Position Overview
The Senior Marketing Operations & Technology Manager will play a pivotal role in driving efficiency, scalability, and performance within the marketing organization at Cloudflare. This role focuses on ensuring operational excellence, optimizing processes, and delivering actionable insights to support marketing campaigns and strategies. You'll partner closely with cross-functional teams, including demand generation/marketing, sales operations, and Enterprise IT, to ensure alignment and effectiveness.
Key Responsibilities
- Process Optimization Develop and manage scalable workflows, systems, and processes to support marketing initiatives.
- Oversee campaign execution frameworks (ABM, MQA, etc.) and ensure consistency across global teams.
- Evaluate and improve lead management processes, including lead scoring, routing, and nurturing. Data & Analytics Deliver actionable insights and recommendations to enhance campaign effectiveness and drive business outcomes.
- Collaborate with the business intelligence team to integrate marketing data into enterprise reporting.
- Technology Management Ensure tools are effectively integrated and utilized.
- Evaluate and implement new technologies to enhance marketing capabilities and efficiency.
- Collaboration & Communication Partner with revenue operations and enablement teams to ensure seamless alignment between marketing and sales.
- Work closely with demand generation, field, and product marketing teams to support campaign execution. Communicate operational performance and insights to leadership and stakeholders.
Qualifications
Required:
- Bachelor's degree in marketing, business, or a related field; MBA preferred.
- 10+ years of experience in marketing operations at a high growth Enterprise SaaS organization.
- Deep domain expertise with integrated B2B marketing, lead & pipeline management, multi-touch attribution, email marketing, data strategy & governance, and system integration.
- Expertise in marketing automation platforms (e.g., Marketo, Salesforce, Demand base) and CRM systems.
- Strong background in data analysis, performance measurement, and marketing attribution.
Preferred:
- Knowledge of cloud technology or cybersecurity industries.
- Strong project management skills with the ability to manage multiple priorities simultaneously.
- Exceptional communication and presentation skills.
Top Skills
What We Do
Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business.
Powered by one of the world’s largest and most interconnected networks, Cloudflare blocks billions of threats online for its customers every day. It is trusted by millions of organizations – from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups, and governments across the globe.
Why Work With Us
Cloudflare employees come from all walks of life. We are mission-driven, and our team is energized by a collaborative, creative environment that celebrates our differences and fosters new ways to grow together.
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Cloudflare Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We are committed to developing a global team that is distributed with a flexible working approach. Doing this equitably and inclusively is essential to our success. Visit our careers site for more on 'How & Where We Work.'
