Sr Integrated Media Planner

Posted 16 Days Ago
Easy Apply
Hiring Remotely in United States
Remote
77K-109K Annually
Senior level
AdTech • Digital Media • Marketing Tech • Software • Automation
Basis improves the lives of digital marketers with the world's most automated and comprehensive advertising platform.
The Role
The role involves account management, media planning, client presentations, mentoring, strategy development, and collaboration across teams to optimize campaign performance.
Summary Generated by Built In
WHO WE ARE 

At Basis Technologies, we empower agencies and brands with cutting-edge software that automates digital media operations. Our all-in-one platform supports seamless planning, reporting, and financial reconciliation across direct, programmatic, search, and social media.

We’re not just building advanced technology; we’re also building a culture where passionate, motivated individuals come together to drive meaningful change. Our commitment to inclusivity and growth ensures our employees thrive both professionally and personally.

With our headquarters in Chicago, we offer flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.

ABOUT THE TEAM
The Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns.

This position will be responsible for account management and stewardship of media services for a suite of brand and agency advertisers. This role will oversee the development and quality control of media plans as well as presenting them to client stakeholders.

WAYS YOU’LL CONTRIBUTE

  • Partnering with research and strategy team members to develop and present integrated media recommendations
  • Maintaining a strong understanding of the digital media landscape and the latest Basis products and solutions
  • Mastering an understanding of how digital channels work together to drive different business outcomes
  • Mentoring and train junior planning team members
  • Bringing new ideas to clients through the latest digital innovation, research, and vertical expertise
  • Using syndicated research to build rationale for recommended media strategies
  • Collaborating with our analytics team to ensure media strategies are aligned to business objectives and measures of success
  • Negotiating with vendors to secure the best inventory and pricing available for our clients
  • Cultivating strong internal relationships with ad operations, campaign analytics, and search and social media planners.
  • Operating with a solutions-oriented approach and a high degree of client servicing
  • Ensuring high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
  • Remaining on-top of advertising trends and provide POVs to clients on topics such as the cookie-less future
  • Managing insertion orders (IO's), post-IO media plan revisions, and the approval of all publisher IO's for each campaign
  • Actualizing campaigns to ensure campaign budgets and KPI's are met and delivered in full
  • Assisting Finance in billing executions and discrepancies
  • Completing traffic sheets and assisting with gathering creative assets and instructions as needed

WHAT YOU BRING TO THE TABLE

  • Min of 5 years of experience or equivalent combination of education, training, and experience, etc
  • 4+ years of experience in digital media buying and planning
  • Previous experience mentoring junior team members
  • Strong understanding of programmatic media and real-time bidding
  • Strong proficiency with holistic media planning fundamentals and media planning tools
  • Experience with syndicated research tools
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive detail-oriented client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment
  • Advanced Excel and PowerPoint skills
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported.
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning.

BONUS POINTS

  • Hands on DSP buying experience
  • Experience working with a 3rd party ad server
  • Experience in digital reporting dashboards such as Datorama
  • Basis Certified


ANYTHING ELSE? 

Don’t have every skill listed? No problem! We know experience can be built in many ways. If you have relevant skills that aren't reflected in your resume, we encourage you to share them in an optional cover letter.  

LIFE WITH BASIS TECHNOLOGIES

We’re committed to our people’s growth and well-being because our success is tied to theirs. That’s why we’ve earned recognition as a top workplace, including: Ad Age, #1 Best Places to Work 2025, WorkLife's #1 Most Committed to Work Life Balance, and the Chicago Tribune's Top Workplaces in Chicago.

We offer competitive perks, including a flexible work week, 401k/RRSP matching, mental health support, paid sabbaticals, generous parental leave, flexible work options, and more.

Basis is proud to be an equal-opportunity employer. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, age, and beyond.

If you need assistance with interview accessibility, please contact [email protected]. Your privacy is important to us, view our policy here.

Top Skills

3Rd Party Ad Servers
Datorama
Demand Side Platform
Digital Media
Excel
PowerPoint
Programmatic Media
Real-Time Bidding
Syndicated Research Tools

What the Team is Saying

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Matt
Maggie
Juan
Joanna
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The Company
HQ: Chicago, IL
850 Employees
Year Founded: 2001

What We Do

Basis Technologies is a leading global provider of automation software designed specifically for enterprise marketers. Our platform, Basis, is the industry’s only comprehensive digital media solution that seamlessly integrates programmatic, site-direct, advanced TV, search, and social media within a single interface. By unifying these functions, Basis simplifies complex and disconnected media operations, automates repetitive tasks, and minimizes manual processes, enabling marketing teams to focus on strategy and creativity.
Our software is built to consolidate various tools and systems, driving productivity while ensuring that advertisers maximize the performance of their multi-channel media investments. With features that streamline workflows and improve efficiency, Basis delivers a powerful solution for optimizing campaign outcomes across multiple channels.
Headquartered in Chicago, Basis Technologies is recognized not only for our innovative technology but also for our dedication to creating an outstanding workplace culture. Our commitment to our people and our customers underpins everything we do, as we continue to push the boundaries of what's possible in digital marketing automation.

Why Work With Us

Our mission is to make the ad industry better for everyone. We invest in our culture and support our employees – from development opportunities to competitive health and wellness programs. If you’re looking for a community that values your whole self, celebrates your wins, and has your back in challenging times – come change the industry with us.

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Basis Technologies Offices

Remote Workspace

Employees work remotely.

Basis empowers employees to work where they thrive. As a remote-first company, we offer access to our Chicago HQ and shared workspaces across the U.S., ensuring team members always have the environment that best supports them.

Typical time on-site: None
HQChicago, IL
The Chicago Loop is a great place to work, located in a central area of Chicago accessible to major public transportation, dining and shopping.

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