Sr. Performance Marketing Manager (m/w/x)

Reposted 9 Days Ago
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Berlin, DEU
In-Office
Senior level
Information Technology
The Role
As a Senior Performance Marketing Manager, you'll lead the performance marketing strategy, focusing on Google Ads and Paid Social Media to drive growth and optimize multi-million Euro budgets.
Summary Generated by Built In
About Grover

Founded in 2015, Grover enables consumers and businesses across Europe to subscribe to tech devices and comprehensive technology solutions - from individual smartphones, laptops, and wearables to full corporate device setups. The company offers access to over 1,000 unique tech items on flexible and financially convenient terms. A pioneer of the circular economy, Grover refurbishes and recirculates devices to help eliminate e-waste.

We are looking for an enthusiastic Senior Performance Marketing Manager to join the Growth Marketing team at Grover, full-time and minimum 3 days per week (Tuesday-Thursday) at our Berlin HQ. 

As a Senior Performance Marketing Manager at Grover, you will own and elevate the performance marketing strategy and execution across paid media channels. You will collaborate with cross-functional teams to drive acquisition, activation, and retention through innovative, data-driven campaigns, with a particular focus on Google Ads and Paid Social Media. Your goal is to drive efficient growth across multiple markets managing multi-million Euro budgets.

🎯  What you will contribute:

  • Take charge of Google Ads (Search, Display, YouTube, Shopping) and Meta campaigns, optimizing for both web and app performance.
  • Develop, test, and iterate data-driven strategies to improve effectiveness and efficiency.
  • Manage cross-channel budgets, balancing spending efficiency with campaign impact and scalability.
  • Partner with BI, Risk and Purchasing to leverage insights for continuous portfolio, audience and performance improvements.
  • Collaborate with external partners, such as marketing platforms, feed management, agencies and managed services to expand campaign capabilities and drive innovation.
  • Work alongside brand, product, and category teams to ensure cohesive marketing efforts and to enhance conversion rates along the funnel.
  • Stay up-to-date on emerging features in Google Ads, Paid Social platforms, and other performance marketing tools to ensure best practices and state-of-the-art campaign management.

🤝 What you bring:

  • 5+ years of hands-on performance marketing experience with a strong track record of optimizing large-scale accounts in fast-paced, agile environments.
  • Deep knowledge of the full Google Ads funnel (Search, YT, DemandGen, Shopping, Pmax, App).
  • A strong data-driven mindset with familiarity in conversion tracking, attribution models, and tools like Tableau, Amplitude, and Appsflyer.
  • Ability to act as a cross-functional facilitator between analytical and creative teams.
  • Experience in B2C subscription-based and/or e-commerce industries and knowledge of App Install campaigns are highly appreciated.
  • Fluency in English and C1-Native German skills are a must for this position.
🚀 The Grover Way - How We Drive Success
  • Own It: We take ownership seriously and define what success looks like. We drive shared ownership and don't wait - we drive. We keep one another accountable and take responsibility when issues arise.
  • Challenge, Decide, and Commit: We engage in proactive support, active listening, and healthy conflict to reach the best outcomes. We value diverse perspectives and, once a decision is made, we commit to it fully.
  • Empower and Grow: We enable, trust, and coach one another toward high performance, always thinking and acting like owners. We seek growth, apply feedback, and support the development of our peers.
  • Respect, Transparency, and Clarity: We strive for clear, respectful, and open communication with no surprises. We simplify complex information so everyone knows the "what, why, and how".

❤️‍🔥 What you will love about us:

  • BVG monthly discount to drive you everywhere in Berlin
  • Mental health support with Nilohealth
  • Physical health support with Urban Sports Club
  • Annual learning budget of 750€ 
  • 15 remote business days to work abroad 
  • Exclusive Grover Tech discount for you & your loved ones
  • Engaging, open office located in Berlin-Schöneberg with regular events, and is dog-friendly
  • A diverse global team of 75 nationalities (and counting!) - genuinely the nicest group of colleagues who will soon become friends

Embark on a rewarding journey with the Grover Rocketship, where your impact is felt, and together, we cultivate a more circular world. 💚

We are looking forward to e-meeting you! 🚀

Skills Required

  • 5+ years of hands-on performance marketing experience
  • Deep knowledge of the full Google Ads funnel
  • Strong data-driven mindset with familiarity in conversion tracking and analytics tools
  • Experience in B2C subscription-based and/or e-commerce industries
  • Fluency in English and C2-Native German skills
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The Company
Berlin
505 Employees
Year Founded: 2015

What We Do

Grover is Europe’s market leader in technology rentals, enabling people to subscribe to tech products monthly instead of buying them. Founded in 2015 by Michael Cassau, Grover’s mission is to create the most innovative ways for everyone – both private customers and businesses – to get the tech they want. With Grover, subscribers get access to a wide range of over 3,000 tech products, including smartphones, laptops, virtual reality (VR) gear, wearables and smart home appliances on a flexible monthly rental basis. Grover’s service allows its users to keep, switch, buy, or return products depending on their individual needs and budget. Rentals are available in Germany, Austria, the Netherlands, Spain and the United States on GROVER.COM, as well as – in Germany – through Grover’s online and offline partner network, including Europe’s leading electronics retail group, MediaMarktSaturn. Grover is a pioneer in the advancement of the Circular Economy and the number of circulations has been over 500,000 devices. Its business model of renting out tech products to several users across their life cycle allows maximum value to be extracted from each product and reduces e-waste. With a total financing volume of around €1.4bn, and 400+ employees, Grover is one of Germany’s best-funded scale-ups.

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