Sr Product Manager- Digital

Reposted 3 Days Ago
Seattle, WA
In-Office
148K-212K Annually
Mid level
Artificial Intelligence • Information Technology • Natural Language Processing • Software • Business Intelligence • Generative AI
Our mission is to help organizations serve and support customers and employees in proactive, personalized ways.
The Role
The Sr Product Manager will manage the product lifecycle from ideation to launch, ensuring it meets customer needs and market demands through strategic roadmaps and cross-functional collaboration.
Summary Generated by Built In
At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that’s work worth doing.
 
 Sr Product Manager, Digital 

Why We Have This Role

Successfully developing a product involves several key steps. First, establish product-market fit by ensuring the digital product meets customer needs and aligns with market demands. This requires building and maintaining a solid business case, including competitive analysis, user personas, and top use cases. Next, define a clear strategic roadmap that prioritizes features to drive customer value and adoption. Cross-functional coordination across UX, engineering, and go-to-market teams is then essential to ensure the product launches on time. As the product matures, implement iterative product improvements by managing feedback loops and making quick, data-driven decisions to refine and optimize. Finally, lay the foundation for scaling and growth by building a solution that can expand with customer demands. These steps, which manage the entire product life cycle from framing the problem to iterating on the final implementation, are crucial for creating a world-class product.

How You’ll Find Success

  • Understand customer needs and pain points.
  • Translate customer needs into actionable product requirements and roadmaps for Digital.
  • Prioritize features and functionality based on market research, customer feedback, technical feasibility, and business goals.
  • Collaborate with data science teams to define product usage specifications and ensure adoption of launched products.
  • Manage the product development lifecycle from ideation to launch, ensuring timely delivery and high-quality standards.
  • Develop and communicate the product feature roadmap to internal and external stakeholders.
  • Monitor and analyze product performance using key performance indicators (KPIs) to identify areas for improvement and make data-driven decisions.
  • Stay up-to-date on emerging trends in Digital and translate them into product opportunities.
  • Create compelling product presentations and partner with go-to-market teams to develop materials to drive adoption of Digital products.

How You’ll Grow

  • By projects that directly contribute to the objectives for Qualtrics by enabling data platform capabilities which enable strategic solutions like Qualtrics Assist and Omnichannel insights.
  • Gaining expertise in the latest low code/no code technologies and AI application in workflow automation.
  • Enhancing leadership skills through the ownership of high-impact projects and cross-team collaboration.
  • Expanding knowledge of various business tools and platforms through the integration of new extensions.

Things You’ll Do

  • Influence and contribute to product strategy for Digital
  • Independently lead your product area and make effective decisions and tradeoffs
  • Write clear and quality product investment documents; turn these into a prioritized roadmaps
  • Connect with customers and understand end-to-end scenarios that matter
  • Discover and prioritize feature requests from prospects/customers, analysts, internal sources, and the market
  • Manage work and execute with excellence across product, engineering, UX design and research
  • Know your product, customers,  usage, and market trends better than anyone
  • Lead product launches including working with marketing to take new features and capabilities to market

What We’re Looking For On Your Resume

  • Bachelor’s degree in Business, Marketing, Engineering, Computer Science, or related field.
  • 4-6 years of experience in product management, with at least 1 year experience in a technical domain.
  • Domain Knowledge: Experience with digital analytics or product analytics platforms is a very strong plus.
  • AI Integration: Experience with or a strong interest in leveraging Artificial Intelligence (AI) and Machine Learning (ML) to enhance product functionality, streamline the product development lifecycle, or improve user insights
  • Proven track record of successfully launching and managing products.
  • Strong understanding of the enterprise software landscape and the challenges faced by enterprise customers.
  • Excellent analytical and problem-solving skills.
  • Ability to translate complex technical concepts into clear and concise language for both technical and non-technical audiences.
  • Strong communication and collaboration skills, with the ability to influence and build consensus across diverse stakeholders.

What You Should Know About This Team

  • The Digital team is centered around improving customer experience (CX) through digital touchpoints
  • Using data-driven insights and digital experience analytics to optimize interactions.
  • The team collaborates closely with engineering, product, go-to-market, user experience design and research to deliver seamless digital experiences
  • With a strong focus on aligning Digital Experience Analytics with the Digital Voice of the Customer product, driving holistic view of customer experience across digital channels.

Our Team’s Favorite Perks and Benefits

  • Experience Bonus: Qualtrics offers US employees an annual $1,800 “experience bonus” to provide an experience they might not otherwise have—attend a sporting event or concert, travel somewhere new, or even support a nonprofit or infuse funds into a small business in your area.
  • The satisfaction of empowering large networks through technology.
  • The opportunity to work with a diverse range of influential brands.
  • A role that encourages personal growth and initiative within a growing business area.
The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.
 
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
 
​​​​​​​Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act, Equal Opportunity Employment, Employee Polygraph Protection Act
 
Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.
 
Not finding a role that’s the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind the scenes stories from the team, interview tips, hot jobs, and more. No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit.

For full-time positions, this pay range is for base per year; however, base pay offered within this range may vary depending on location, job-related knowledge, education, skills, and experience. A sign-on bonus and restricted stock units may be included in an employment offer. Full-time employees are eligible for medical, dental, vision, life and disability, 401(k) with match, paid time off, a wellness reimbursement, mental health benefits, and an experience bonus. For a detailed look at our benefits, visit Qualtrics US Benefits.

Washington State Annual Pay Transparency Range
$147,500$211,500 USD

Top Skills

AI
Digital Analytics
Machine Learning
Product Analytics

What the Team is Saying

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The Company
HQ: Provo, UT
5,000 Employees
Year Founded: 2002

What We Do

At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 19,000 clients globally.

"We are in the business of empowering organizations to really understand what people want, and then act on it with empathy, speed, and scale. This is what Qualtrics Experience Management is really about." - Zig Serafin, CEO

Our vision, as an organization, is to improve the human experience.

Why Work With Us

We're a place where strategic risks are encouraged & complex problems get solved together. Where nimble teams are empowered to set aggressive goals & move fast to win. A place that makes you feel safe as your authentic self. Where everyday work results in growth. And, most importantly, where what you do matters. That's why we work at Qualtrics.

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Qualtrics Teams

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About our Teams

Qualtrics Offices

OnSite Workspace

Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader.

Typical time on-site: None
HQProvo, UT
Singapore Office
Argentina
Brazil
Colombia
Amsterdam Office
Atlanta Office
Boston, MA
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CDMX, CDMX
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Dallas, TX
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Hanyang, KR
Kraków Office
Novi Office
London, GB
Madrid Office
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Milan Office
München, DE
New York, NY
Delhi Office
North Sydney, NSW
Paris, FR
Raleigh, NC
Reston Office
San Francisco, CA
Seattle, WA
Tokyo Office
Toronto Office
Washington, DC
Learn more

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