• Own business case development, execution and fulfilment throughout the product lifecycle.
• Conduct market intelligence activities, including competitor benchmarking, technology trend monitoring and application analysis.
• Act as the key interface between product marketing, development, operations, quality, sales and other Business Group stakeholders.
• Support customer engagement activities and translate market requirements into actionable product strategies

• Master's degree in Electrical Engineering, Semiconductor Physics or a related technical discipline.
• At least 7 years of experience in product marketing, product management or a similar commercial semiconductor role.
• Strong knowledge of power semiconductors, with experience in SiC, power electronics or related applications being highly desirable.
• Understanding of electronic hardware systems and customer application requirements.
• Demonstrated ability to develop business cases and drive product portfolio growth.
• Strong analytical and structured problem-solving skills.
• Excellent communication, influencing and presentation skills.
• Entrepreneurial mindset with a strong customer focus and commercial awareness.
• Experience leading cross-functional projects and influencing stakeholders in a matrix organisation.
• Ability to work effectively across international and multicultural teams.
• Fluent English language skills, both written and spoken.
• Willingness to travel internationally (approximately 10–15%).

• Flexible working hours and possibility of overtime reduction to maintain a Work-Life-Balance
• Unlimited employment contract with a competitive salary and supplementary voluntary employee benefits
• A wide variety of training courses and career development options
• Numerous further benefits, such as retirement provisions, travel allowance for the HVV public transport ticket, company events, sports and leisure activities, employee discounts and even more

Talent acquisition based on Nexperia vacancies is not appreciated. Nexperia job adverts are Nexperia copyright © material and the word Nexperia® is a registered trademark.

D&I Statement

As an equal-opportunity employer, Nexperia values diversity not just because it is the right thing to do but because diverse teams perform better. We are dedicated to being inclusive, and a proof point of this dedication is that we were the main partner of the very first Dutch Paralympic Team NL House during the Paris 2024 Paralympic Games. Our recruitment process is inclusive and accessible to all, and we consider all applicants fairly, as well as providing a safe work environment and reasonable adjustments where requested.

In addition, we offer our colleagues the possibility to join employee resource groups such as the Pride Network Group or global and local Women's groups. Nexperia is committed to increasing women in management positions to 30% by 2030.