Sr. Manager, Product Management - Mobile App

Posted 3 Days Ago
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Folsom, CA
5-7 Years Experience
eCommerce • Fashion
The Role
The Senior Manager for Mobile App will lead the mobile product strategy for Gap, Banana Republic, Old Navy, and Athleta, focusing on customer satisfaction and revenue growth. Responsibilities include managing the product lifecycle, optimizing performance metrics, and collaborating with cross-functional teams to innovate mobile features. This role requires strong leadership and analytical skills to drive strategic decisions and mentor junior team members.
Summary Generated by Built In

About the RoleAs a Senior Manager in the Mobile App domain, you will play a pivotal role in shaping the future of our digital shopping experience across Gap, Banana Republic, Old Navy, and Athleta. With a focus on driving significant business impact, you will lead the strategic direction and execution of high-quality mobile products that drive customer satisfaction and revenue growth. Leveraging your deep expertise in mobile applications and SDK integrations, you will own the end-to-end product lifecycle—from ideation to launch and ongoing optimization. You will collaborate with senior leadership, cross-functional teams, and external partners to deliver cutting-edge mobile features that set industry standards and drive our brands forward.What You'll Do

  • Strategic Leadership: Define and lead the mobile product strategy, aligning with overall business goals to drive revenue, engagement, and customer loyalty across all brand apps.

  • Customer-Centric Vision: Gain a deep understanding of customer needs through data analysis, user research, and market insights to create best-in-class mobile shopping experiences.

  • Stakeholder Management: Serve as the primary point of contact for mobile strategy, communicating product vision, roadmaps, and performance to senior stakeholders, executives, and cross-functional teams.

  • Performance and Optimization: Own the product performance metrics, including forecasting ROI, monitoring post-launch results, and driving continuous product optimization and adoption strategies.

  • Data-Driven Decision Making: Utilize analytics, user feedback, and A/B testing to refine product features, prioritize the product backlog, and make strategic decisions that maximize business impact.

  • Innovate and Iterate: Lead the formulation, testing, and iteration of product hypotheses to ensure the continuous evolution of mobile app features that meet customer needs and exceed market standards.

  • Product Roadmap Ownership: Develop, prioritize, and communicate a clear product roadmap that drives the mobile agenda, ensuring alignment with broader organizational objectives and market trends.

  • Lifecycle Management: Oversee the full product lifecycle, proactively identifying opportunities for new features and improvements that keep the mobile experience fresh and competitive.

  • Cross-Functional Collaboration: Build and nurture strong relationships with engineering, design, marketing, and external partners to ensure seamless product delivery and integration.

  • Mentorship and Leadership: Mentor and guide junior product team members, fostering a collaborative and innovative team environment focused on high performance and continuous learning.

Who You Are

  • Experienced Product Leader: 7-9 years of product management experience with a strong focus on mobile applications, delivering impactful, customer-centric products.

  • Technical Expertise: Demonstrated ability to work with complex mobile platforms, including hands-on experience with SDK integrations, APIs, and performance optimization techniques.

  • Strategic and Analytical: Strong analytical skills with a proven ability to turn data into actionable insights, drive product decisions, and influence business outcomes across multiple customer touchpoints.

  • Collaborative Communicator: Exceptional communication skills with experience engaging and influencing cross-functional teams and senior executives, articulating product needs and strategies clearly.

  • Agile Mindset: Deep experience with agile methodologies, modern software development practices, and leading product teams in fast-paced, dynamic environments.

  • Innovative and Forward-Thinking: Entrepreneurial mindset with a passion for identifying new market opportunities, developing business cases, and driving innovative solutions.

  • Results-Oriented: Strong track record of managing product roadmaps, achieving key metrics, and delivering high-impact solutions that align with business goals.

  • Leadership and Mentorship: Proven ability to lead, mentor, and inspire teams, fostering a culture of collaboration, innovation, and excellence.

  • Adaptable and Resilient: Thrives in ambiguity, quickly adapting to changes while maintaining focus on delivering results.

  • Customer-Obsessed: Deeply committed to understanding and solving customer pain points with a passion for enhancing the overall customer experience.

Top Skills

Mobile Applications
The Company
Bristol
11,000 Employees
On-site Workplace
Year Founded: 1969

What We Do

In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands.

Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco.

Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next.

Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead.

We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.

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