Sr. Manager, Digital Marketing

Posted Yesterday
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Pittsburgh, PA, USA
In-Office
Senior level
Biotech
Our Mission is to enable our customers to make the world healthier, cleaner and safer.
The Role
Lead a global digital marketing team to develop and execute integrated digital strategies (web, paid/organic, SEO/AEO/GEO, email, AI visibility). Manage budget, drive analytics and optimization, implement scalable processes, ensure regulatory/privacy compliance, and grow talent to support awareness and pipeline growth across business units.
Summary Generated by Built In

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

DESCRIPTION:

As a Senior Manager, Digital Marketing at Thermo Fisher Scientific, you will contribute significantly to growth and innovation for the global leader in serving science. You'll be responsible for the strategy, execution and outcomes of best-in-class and integrated digital marketing that drive awareness and pipeline growth across our business units.

You will lead a dedicated global digital marketing team that includes web, marketing automation, paid and organic digital channels, search engine optimization (SEO), AI visibility and Answer Engine Optimization (AEO), lead management and contact acquisition and enrichment. You will be responsible for driving our global digital presence, implementing new digital trends and capabilities and partnering with our businesses to ensure our digital marketing supports campaign objectives.

What you will do:

  • Lead 15+ global digital marketing team that builds and drives global digital marketing strategy, tactical execution and technology enablement to meet business objectives
  • Establish and maintain scalable processes to provide best practices in digital program development (web, marketing automation, paid and organic digital channels, SEO/AEO/GEO)
  • Drive holistic digital marketing data analysis and provide key recommendations to support optimization efforts
  • Manage digital marketing budget
  • Attract, grow and retain team talent and ensure team is evolving based on industry trends
  • Ensure compliance with regulatory and privacy policies

REQUIREMENTS:

  • Bachelor's degree in marketing or related field
  • 8 years' proven digital marketing experience in B2B with at least 3 years’ global digital marketing leadership experience
  • Experience working with multinational teams within a matrix organization
  • Strong digital marketing expertise across channels including web, social media, email, and search
  • Advanced analytical capabilities to measure campaign effectiveness and derive actionable insights
  • Excellent project management skills with ability to manage multiple initiatives simultaneously
  • Strong written and verbal communication skills with ability to work effectively at all levels
  • Demonstrated success in collaboration across functions and regions
  • Strong budget management and financial acumen
  • Proficiency with marketing automation platforms, CRM systems, and analytics tools
  • Ability to succeed in a dynamic environment while maintaining attention to detail
  • Healthcare/life sciences industry experience preferred
  • Highly organized with ability to accomplish individual and team goals through effective project management skills and data-driven decisions

Skills Required

  • Bachelor's degree in marketing or related field
  • 8 years' proven digital marketing experience in B2B with at least 3 years' global digital marketing leadership experience
  • Experience working with multinational teams within a matrix organization
  • Strong digital marketing expertise across channels including web, social media, email, and search
  • Advanced analytical capabilities to measure campaign effectiveness and derive actionable insights
  • Excellent project management skills with ability to manage multiple initiatives simultaneously
  • Strong written and verbal communication skills with ability to work effectively at all levels
  • Demonstrated success in collaboration across functions and regions
  • Strong budget management and financial acumen
  • Proficiency with marketing automation platforms, CRM systems, and analytics tools
  • Ability to succeed in a dynamic environment while maintaining attention to detail
  • Healthcare/life sciences industry experience
  • Highly organized with ability to accomplish individual and team goals through effective project management skills and data-driven decisions

Thermo Fisher Scientific Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Thermo Fisher Scientific and has not been reviewed or approved by Thermo Fisher Scientific.

  • Retirement Support Retirement programs include a strong company 401(k) match and an employee stock purchase plan that add meaningful long‑term value. Feedback suggests these features stand out among core financial benefits even when base pay feels average.
  • Healthcare Strength Health coverage offers multiple national medical options alongside dental and vision, with company‑paid life and disability coverage. This breadth is considered a solid foundation even if some costs may not be the lowest among peers.
  • Parental & Family Support Paid parental and caregiver leave, backup care, adoption assistance, and specialized family resources are available. Feedback suggests these supports are a notable plus for colleagues managing family and caregiving needs.

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The Company
HQ: Waltham, MA
100,000 Employees

What We Do

Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.

Why Work With Us

You will join a company which every colleague has the opportunity to create possibilities, for oneself, for our customers and patients. There is no more exciting place to be than at the forefront of solving problems which help improve lives around the world. As a company, we are committed to supporting your career aspirations and your journey.

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